# Compact Camper Lone travelers seek out a more practical mode of overnight accommodation. By [Tana Makmanee](https://www.trendhunter.com/tmak), SVP, Research Services at Trend Hunter | Published May 20, 2015 | Category: [Lifestyle](https://www.trendhunter.com/pro/category/lifestyle-trends) Source: Trend Hunter, https://www.trendhunter.com/protrends/compact-camper ## Key Figures - Trend score: 5.9/10 - Evidence articles: 4 ## What is the Compact Camper trend? **Compact Camper:** Prioritizing practicality over space, travelers, particularly those travelling solo, are turning to small and compact campers for easy usage. Moving away from oversized campers or luxe amenities, travelers are seeking out attachments that are more suitable for single usage, reflecting a shift towards travel products that are not only more subtle, but also more functional. ## At a Glance - Evidence: 4 featured examples - Articles from: Jan 7, 2014 to Mar 31, 2015 - Published: May 20, 2015 - Patterns: [Cyclicality](https://www.trendhunter.com/pattern/cyclicality), [Reduction](https://www.trendhunter.com/pattern/reduction) - Megatrends: [Hybridization](https://www.trendhunter.com/megatrend/hybridization), [Simplicity](https://www.trendhunter.com/megatrend/simplicity), [Naturality](https://www.trendhunter.com/megatrend/naturality) ## Audience - Gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America, Europe, Asia ## Themes within the Compact Camper trend ### Compact and Practicality There is a trend towards travel products that prioritize practicality over space, and are more subtle but also more functional, such as compact campers and bicycle-towed campers. ### Lightweight and Aerodynamic Trailers Teardrop-shaped trailers with lightweight and aerodynamic design are gaining popularity as they provide a more economical alternative to larger caravan-style campers. ### Mobile and Instant Shelters There is a trend towards mobile and instant shelters, such as roof rack camping shelters, that are easy to set up and offer near-instant protection from the elements. ## What the Compact Camper trend means for industry ### For Travel and Tourism The travel and tourism industry should consider creating more compact and functional products that prioritize practicality over space, such as compact campers and bicycle-towed campers. ### For Outdoor Recreation Equipment The outdoor recreation equipment industry should consider creating more lightweight and aerodynamic trailers that provide a more economical alternative to larger caravan-style campers. ### For Automotive Accessories The automotive accessories industry should consider creating more mobile and instant shelters, such as roof rack camping shelters, that are easy to set up and offer near-instant protection from the elements. ## Workshop question How could your brand align itself with Millennial interest in for a compact, on-the-go lifestyle? ## Trend signals for Compact Camper Trend score 5.9 out of 10, from popularity 79%, activity 90%, freshness 8%. - Popularity: 79% - Activity: 90% - Freshness: 8% ## Examples of the Compact Camper trend 4 featured examples from Jan 7, 2014 to Mar 31, 2015. - [Roof Rack Camping Shelters](https://www.trendhunter.com/trends/carport-tent): This Very Portable Carport Tent Provides Cover During Road Trips (Category: Autos) Implication: The portable carport tent trend creates new opportunities for outdoor and camping gear manufacturers to develop innovative, lightweight, and easy-to-assemble shelter solutions tha… - [Compact Condo Trailers](https://www.trendhunter.com/trends/safari-condo): The New Safari Condo Trailers are Elegant and Economical (Category: Autos) Implication: The recreational vehicle industry can explore the market potential of compact trailers, like the Safari Condo models, to cater to the demand for more affordable and space-efficien… - [Tire-Embedded Tents](https://www.trendhunter.com/trends/travel-tent): The Travel Tent Cleverly Contains a Single Sleeper Shelter in its Wheel (Category: Autos) Implication: Disruptive innovation opportunity: Collaborate with camping gear manufacturers to design bicycles that come equipped with built-in camping functionality, attracting outdoor enthus… - [Bicycle-Towed Campers](https://www.trendhunter.com/trends/wide-path-camper): The Wide Path Camper Can Hold Two Persons (Category: Autos) Implication: The rise of bicycle-towed campers presents opportunities for outdoor and travel companies to expand their product offerings with eco-friendly, portable, and cost-effective camping… ## Recent trend clusters - [Assisted Choices](https://www.trendhunter.com/protrends/weight-loss-medication-support) (Lifestyle) - [Storyline Sips](https://www.trendhunter.com/protrends/themed-drink-menus) (Lifestyle) - [Bedtime Cocoon](https://www.trendhunter.com/protrends/sleep-sensory-blocking) (Lifestyle) - [Source Signatures](https://www.trendhunter.com/protrends/oak-finish-whiskey) (Lifestyle) ## Trending in Lifestyle - [Mystery Packaging Campaigns](https://www.trendhunter.com/trends/cow-not-laughing) - [Multi-Benefit Protein Shakes](https://www.trendhunter.com/trends/comes-in-three-flavors) - [Creator-Led Learning Series](https://www.trendhunter.com/trends/learning-series) - [Accessible Fintech Pop-Ups](https://www.trendhunter.com/trends/chequing-account) All articles: [Lifestyle](https://www.trendhunter.com/lifestyle)