# Personal Cafes Home coffee and espresso makers are dripping into a new market. By [Bianca](https://www.trendhunter.com/bianca), Brand & Innovation Strategist | Published Dec 29, 2009, updated Apr 3, 2010 | Category: [Art & Design](https://www.trendhunter.com/pro/category/modern-art-and-design-trends) Source: Trend Hunter, https://www.trendhunter.com/protrends/casa-coffee-home-coffee-and-espresso-makers-are-dripping-into-a-new-market ## Key Figures - Trend score: 3.2/10 - Evidence articles: 13 ## What is the Personal Cafes trend? **Personal Cafes:** Over the last 10 years, coffee became a trendy treat, but when the recession hit, consumers were forced to tighten their Starbucks budgets. Instead of denying themselves the luxury of a cappuccino, people began investing in household coffee and espresso machines as a budget-friendly compromise to grabbing joe on the go. ## At a Glance - Evidence: 13 featured examples - Articles from: Jan 9 to Dec 19, 2009 - Published: Dec 29, 2009 - Patterns: [Convergence](https://www.trendhunter.com/pattern/convergence) - Megatrends: [Hybridization](https://www.trendhunter.com/megatrend/hybridization), [Experience](https://www.trendhunter.com/megatrend/experience), [Personalization](https://www.trendhunter.com/megatrend/personalization) ## Audience - Gender: 50% men, 50% women - Primary generations: Millennial - Top markets: North America, Europe, Asia ## Themes within the Personal Cafes trend ### Home Coffee Machines The recession caused consumers to invest in coffee and espresso machines for home use, leading to a trend of household coffee and espresso makers. ### Innovative Coffee Maker Designs There is an increasing trend in coffee maker designs, from siphon brewing to in-wall brewing systems and even talking coffee makers. ### Convenience and Portability Coffee makers that offer convenience and portability, like handheld espresso makers and the Presso manual espresso maker, are growing in demand. ## What the Personal Cafes trend means for industry ### For Coffee and Espresso Appliance Manufacturers Manufacturers of coffee and espresso appliances should focus on innovative designs and improving convenience and portability. ### For Artists and Designers Artists and designers have an opportunity to create unique and visually appealing coffee makers, like the De'Longhi Perfecta Artista Series and the Ariston Built-in Coffee Center. ### For Environmental and Sustainable Companies The trend towards eco-friendliness and sustainability in coffee makers, seen in the Presso manual espresso maker, creates an opportunity for companies in this industry. ## Trend signals for Personal Cafes Trend score 3.2 out of 10, from popularity 50%, activity 37%, freshness 8%. - Popularity: 50% - Activity: 37% - Freshness: 8% ## Examples of the Personal Cafes trend 13 featured examples from Jan 9 to Dec 19, 2009. - [Projector Phone Coffee Makers?](https://www.trendhunter.com/trends/the-pomegranate-ns08-phone-of-the-future): The Pomegranate NS08 is the Swiss Army Knife of Mobile Phones (Category: Tech) Implication: Manufacturers in this industry could explore integrating projectors into mobile devices, creating a unique selling point that appeals to movie enthusiasts and professionals. - [Handheld Espresso Makers](https://www.trendhunter.com/trends/handheld-espresso-makers-mypressi-twist): The Mypressi Twist Gives You A Fresh Shot With A Squeeze (Category: Lifestyle) Implication: Consumer electronics companies can capitalize on the trend by producing innovative and compact handheld espresso makers. - [Manual Espresso Makers](https://www.trendhunter.com/trends/presso-manual-espresso-maker): Portable 'Presso' is Greener than Automatic Coffee Maker (Category: Eco) Implication: The manual espresso maker industry is disrupting the home appliances market with sustainable and portable options. - [Compact Coffee Makers](https://www.trendhunter.com/trends/alisson-strohers-imo-coffee-maker): Alisson W. Stroher's ‘IMO' Features a Sweet Swing Arm (Category: Art & Design) Implication: The appliance industry can capitalize on compact coffee maker designs to meet the growing demand of consumers for space-saving solutions. - [Flipping Coffee Makers](https://www.trendhunter.com/trends/portable-coffee-maker): The Brunton Flip-N-Drip Brews a Quick Cup of Joe (Category: Art & Design) Implication: The kitchen appliance industry can benefit from the rising demand for compact and portable coffee makers that offer convenience and flexibility. - [Poverty-Fighting Espresso Machines](https://www.trendhunter.com/trends/de-longhi-perfecta-espresso-machines): The Socially Conscious De'longhi Perfecta Artista Series (Category: Lifestyle) Implication: The collaboration between De'Longhi and artists in creating unique espresso machines presents opportunities for the coffee appliance industry to explore artistic collaborations an… - [Levitating Coffee Makers](https://www.trendhunter.com/trends/espresso-phil-rose-coffee-maker): ‘Espresso' by Phil Rose Inspires Retro Nostalgia (Category: Art & Design) Implication: The home appliance industry can capitalize on the growing demand for multi-functional and visually appealing products like the levitating coffee maker. - [In-Wall Brewing Systems](https://www.trendhunter.com/trends/ariston-built-in-coffee-center): Ariston Built-In Coffee Center 'Replicates' Hot Drinks on Demand (Category: Art & Design) Implication: Disruptive innovation opportunity: Create compact and energy-efficient home appliances that can be easily incorporated into smaller living spaces such as apartments and tiny homes. - [Supercar Coffee Machines](https://www.trendhunter.com/trends/bugatti-espresso): Bugatti Espresso Maker is a Kick Start to your Engine (Category: Autos) Implication: Companies within the home appliance industry can capitalize on the trend of luxury-inspired home appliances, offering unique and high-priced products to those who seek high-end de… - [Complicated Coffee Rituals](https://www.trendhunter.com/trends/siphon-brewed-coffee-new-la-java-trend): Caffeinated Epicureans Prefer Siphon-Brewed Java (UPDATE) (Category: Lifestyle) Implication: Coffee shops can adopt siphon brewing and create gourmet coffee menus to differentiate themselves in a crowded market and attract customers willing to pay premium prices for uniqu… - [Acid-Reducing Coffee Makers](https://www.trendhunter.com/trends/delicate-digestion-devices-hourglass-coffee-brew-shows-sensitivity-to-stoma): Hourglass Coffee Brew Shows Sensitivity to Stomachs (Category: Tech) Implication: Manufacturers can explore the production of acid-reducing coffee makers to cater to consumers' stomach sensitivities. - [Talking Coffee Makers](https://www.trendhunter.com/trends/speak-n-brew): The Communicative Speak n' Brew by Primula (Category: Lifestyle) Implication: Innovating and updating the traditional kitchen appliances to cater to the changing needs and lifestyles of customers. - [Automatic Caffeine Fixes](https://www.trendhunter.com/trends/nespresso-citiz): The Nespresso CitiZ Perks You Up at Home (Category: Lifestyle) Implication: The home appliances industry can benefit from the trend of automated coffee machines by developing innovative products that provide convenient and easy coffee-making solutions. ## Recent trend clusters - [Oven Aesthetics](https://www.trendhunter.com/protrends/decorative-casserole-dishes) (Art & Design) - [Sugar Moderation](https://www.trendhunter.com/protrends/sugar-moderation) (Lifestyle) - [Luxury Electrification](https://www.trendhunter.com/protrends/luxury-electrification) (Autos) - [Effortless Rounds](https://www.trendhunter.com/protrends/golf-training-devices) (Lifestyle) ## Trending in Art & Design - [Park-Model Tiny Homes](https://www.trendhunter.com/trends/park-model-tiny-homes) - [Featherweight Dining Tables](https://www.trendhunter.com/trends/featherweight-dining-tables) - [Handmade Craft Tradeshow Initiatives](https://www.trendhunter.com/trends/ny-now-handmade-division) - [Textural Furniture Ranges](https://www.trendhunter.com/trends/fall-designs-blu-dot) All articles: [Art & Design](https://www.trendhunter.com/artdesign)