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# Concrete Greenery
Architecture as a major contributor in the environmental movement.

By [Andrew Robichaud](https://www.trendhunter.com/andrew), Sr. Product Manager | Published Jun 11, 2009, updated Nov 19, 2009 | Category: [Eco](https://www.trendhunter.com/pro/category/environmental-trends)
Source: Trend Hunter, https://www.trendhunter.com/protrends/concrete-greenery-architecture-is-a-major-contributor-in-the-environmental

## Key Figures

- Trend score: 3.1/10
- Evidence articles: 8

## What is the Concrete Greenery trend?

**Concrete Greenery:** The environment has become a part of the everyday thought process. The world is continuing to build and grow with a slightly different composition. The recent push for eco-architecture has brought about the production of energy-saving, emission-reducing and fully sustainable buildings.

## At a Glance

- Evidence: 8 featured examples
- Articles from: May 1 to Jun 10, 2009
- Published: Jun 11, 2009
- Patterns: [Divergence](https://www.trendhunter.com/pattern/divergence), [Cyclicality](https://www.trendhunter.com/pattern/cyclicality)
- Megatrends: [Simplicity](https://www.trendhunter.com/megatrend/simplicity), [Naturality](https://www.trendhunter.com/megatrend/naturality), [Authenticity](https://www.trendhunter.com/megatrend/authenticity)

## Audience

- Gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: North America, Europe, Asia

## Themes within the Concrete Greenery trend

### Eco-Architecture

The push for eco-architecture has brought about the production of energy-saving, emission-reducing and fully sustainable buildings.

### Sustainable Communities

The competition to design sustainable structures within a community centered around a better future with each other and with nature.

### Green Energy

The Zuidkas design of glass encased and uses co-fermented plant waste and toilet water in order to heat up tap water and other parts of the structure.

## What the Concrete Greenery trend means for industry

### For Construction

Eco-Architecture has brought about the production of energy-saving, emission-reducing and fully sustainable buildings.

### For Renewable Energy

Green Energy aspects of eco-architecture push the production and use of renewable energy sources like solar or biogas energy.

### For Sustainable Development

Sustainable Communities competition helps design sustainable structures within a community centered around a better future with each other and with nature.

## Trend signals for Concrete Greenery

Trend score 3.1 out of 10, from popularity 36%, activity 49%, freshness 8%.

- Popularity: 36%
- Activity: 49%
- Freshness: 8%

## Examples of the Concrete Greenery trend

8 featured examples from May 1 to Jun 10, 2009.

- [Evolved Ecotecture](https://www.trendhunter.com/trends/sustainable-skyscraper-zuidkas): Zuidkas Sustainable Skyscraper Helps Prepare for the Future (Category: Eco)
  Implication: The architecture industry can utilize these sustainable skyscraper designs to create environmentally conscious structures for businesses and residents.
- [Facial-Feature Flats](https://www.trendhunter.com/trends/fiona-winzars-eyelid-house): Fiona Winzar's Eyelid House is the Perfect Form of Public Privacy (Category: Eco)
  Implication: Opportunities for creating innovative and sustainable housing designs.
- [Solar-Powered Shopping Malls](https://www.trendhunter.com/trends/solar-powered-shopping-malls): Japan's Aeon and Oasis 21 Green Architecture (Category: Eco)
  Implication: Opportunities for architects to incorporate green technologies and designs into their projects.
- [Corporation Green-Quarters](https://www.trendhunter.com/trends/wwf-netherlands): WWF Netherlands is a Powerful Step Towards Sustainability (Category: Eco)
  Implication: There is an opportunity for architects to push the boundaries of eco-friendly designs and create sustainable structures that leave a lasting positive impact.
- [Eco-Complex Competitions](https://www.trendhunter.com/trends/standard-co-op-canyon): Standard Design's Co-Op Canyon is a Cornucopia of Community (Category: Eco)
  Implication: Architects and designers can leverage eco-friendly design and community-centered living as a competitive advantage in a growing market for sustainable buildings and real estate.
- [Eco-Savvy Synagogues](https://www.trendhunter.com/trends/synagogue-eco-home): Purchased Sanctuary Converted Into Environmentally-Friendly Home (Category: Eco)
  Implication: The trend towards eco-sustainable homes opens opportunities for the architecture and construction industries to innovate its practices and to provide sustainable solutions.
- [Retrofitted Green Roofs](https://www.trendhunter.com/trends/retrofitted-green-roofs-the-flat-condo-building-in-la-gets-rooftop-vegetabl): 'The Flat' Condo in LA Gets Rooftop Vegetable Garden (Category: Eco)
  Implication: Architects and construction companies can offer retrofitting services to transform traditional roofs into green roofs.
- [Parks in the Sky](https://www.trendhunter.com/trends/highlinepark): ‘The High Line' Lets You Enjoy Manhattan at Skyscraper Height (Category: Eco)
  Implication: Design and architecture firms specializing in landscape architecture can offer their expertise in creating urban parks like the High Line.

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All articles: [Eco](https://www.trendhunter.com/eco)
