# Blanket B2B Services that assist entrepreneurs become increasingly specific. By [Armida Ascano](https://www.trendhunter.com/Armida), Chief Insights Officer | Published Jan 15, 2018 | Category: [Business](https://www.trendhunter.com/pro/category/business-trends) Source: Trend Hunter, https://www.trendhunter.com/protrends/blanket-b2b ## Key Figures - Trend score: 3.2/10 - Evidence articles: 4 ## What is the Blanket B2B trend? **Blanket B2B:** Statistics show a steady increase in startups in recent years, which has created a need for services that provide entrepreneurs with assistance in launching ventures. This typically runs the range of high-level assistance like finance or help crafting a business plan. However, assistance with the idiosyncrasies of running a business is on the rise -- essentially, small details that help small businesses seem more seasoned. This 360-degree view of business ownership speaks to the expectations consumers have of businesses in the social media age. ## At a Glance - Evidence: 4 featured examples - Articles from: Feb 24 to Oct 21, 2017 - Published: Jan 15, 2018 - Patterns: [Convergence](https://www.trendhunter.com/pattern/convergence), [Reduction](https://www.trendhunter.com/pattern/reduction) - Megatrends: [Co-creation](https://www.trendhunter.com/megatrend/co-creation), [Instant Entrepreneurship](https://www.trendhunter.com/megatrend/instant-entrepreneurship), [Simplicity](https://www.trendhunter.com/megatrend/simplicity) ## Audience - Gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America, South America, Europe, Asia, Africa ## Themes within the Blanket B2B trend ### Specialized Startup Assistance Assistance services that provide entrepreneurs with help on the idiosyncrasies of running a specific type of business. ### Automated Business Tech Software platforms that use automated processes to reduce the time and cost needed for legal documentation, funding rounds, and websites for entrepreneurs. ### Third-Party Social Management On-demand social media management solutions for startups and small businesses. ## What the Blanket B2B trend means for industry ### For Legal Tech Legal tech startups can use automated processes like SeedLegals to offer on-demand legal assistance for startups and small businesses. ### For Subscription-Based Business Entrepreneurs can use subscription platform tools like Subbly to help develop and launch their online subscription-based businesses. ### For Digital Marketing Services Digital marketing agencies can utilize third-party social management tools like PostmastR to offer cost-effective social media management solutions for startups and small businesses. ## Workshop question What are some small details your business could seek external assistance in? ## Trend signals for Blanket B2B Trend score 3.2 out of 10, from popularity 50%, activity 40%, freshness 8%. - Popularity: 50% - Activity: 40% - Freshness: 8% ## Examples of the Blanket B2B trend 4 featured examples from Feb 24 to Oct 21, 2017. - [Maker Website Services](https://www.trendhunter.com/trends/coming-soon-page): SaaS Startup Cominsoon Helps Makers Build Their Website's Coming Soon Page (Category: Business) Implication: Disruptive innovation opportunities for SaaS companies to offer website building and branding services specifically designed for makers and startups. - [Subscription Startup Platforms](https://www.trendhunter.com/trends/subbly): Subbly Helps Entrepreneurs Set Up Subscription-Based Businesses (Category: Business) Implication: Subbly's platform for launching subscription-based online businesses creates an opportunity for e-commerce companies to expand their offerings and revenue streams. - [Third-Party Social Management Platforms](https://www.trendhunter.com/trends/postmastr): 'PostmastR' Acts as a Social Media Manager for Brands (Category: Social Media) Implication: PostmastR offers a cost-effective alternative for social media marketing which can benefit the marketing and advertising industry. - [Automated Legal Platforms](https://www.trendhunter.com/trends/software-for-startups): SeedLegals Offers Legal Software for Startups To Close Funding Sooner (Category: Business) Implication: SeedLegals operates in the legal services industry, using automation to streamline legal processes. ## Recent trend clusters - [Assisted Conversion](https://www.trendhunter.com/protrends/ai-assisted-checkout) (Business) - [Occasion Commerce](https://www.trendhunter.com/protrends/occasion-commerce) (Business) - [Autonomous Merchandising](https://www.trendhunter.com/protrends/autonomous-merchandising) (Business) - [Assisted Choices](https://www.trendhunter.com/protrends/weight-loss-medication-support) (Lifestyle) ## Trending in Business - [Performance-Based Creator Ads](https://www.trendhunter.com/trends/creator-ad-platforms) - [MIami Pop-Culture Shirts](https://www.trendhunter.com/trends/miami-pop-culture-shirts) - [Natural Deodorant Expansions](https://www.trendhunter.com/trends/target-beauty-studios) - [Mini Beauty Stores](https://www.trendhunter.com/trends/little-luxuries-store) All articles: [Business](https://www.trendhunter.com/business)