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# Community Curation
Community-building programs are enhanced through apps and design.

By [Mishal Omar](https://www.trendhunter.com/MishalO) | Published Apr 9, 2019 | Category: [Lifestyle](https://www.trendhunter.com/pro/category/lifestyle-trends)
Source: Trend Hunter, https://www.trendhunter.com/protrends/community-curation

## Key Figures

- Trend score: 4.1/10
- Evidence articles: 4

## What is the Community Curation trend?

**Community Curation:** The growing prioritization of community-building is increasingly being facilitated in areas that include intentional architectural design and focused apps. This shift comes as consumers increasingly play a part in creating and enhancing spaces for the betterment of larger and more diverse groups of people.

## The consumer insight behind the Community Curation trend

In the digital age, particular emphasis is put on community-building to counteract some of the consequences involved with the digitization of every aspect of consumers' lives. Whether it be because of close proximity or overlapping interests, spaces that enable social interactivity and collaboration among consumers instill a feeling of belonging. Through community-enabling spaces, some enjoy a more enhanced social life, while others optimize their workflow as collaboration is important for the development of an idea.

## At a Glance

- Evidence: 4 featured examples
- Articles from: Jul 12, 2018 to Apr 9, 2019
- Published: Apr 9, 2019
- Patterns: [Divergence](https://www.trendhunter.com/pattern/divergence), [Acceleration](https://www.trendhunter.com/pattern/acceleration)
- Megatrends: [Curation](https://www.trendhunter.com/megatrend/curation), [Catalyzation](https://www.trendhunter.com/megatrend/catalyzation), [Prosumerism](https://www.trendhunter.com/megatrend/prosumerism)

## Audience

- Gender: 50% men, 50% women
- Primary generations: Gen Z, Millennial, Gen X
- Top markets: North America, South America, Europe, Asia, Africa

## Themes within the Community Curation trend

### Community-Building

Spaces and apps that enable social interactivity and collaboration among consumers instill a feeling of belonging and optimize workflow for idea development.

### Sustainability

Consumers prefer natural and sustainable materials and design that communicates a green lifestyle and community-building.

### Digital Community-Building

'Mylivn' and other lifestyle apps enable individuals to find like-minded people, collaborate on projects, and foster new relationships.

## What the Community Curation trend means for industry

### For Hospitality

Incorporating community-building into hotel design by encouraging guests to interact and spend more time in communal areas.

### For Architecture and Real Estate

Demand for sustainably designed modular structures that offer customization options while fostering community-building.

### For Office and Co-Working Spaces

Design-forward office boutiques offer community-building and networking opportunities for creative professionals.

## Workshop question

How could your brand facilitate community-building programs?

## Trend signals for Community Curation

Trend score 4.1 out of 10, from popularity 52%, activity 64%, freshness 8%.

- Popularity: 52%
- Activity: 64%
- Freshness: 8%

## Examples of the Community Curation trend

4 featured examples from Jul 12, 2018 to Apr 9, 2019.

- [Indoor Modular Wooden Structures](https://www.trendhunter.com/trends/modular-wooden-structure): LUO Studio Produces a Design That Answers to Sustainability (Category: Eco)
  Implication: The architectural industry can explore modular design concepts to create environmentally friendly and adaptable structures.
- [Digital Community-Building Apps](https://www.trendhunter.com/trends/lifestyle-platform): The 'Mylivn' Lifestyle Platform Lets Users Share What Excites Them (Category: Tech)
  Implication: Opportunity for travel and hospitality industries to integrate digital community-building platforms into their services to enhance social experiences for customers.
- [Design-Forward Office Boutiques](https://www.trendhunter.com/trends/office-boutique): Rice Creative & Thanh Cong Huynh Foster a Unique & Subtle Design (Category: Art & Design)
  Implication: Co-working spaces can embrace the concept of office boutiques to attract a niche audience of creative entrepreneurs.
- [Community-Building Hotels](https://www.trendhunter.com/trends/25hours-dar-tour): The 25hours Das Tour Hotel Encourages Guests to Interact (Category: Art & Design)
  Implication: The hospitality industry can embrace the trend of community-building hotels by designing innovative hotel concepts and creating spaces that facilitate social interaction and conne…

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