# Blessed Beauty Halal and kosher cosmetic brands use organic ingredients to appease consumers. By [Annahita Yousefi](https://www.trendhunter.com/annahita%40trendhunter.com) | Published May 12, 2017 | Category: [Lifestyle](https://www.trendhunter.com/pro/category/lifestyle-trends) Source: Trend Hunter, https://www.trendhunter.com/protrends/blessed-beauty ## Key Figures - Trend score: 4.0/10 - Evidence articles: 5 ## What is the Blessed Beauty trend? **Blessed Beauty:** As far as ingredients go, established halal and kosher companies are holding themselves to a higher standard by producing products that are free-from cruelty, alcohol, and animal by-products. Often with an additional focus on a GMO-free formula, kosher and halal companies are also using eco-friendly packaging along with new business models influenced by the social enterprise movement. Creating a new omnicultural beauty movement in the process, this progression is ideal for those that have sensitive skin and religious preference. ## At a Glance - Evidence: 5 featured examples - Articles from: Jul 22, 2016 to May 12, 2017 - Published: May 12, 2017 - Patterns: [Divergence](https://www.trendhunter.com/pattern/divergence), [Acceleration](https://www.trendhunter.com/pattern/acceleration) - Megatrends: [Simplicity](https://www.trendhunter.com/megatrend/simplicity), [Naturality](https://www.trendhunter.com/megatrend/naturality), [Youthfulness](https://www.trendhunter.com/megatrend/youthfulness) ## Audience - Gender: 30% men, 70% women - Primary generations: Gen Z, Millennial, Gen X - Top markets: North America, South America, Europe, Asia, Africa ## Themes within the Blessed Beauty trend ### Halal and Kosher Cosmetic Brands The trend of Halal and Kosher Cosmetic Brands offer a new focus on organic ingredients with a sensitivity towards religious restrictions. ### Culturally Inspired Skincare Brands Beauty brands that fuse different cultures offer a fresh take on skincare by incorporating diverse ingredients and design styles. ### Not-For-Profit Cosmetics Brands that are donating profits to allay social concerns and welfare are becoming popular with the ethic of using responsibly sourced ingredients and eco-friendly packaging. ## What the Blessed Beauty trend means for industry ### For Skincare Industry The Skincare Industry can adapt to the rising demand for organic ingredients and cruelty-free products formulated for those with religious restrictions. ### For Cosmetics Industry The Cosmetics Industry can shift towards ethical and responsible sourcing to appeal to consumers who are looking for products with sustainable packaging and transparency of production processes. ### For Social Enterprise Industry The rise of brands donating profits to charity can be used by Social Enterprise Industries as an opportunity to showcase their impact and socially responsible agendas. ## Workshop question What cultural shifts is your industry ignoring and how can you leverage those in your messaging? ## Trend signals for Blessed Beauty Trend score 4.0 out of 10, from popularity 63%, activity 49%, freshness 8%. - Popularity: 63% - Activity: 49% - Freshness: 8% ## Examples of the Blessed Beauty trend 5 featured examples from Jul 22, 2016 to May 12, 2017. - [Culturally Influenced Skincare Brands](https://www.trendhunter.com/trends/sakhi-copenhagen): Sakhi Copenhagen Fuses Nordic and Eastern Healing Traditions (Category: Marketing) Implication: The beauty and skincare industry can explore the incorporation of diverse cultural influences and unique ingredients to create innovative products. - [Halal Skincare Products](https://www.trendhunter.com/trends/halal-skincare): Singapore Skincare Brand Klarity Provides Certified Cruelty-Free Products (Category: Fashion) Implication: Beauty and personal care businesses can create more halal-certified products, expanding into new markets with a growing demand for halal options. - [Charitable Halal Cosmetics](https://www.trendhunter.com/trends/halal-cosmetic): PHB Ethical Beauty Aims to Become an Not-for-Profit Organization (Category: Eco) Implication: Offers an opportunity for other beauty brands to explore producing ethical and vegan cosmetic products. - [Certified Kosher Cosmetic Brands](https://www.trendhunter.com/trends/bakel): BAKEL Offers a Series of Cruelty Free Cosmetic Items (Category: Fashion) Implication: Disruptive innovation opportunity: Integrate technological advancements such as AI and personalized skincare solutions to revolutionize the skincare industry and offer customized… - [Sweet Kosher Lip Balms](https://www.trendhunter.com/trends/noyah): noyah is a Natural Lip Care Brand That Offers Kosher Lip Balms (Category: Fashion) Implication: The cosmetics industry can capitalize on the trend towards natural and simple ingredients by developing innovative formulas that cater to health-conscious consumers. ## Recent trend clusters - [Assisted Choices](https://www.trendhunter.com/protrends/weight-loss-medication-support) (Lifestyle) - [Storyline Sips](https://www.trendhunter.com/protrends/themed-drink-menus) (Lifestyle) - [Bedtime Cocoon](https://www.trendhunter.com/protrends/sleep-sensory-blocking) (Lifestyle) - [Source Signatures](https://www.trendhunter.com/protrends/oak-finish-whiskey) (Lifestyle) ## Trending in Lifestyle - [Mystery Packaging Campaigns](https://www.trendhunter.com/trends/cow-not-laughing) - [Multi-Benefit Protein Shakes](https://www.trendhunter.com/trends/comes-in-three-flavors) - [Creator-Led Learning Series](https://www.trendhunter.com/trends/learning-series) - [Accessible Fintech Pop-Ups](https://www.trendhunter.com/trends/chequing-account) All articles: [Lifestyle](https://www.trendhunter.com/lifestyle)