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# Zero Carbon (UPDATE)
Innovations in carbon-neutral products to offset carbon footprint.

By [Katherinev123](https://www.trendhunter.com/katherine), Contributing Editor | Published Jul 27, 2011, updated Aug 31, 2011 | Category: [Eco](https://www.trendhunter.com/pro/category/environmental-trends)
Source: Trend Hunter, https://www.trendhunter.com/protrends/carbon-neutral-products

## Key Figures

- Trend score: 3.4/10
- Evidence articles: 5

## What is the Zero Carbon (UPDATE) trend?

**Zero Carbon (UPDATE):** Carbon-free living is something that many consumers and companies are taking seriously. While zero carbon vehicles gained momentum in 2010, this year, designers and manufacturers are going steps further with even more products and innovations centered on carbon-neutral operation. Even schools and home-cleaning products have entered the zero carbon game, and what can’t be carbon-free per se, can at least be carbon-offsetting.

## At a Glance

- Evidence: 5 featured examples
- Articles from: Feb 3 to May 13, 2011
- Published: Jul 27, 2011
- Patterns: [Cyclicality](https://www.trendhunter.com/pattern/cyclicality), [Acceleration](https://www.trendhunter.com/pattern/acceleration)
- Megatrends: [Naturality](https://www.trendhunter.com/megatrend/naturality), [Catalyzation](https://www.trendhunter.com/megatrend/catalyzation), [Authenticity](https://www.trendhunter.com/megatrend/authenticity)

## Audience

- Gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: North America, Europe, Asia

## Themes within the Zero Carbon (UPDATE) trend

### Carbon-Neutral Products

Zero carbon products and innovations are becoming increasingly popular as designers and manufacturers opt for carbon-neutral operation.

### Eco-Friendly Transportation

Consumers and companies alike are pursuing eco-friendly modes of transportation, as evidenced by the rise of zero carbon vehicles and air-powered motorcycles.

### Sustainable Buildings

Newer buildings are being designed and constructed with eco-friendly practices in mind, providing zero-energy schools and green microbreweries.

## What the Zero Carbon (UPDATE) trend means for industry

### For Transportation

The transportation industry stands to gain by adopting eco-friendly practices and investing in the production of zero carbon vehicles.

### For Manufacturing

As designers and manufacturers increasingly prioritize carbon-neutral operation, more sustainable manufacturing practices can be developed and implemented.

### For Construction

The construction industry is poised to benefit from increasing demand for sustainable buildings, such as carbon-neutral schools and eco-friendly microbreweries.

## Trend signals for Zero Carbon (UPDATE)

Trend score 3.4 out of 10, from popularity 43%, activity 50%, freshness 8%.

- Popularity: 43%
- Activity: 50%
- Freshness: 8%

## Examples of the Zero Carbon (UPDATE) trend

5 featured examples from Feb 3 to May 13, 2011.

- [Air-Powered Motorcycles](https://www.trendhunter.com/trends/o2-pursuit): Super-Sustainable Engineair O2 Pursuit is Fueled by Compressed Air (Category: Autos)
  Implication: The automotive industry can benefit from exploring and investing in the development of air-powered vehicles and other alternative fuel technologies.
- [Eco-Friendly Cleaning Bottles](https://www.trendhunter.com/trends/replenish-reusable-bottle-system): The Replenish Reusable Bottle System Has the Environment in Mind (Category: Eco)
  Implication: The cleaning supplies industry has the opportunity to innovate by offering more sustainable and reusable packaging solutions.
- [Carbon-Friendly Breweries](https://www.trendhunter.com/trends/norrebro-brewhouse): Green Beer is on Tap at Copenhagen's Norrebro Brewhouse (Category: Eco)
  Implication: Breweries can seek to reduce their carbon footprint and increase eco-friendly practices to attract environmentally conscious customers
- [Zero Energy Schools](https://www.trendhunter.com/trends/school-construction-authority): NYC's School Construction Authority Unveils a Carbon Neutral Design (Category: Eco)
  Implication: Construction companies can create carbon-neutral buildings by incorporating energy-efficient designs and renewable energy sources such as solar panels and geothermal systems.
- [Eco-Conscious Transportation](https://www.trendhunter.com/trends/taxi-stockholm-ad): This 'Taxi Stockholm' Ad Aims to Reduce CO2 (Category: Eco)
  Implication: Opportunity for ad firms to specialize in eco-friendly advertising campaigns and help companies promote their environmental strategies.

## Recent trend clusters

- [Assisted Choices](https://www.trendhunter.com/protrends/weight-loss-medication-support) (Lifestyle)
- [Storyline Sips](https://www.trendhunter.com/protrends/themed-drink-menus) (Lifestyle)
- [Bedtime Cocoon](https://www.trendhunter.com/protrends/sleep-sensory-blocking) (Lifestyle)
- [Source Signatures](https://www.trendhunter.com/protrends/oak-finish-whiskey) (Lifestyle)

## Trending in Eco

- [Jewel-Toned Fall Apparel](https://www.trendhunter.com/trends/quince-silk)
- [Compostable Coffee Pucks](https://www.trendhunter.com/trends/compostable-coffee-pucks)
- [Intelligent Private Grids](https://www.trendhunter.com/trends/ara-core-powers)
- [Compact Electric Family MPVs](https://www.trendhunter.com/trends/compact-electric-family-mpvs)

All articles: [Eco](https://www.trendhunter.com/eco)
