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# Blatant DIY
Consumers stop hiding the ways that they're creating or modifying fashions.

By [Michael Hemsworth](https://www.trendhunter.com/Michael.Hemsworth), Contributing Researcher | Published Feb 25, 2014 | Category: [Fashion](https://www.trendhunter.com/pro/category/style-and-fashion-trends)
Source: Trend Hunter, https://www.trendhunter.com/protrends/blatant-diy

## Key Figures

- Trend score: 4.7/10
- Evidence articles: 7

## What is the Blatant DIY trend?

**Blatant DIY:** Traditionally, the concept of DIY was to create or augment something as an imitation or enhancement on an original. This notion is going right out of vogue as DIYers proudly opt for styles and designs that are blatantly done by themselves. Bringing a community of consumers that have previously tried to hide efforts into the spotlight, the designs are being bolstered by blogs and social media sites like Pinterest that categorize DIY as a formal fashion trend as opposed to a casual hobby.

## At a Glance

- Evidence: 7 featured examples
- Articles from: Aug 30, 2013 to Jan 26, 2014
- Published: Feb 25, 2014
- Patterns: [Convergence](https://www.trendhunter.com/pattern/convergence), [Acceleration](https://www.trendhunter.com/pattern/acceleration)
- Megatrends: [Co-creation](https://www.trendhunter.com/megatrend/co-creation), [Catalyzation](https://www.trendhunter.com/megatrend/catalyzation), [Personalization](https://www.trendhunter.com/megatrend/personalization)

## Audience

- Gender: 10% men, 90% women
- Primary generations: Gen Z, Millennial
- Top markets: North America

## Themes within the Blatant DIY trend

### Blatant DIY

Consumers have started to opt for styles and designs that are blatantly done by themselves.

### Upcycling/reusing old items

People are looking for ways to repurpose and reuse old items to create something new and useful.

### Adding personalized touches to clothing

Consumers are adding their own creative flair to their clothing to express their unique personalities.

## What the Blatant DIY trend means for industry

### For Fashion

This trend mainly affects the fashion industry as consumers look for ways to personalize and enhance their clothing.

### For Crafts/Hobbies

This trend has led to an increase in DIY and crafting as consumers look for ways to create unique and personalized items.

### For Sustainability

The trend of upcycling old items has led to an increased focus on sustainability and reducing waste in various industries.

## Trend signals for Blatant DIY

Trend score 4.7 out of 10, from popularity 54%, activity 80%, freshness 8%.

- Popularity: 54%
- Activity: 80%
- Freshness: 8%

## Examples of the Blatant DIY trend

7 featured examples from Aug 30, 2013 to Jan 26, 2014.

- [No-Knit Yarn Scarves](https://www.trendhunter.com/trends/diy-knit-scarf): This DIY Knit Scarf with Zero Knitting Involved is Perfect for Cold Weather (Category: Fashion)
  Implication: The craft supplies industry can tap into the DIY knitting trend by offering a wide range of knitting tools, materials, and kits that cater to both beginners and experienced knitte…
- [DIY Denim Bags](https://www.trendhunter.com/trends/denim-lunch-bags): This DIY Project Involves Using Old Jeans to Create Denim Lunch Bags (Category: Art & Design)
  Implication: The fashion and textile industry has the opportunity to innovate by incorporating sustainable and upcycled materials into their products, reducing waste and promoting eco-friendli…
- [Festive DIY Accessory Accents](https://www.trendhunter.com/trends/festive-diy-accessory-accents): These Confetti-Dipped Flats and Purses are Ideal for any Celebration (Category: Art & Design)
  Implication: The fashion industry can leverage this DIY trend to market personalized accessories to consumers.
- [Romantic Cut-Out Jeans](https://www.trendhunter.com/trends/cutout-jeans): Cut a Heart-Shaped Pattern from Your Jeans to Create a Sentimental Design (Category: Art & Design)
  Implication: The fashion industry can capitalize on the DIY trend and consumers' desire for personalization by offering customizable clothing and accessories, allowing for disruptive innovatio…
- [Stylish Sequin Jacket Accents](https://www.trendhunter.com/trends/sequin-jacket): These DIY Sequin Elbow Patches Turn Ordinary Tops into Fancy Designs (Category: Art & Design)
  Implication: The fashion industry can capitalize on the trend of adding sequin accents to clothing by offering unique and visually impressive designs.
- [DIY Fringe Shirt Accents](https://www.trendhunter.com/trends/diy-fringe-shirt): Turn an Ordinary Top into a Chic Frilly Ensemble with This Simple Guide (Category: Art & Design)
  Implication: Fashion and apparel companies can integrate more customizable and sustainable clothing options to attract environmentally conscious consumers.
- [Sparkly Sequin Jean Accents](https://www.trendhunter.com/trends/sequin-jean): Add Some Pizzazz to Your Ripped Jeans with This Simple Tutorial (Category: Art & Design)
  Implication: Disruptive innovation opportunity: Explore collaborations with fashion designers to create innovative and trendy ripped apparel collections.

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All articles: [Fashion](https://www.trendhunter.com/fashion)
