# Compost Gardening Brands are encouraging consumers to use their compost waste for gardening. By [Kalin Ned](https://www.trendhunter.com/knedelch), Research Writer | Published Nov 12, 2020 | Category: [Eco](https://www.trendhunter.com/pro/category/environmental-trends) Source: Trend Hunter, https://www.trendhunter.com/protrends/compost-gardening ## Key Figures - Trend score: 4.8/10 - Evidence articles: 6 ## What is the Compost Gardening trend? **Compost Gardening:** Brands in the food industry are making it easier for consumers to enrich their gardens with their own food waste. Launched in the form of specialized products and campaigns, these initiatives seek to curb the waste going to landfills. ## The consumer insight behind the Compost Gardening trend Contemporary consumers are increasingly cognizant of the affects of climate change on the planet and as a result, many are looking to make lasting changes to their everyday habits. Here, the onus falls not only on opting-in for greener choices when it comes to purchasing decisions, but also learning useful lifestyle tactics that enable mindfulness in the area of sustainability. As a result, individuals feel more empowered to take action in order to reduce their carbon footprint. ## At a Glance - Evidence: 6 featured examples - Articles from: Jul 27, 2019 to Nov 6, 2020 - Published: Nov 12, 2020 - Patterns: [Cyclicality](https://www.trendhunter.com/pattern/cyclicality), [Redirection](https://www.trendhunter.com/pattern/redirection) - Megatrends: [Simplicity](https://www.trendhunter.com/megatrend/simplicity), [Naturality](https://www.trendhunter.com/megatrend/naturality), [Catalyzation](https://www.trendhunter.com/megatrend/catalyzation) ## Audience - Gender: 50% men, 50% women - Primary generations: Gen Z, Millennial, Gen X - Top markets: North America, South America, Europe, Asia ## Themes within the Compost Gardening trend ### Composting Initiatives Brands and individuals alike are making it easier and more convenient to compost food waste for gardening. ### Alternative Waste Management New methods are being developed for handling organic waste that divert it from landfills and convert it into usable resources. ### Eco-Friendly Packaging Brands are introducing packaging solutions that are compostable or made from sustainable materials in order to reduce waste and pollution. ## What the Compost Gardening trend means for industry ### For Food Service Industry Restaurants and food brands have the opportunity to adopt low-waste or zero-waste models that align with consumer preferences for sustainability. ### For Home Gardening Industry Innovative composting and gardening solutions can be marketed to consumers looking for more eco-friendly ways to grow produce at home. ### For Packaging Industry Packaging companies have the opportunity to develop and market solutions that are more eco-friendly and compostable to align with consumer demand for sustainability. ## Workshop question How might your brand encourage sustainable tactics at home? ## Trend signals for Compost Gardening Trend score 4.8 out of 10, from popularity 66%, activity 70%, freshness 9%. - Popularity: 66% - Activity: 70% - Freshness: 9% ## Examples of the Compost Gardening trend 6 featured examples from Jul 27, 2019 to Nov 6, 2020. - [Composting Indoor Garden Systems](https://www.trendhunter.com/trends/aqua-gardening-system): The Conceptual 'AQUA' Gardening System is Self-Sustaining (Category: Tech) Implication: The 'AQUA' gardening system presents an innovative solution for home gardeners interested in indoor composting and gardening. - [In-Ground Organic Waste Bins](https://www.trendhunter.com/trends/vermicomposting-bin): The 'Yield' Vermicomposting Bin is Simple to Use (Category: Art & Design) Implication: The 'Yield' vermicomposting bin is an innovation opportunity for the home gardening industry to provide simple and effective solutions to customers who want to enrich their garden… - [Organics-Storing Kitchen Disposals](https://www.trendhunter.com/trends/waste-disposal-system): The 'Sepura' Food Waste Disposal System was at CES 2020 (Category: Tech) Implication: Manufacturers can explore developing smart and eco-friendly waste disposal systems for kitchens using the 'Sepura' system as inspiration. - [Compostable To-Go Bowls](https://www.trendhunter.com/trends/to-go-bowl): Sweetgreen is Serving Meals in Bowls Without "Forever Chemicals" (Category: Eco) Implication: The use of compostable to-go bowls disrupts the traditional food packaging industry, pushing for safer and more eco-friendly alternatives. - [Zero Waste Restaurants](https://www.trendhunter.com/trends/zero-waste-restaurant): Helsinki's Restaurant Nolla Sends Customers Home with Compost (Category: Eco) Implication: Opportunity for restaurants and cafes to adopt waste-free models and become more environmentally responsible - [Pulp-Based Apple Packaging](https://www.trendhunter.com/trends/compostable-apple-trays): SuperValu Introduced Compostable Apple Trays for its Organic Options (Category: Eco) Implication: Retailers can differentiate themselves and appeal to eco-conscious consumers by adopting compostable and sustainable packaging solutions for their products. ## Recent trend clusters - [Assisted Choices](https://www.trendhunter.com/protrends/weight-loss-medication-support) (Lifestyle) - [Storyline Sips](https://www.trendhunter.com/protrends/themed-drink-menus) (Lifestyle) - [Bedtime Cocoon](https://www.trendhunter.com/protrends/sleep-sensory-blocking) (Lifestyle) - [Source Signatures](https://www.trendhunter.com/protrends/oak-finish-whiskey) (Lifestyle) ## Trending in Eco - [Jewel-Toned Fall Apparel](https://www.trendhunter.com/trends/quince-silk) - [Compostable Coffee Pucks](https://www.trendhunter.com/trends/compostable-coffee-pucks) - [Intelligent Private Grids](https://www.trendhunter.com/trends/ara-core-powers) - [Compact Electric Family MPVs](https://www.trendhunter.com/trends/compact-electric-family-mpvs) All articles: [Eco](https://www.trendhunter.com/eco)