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# Cheese Infusions
Distinct infusions add depth to various blue cheeses.

By [Mishal Omar](https://www.trendhunter.com/MishalO) | Published Oct 20, 2020 | Category: [Lifestyle](https://www.trendhunter.com/pro/category/lifestyle-trends)
Source: Trend Hunter, https://www.trendhunter.com/protrends/cheese-infusions

## Key Figures

- Trend score: 3.1/10
- Evidence articles: 4

## What is the Cheese Infusions trend?

**Cheese Infusions:** Cheese brands are offering distinct blue cheese infusions, adding rich flavor profiles to the already-sharp cheese. Everything from citrus infusions to lavender ones can now be found in blue cheese otions.

## The consumer insight behind the Cheese Infusions trend

Consumers are becoming increasingly experimental with the foods they're willing to try, particularly as the limitations on outdoor activities have taught them to be more adventurous from home. People are looking to try high-quality, artisan products to fuel their newfound sense of adventure with food.

## At a Glance

- Evidence: 4 featured examples
- Articles from: May 15 to Oct 16, 2020
- Published: Oct 20, 2020
- Patterns: [Convergence](https://www.trendhunter.com/pattern/convergence)
- Megatrends: [Hybridization](https://www.trendhunter.com/megatrend/hybridization)

## Audience

- Gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: North America, Europe, Asia

## Themes within the Cheese Infusions trend

### Infusion Innovation

Infusing different flavors into popular foods such as blue cheeses creates distinctive and innovative tastes that appeal to consumers looking for new and experimental food experiences.

### Artisanal Products

Food lovers have become passionate about supporting artisanal food producers who offer unique, high-quality, and hand-crafted foods.

### Gift Packaging

Packaging gourmet foods in unique and visually appealing jars or boxes adds value and makes them attractive as gifts for foodies and cheese lovers.

## What the Cheese Infusions trend means for industry

### For Food and Beverage Industry

The infusion of different flavors, artisanal products, and attractive packaging trends offer new opportunities for inventive food and beverage companies.

### For Hospitality Industry

Foodies who love to try new and unique food experiences will love the infusion of flavors trend, offering new opportunities for hotels, restaurants, and catering services.

### For Gourmet Retail Industry

The trend toward artisanal and infused gourmet food products increase the demand for such items in specialized food stores and online marketplaces.

## Workshop question

How is your brand prioritizing more adventurous experiences for its customers?

## Trend signals for Cheese Infusions

Trend score 3.1 out of 10, from popularity 55%, activity 28%, freshness 9%.

- Popularity: 55%
- Activity: 28%
- Freshness: 9%

## Examples of the Cheese Infusions trend

4 featured examples from May 15 to Oct 16, 2020.

- [Citrus-Infused Blue Cheeses](https://www.trendhunter.com/trends/blue-cheese-with-orange): The Fior d'Arancio Blue Cheese with Orange is Topped with Citrus Peels (Category: Lifestyle)
  Implication: Disruption opportunity for dairy manufacturers to expand their product range with citrus-infused blue cheese varieties.
- [Floral Cheddar Cheeses](https://www.trendhunter.com/trends/lavender-cheddar): Rogue Creamery's La Di Da Lavender Cheddar Features Organic Blossoms (Category: Lifestyle)
  Implication: Disruptive innovation opportunity to create artisan cheeses with unique and botanically-infused flavor profiles.
- [Whiskey-Infused Blue Cheese Jars](https://www.trendhunter.com/trends/blue-shropshire): Fortnum & Mason's Potted Blue Shropshire with Whisky is Decadent (Category: Lifestyle)
  Implication: Opportunity for artisan food producers to experiment with different flavors and ingredients to create unique and marketable products.
- [Blue Cheese-Infused Butters](https://www.trendhunter.com/trends/blue-cheese-butter): Medlee Foods Has Launched a Tangy New Blue Cheese Butter (Category: Lifestyle)
  Implication: The dairy industry can capitalize on the trend of innovative butter varieties and create their own unique flavored butters.

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All articles: [Lifestyle](https://www.trendhunter.com/lifestyle)
