# Commuter Fandom Public transportation becomes a point of pride for urban consumers. By [Michael Hemsworth](https://www.trendhunter.com/Michael.Hemsworth), Contributing Researcher | Published Jun 25, 2014 | Category: [Eco](https://www.trendhunter.com/pro/category/environmental-trends) Source: Trend Hunter, https://www.trendhunter.com/protrends/commuter-fandom ## Key Figures - Trend score: 2.5/10 - Evidence articles: 6 ## What is the Commuter Fandom trend? **Commuter Fandom:** As the shift of consumers living in urban communities increases, more people are reliant on public modes of transportation and are unable to own personal vehicles. Consumers are adapting to this shift by using public transportation as a means of self expression to convey patriotism to their city and a support for eco-friendly alternatives. ## At a Glance - Evidence: 6 featured examples - Articles from: Aug 17, 2013 to Aug 13, 2014 - Published: Jun 25, 2014 - Patterns: [Convergence](https://www.trendhunter.com/pattern/convergence), [Redirection](https://www.trendhunter.com/pattern/redirection) - Megatrends: [Multisensation](https://www.trendhunter.com/megatrend/multisensation), [Tribalism](https://www.trendhunter.com/megatrend/tribalism), [Naturality](https://www.trendhunter.com/megatrend/naturality) ## Audience - Gender: 50% men, 50% women - Primary generations: Gen Z, Millennial, Gen X - Top markets: North America, Europe ## Themes within the Commuter Fandom trend ### Urban Living and Public Transit As cities become more populated, urbanites are increasingly reliant on public transportation as a means of self-expression and eco-friendliness. ### Innovative Navigation Devices Creative designers are finding new ways to incorporate transit maps into consumer products, from navigation tape to neckties. ### Subway Gaming and Art The subway system is inspiring new forms of engagement, such as video games and art projects that honor famous women in the subway's geographic location. ## What the Commuter Fandom trend means for industry ### For Fashion and Accessories Custom designs featuring transit maps and fashion-forward station names offer exciting new marketing opportunities for fashion and accessory brands. ### For Graphic Design and Branding Transit map redesigns can capture the soul of a city and offer new opportunities for branding and graphic design professionals to showcase their skills. ### For Travel and Tourism Incorporating transit maps into travel and tourism marketing materials can offer an engaging and useful tool for visitors to explore a new city. ## Trend signals for Commuter Fandom Trend score 2.5 out of 10, from popularity 41%, activity 26%, freshness 8%. - Popularity: 41% - Activity: 26% - Freshness: 8% ## Examples of the Commuter Fandom trend 6 featured examples from Aug 17, 2013 to Aug 13, 2014. - [Feminized French Metro Maps](https://www.trendhunter.com/trends/paris-metro-map): Métroféminin is a Redesigned Paris Metro Map That Honors Iconic Women (Category: World) Implication: The redesign of metro maps to honor iconic women provides an opportunity for transportation companies to rebrand and differentiate themselves by incorporating inclusive and divers… - [Navigation Aiding Neckties](https://www.trendhunter.com/trends/bluebelland-map-tie): The Bluebelland Map Tie Hides a Silken Subway Map on its Underside (Category: World) Implication: Opportunity to create innovative and useful fashion accessories by incorporating practical features - [Subway Development Games](https://www.trendhunter.com/trends/mini-metro): The Mini Metro Game by Dino Polo Club Simulates Keeping a City Running (Category: Tech) Implication: Opportunity for disruptive innovation in the gaming industry by creating immersive and realistic simulation games. - [Toronto Commuter Couture](https://www.trendhunter.com/trends/ttc-clutch): Jimmy Choo's TTC Clutch Will Be Available at Their Yorkdale Location (Category: Marketing) Implication: Luxury fashion brands can explore the trend of creating custom accessories and incorporating local elements for a more personalized and unique customer experience. - [Mapped Public Transit Tape](https://www.trendhunter.com/trends/subway-system-tape): This New York Subway System Tape Will Help You Find Your Way (Category: World) Implication: The transit industry could market more navigational aids to riders who need help finding their way in complex transportation systems. - [Soulful Subway Maps](https://www.trendhunter.com/trends/city-railway-system): City Railway System by Zero Per Zero Captures the Heart of the Metropolis (Category: Art & Design) Implication: The graphic design industry can capitalize on the demand for creative and visually appealing subway map designs for cities around the world. ## Recent trend clusters - [Assisted Choices](https://www.trendhunter.com/protrends/weight-loss-medication-support) (Lifestyle) - [Storyline Sips](https://www.trendhunter.com/protrends/themed-drink-menus) (Lifestyle) - [Bedtime Cocoon](https://www.trendhunter.com/protrends/sleep-sensory-blocking) (Lifestyle) - [Source Signatures](https://www.trendhunter.com/protrends/oak-finish-whiskey) (Lifestyle) ## Trending in Eco - [Jewel-Toned Fall Apparel](https://www.trendhunter.com/trends/quince-silk) - [Compostable Coffee Pucks](https://www.trendhunter.com/trends/compostable-coffee-pucks) - [Intelligent Private Grids](https://www.trendhunter.com/trends/ara-core-powers) - [Compact Electric Family MPVs](https://www.trendhunter.com/trends/compact-electric-family-mpvs) All articles: [Eco](https://www.trendhunter.com/eco)