# Open-Air Entertainment A desire for entertainment prompts the use of convenient outdoor devices. By [Tana Makmanee](https://www.trendhunter.com/tmak), SVP, Research Services at Trend Hunter | Published May 5, 2015 | Category: [Tech](https://www.trendhunter.com/pro/category/technology-trends-and-gadgets) Source: Trend Hunter, https://www.trendhunter.com/protrends/backyard-stream ## Key Figures - Trend score: 4.2/10 - Evidence articles: 5 ## What is the Open-Air Entertainment trend? **Open-Air Entertainment:** Transforming traditionally stuffy backyard environments into immersive spaces, homeowners are opting for unique technology to heighten entertainment. Setting up movie projectors and party speakers outdoors, home owners are looking to not only create a more entertaining outdoor space, but also re-define traditional media experiences into something more accessible for the entire family. ## At a Glance - Evidence: 5 featured examples - Articles from: Jan 20, 2015 to Dec 20, 2016 - Published: May 5, 2015 - Patterns: [Convergence](https://www.trendhunter.com/pattern/convergence), [Redirection](https://www.trendhunter.com/pattern/redirection) - Megatrends: [Multisensation](https://www.trendhunter.com/megatrend/multisensation), [Experience](https://www.trendhunter.com/megatrend/experience) ## Audience - Gender: 70% men, 30% women - Primary generations: Gen Z, Millennial, Gen X - Top markets: North America, Europe, Asia ## Themes within the Open-Air Entertainment trend ### Outdoor Entertainment Homeowners are using technology to transform traditionally stuffy backyard environments into immersive spaces to heighten entertainment. ### Portable Projectors Projectors are becoming more popular due to the need for movement and flexibility. ### Compact Projectors The need for a more portable and transportable device allows for projectors to become popular among people who want to hold intimate movie screenings anywhere, anytime. ## What the Open-Air Entertainment trend means for industry ### For Consumer Electronics The consumer electronics industry is being disrupted as more portable and compact projectors become available. ### For Home Entertainment As people seek to transform the traditionally stuffy backyard environments into immersive spaces, the home entertainment industry sees disruptive innovation opportunities. ### For Outdoor Recreation As the demand grows for outdoor-friendly devices, the outdoor recreation industry is poised for disruption with portable, waterproof and dustproof projectors. ## Workshop question Can your brand help to increase the experience of outdoor entertainment? ## Trend signals for Open-Air Entertainment Trend score 4.2 out of 10, from popularity 62%, activity 56%, freshness 8%. - Popularity: 62% - Activity: 56% - Freshness: 8% ## Examples of the Open-Air Entertainment trend 5 featured examples from Jan 20, 2015 to Dec 20, 2016. - [Affordable Smartphone Projectors](https://www.trendhunter.com/trends/smartphone-projector): Luckies of London Creates an Easy-to-Use Cinema in a Box (Category: Tech) Implication: The rise in affordable and portable smartphone projectors presents a disruptive innovation opportunity for companies in the consumer electronics industry to offer cost-effective a… - [On-the-Go Movie Projectors](https://www.trendhunter.com/trends/portable-theater-projector): A Portable Theater Projector Can Bring Your Favorite Films Off the Grid (Category: Tech) Implication: The consumer electronics industry can capitalize on the demand for portable theater projectors by developing innovative and user-friendly products to cater to the growing trend of… - [Compact Portable Projectors](https://www.trendhunter.com/trends/portable-projectors): The 'Layer' Projector Packs Everything into One Minuscule Box (Category: Tech) Implication: The 'Layer' portable projector introduces opportunities for innovation in the consumer electronics industry by addressing the demand for compact and portable projection solutions. - [Ultra-Bright Professional Projectors](https://www.trendhunter.com/trends/professional-projector): The LG 'ProBeam' Projector will Launch at CES 2017 (Category: Tech) Implication: The 'ProBeam' projector could disrupt the home theatre industry by offering a small but highly bright and wireless projector. - [Powerhouse Party Speakers](https://www.trendhunter.com/trends/flicks): The Flicks Speaker is Perfect For Outdoor Parties (Category: Tech) Implication: Companies in the consumer electronics industry can capitalize on the trend of versatile audiovisual devices by producing similar products that offer both video and audio playback… ## Recent trend clusters - [Delegated Interfaces](https://www.trendhunter.com/protrends/delegated-interfaces) (Tech) - [Adaptive Controls](https://www.trendhunter.com/protrends/adaptive-controls) (Tech) - [Desk Systems](https://www.trendhunter.com/protrends/desk-systems) (Tech) - [Spatial Refinement](https://www.trendhunter.com/protrends/spatial-refinement) (Tech) ## Trending in Tech - [Decor-Led Home Projectors](https://www.trendhunter.com/trends/decor-led-home-projectors) - [Accessible Fintech Pop-Ups](https://www.trendhunter.com/trends/chequing-account) - [Dual-Wavelength Recovery Wearables](https://www.trendhunter.com/trends/joint-therapy) - [Pop-Culture WiFi Routers](https://www.trendhunter.com/trends/pop-culture-wifi-routers) All articles: [Tech](https://www.trendhunter.com/tech)