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# Backyard Boldness
Outdoor decor shifts toward eccentric LED lighting.

By [Tana Makmanee](https://www.trendhunter.com/tmak), SVP, Research Services at Trend Hunter | Published May 5, 2015 | Category: [Art & Design](https://www.trendhunter.com/pro/category/modern-art-and-design-trends)
Source: Trend Hunter, https://www.trendhunter.com/protrends/backyard-illumination

## Key Figures

- Trend score: 3.5/10
- Evidence articles: 6

## What is the Backyard Boldness trend?

**Backyard Boldness:** Taking a bolder approach to outdoor living, consumers are turning to fluorescent lighting and LED products to add a sense of whimsicality to their backyard environment. Transforming porch swings and swimming pools, homeowners are moving away from subtle, minimalist aesthetics toward designs that heighten sensory appeal.

## At a Glance

- Evidence: 6 featured examples
- Articles from: May 16, 2013 to Dec 9, 2015
- Published: May 5, 2015
- Patterns: [Convergence](https://www.trendhunter.com/pattern/convergence), [Redirection](https://www.trendhunter.com/pattern/redirection)
- Megatrends: [Hybridization](https://www.trendhunter.com/megatrend/hybridization), [Experience](https://www.trendhunter.com/megatrend/experience)

## Audience

- Gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: North America, South America, Europe

## Themes within the Backyard Boldness trend

### Whimsical LED Lighting

Consumers are using fluorescent lighting and LED products to add a sense of whimsicality to their backyard environment.

### Interactive and Connected Devices

Devices like 'Filimin' connect users to the people they love in an authentic way and Filimins belonging to your family will all glow together no matter the distance.

### Functionality and Aesthetics Merging

LED metal planters not only elevate the look of one's outdoor space but are also functional, doubling as practical light sources.

## What the Backyard Boldness trend means for industry

### For Home and Garden

The home and garden industry is seeing an increase in sales of LED lighting products that add a sense of whimsicality to outdoor spaces.

### For Technology

Connected devices like 'Filimin' are influencing the technology industry by offering a unique and authentic way for users to connect with others.

### For Sustainability

Cordless Ornament Decorative Lights, which utilize LEDs and feature intuitive sensors to conserve energy, are an example of how the sustainability industry is changing the way consumers decorate their homes.

## Workshop question

Consider your top product or service. How you can recreate this to appeal to consumers looking for an over-the-top commodity?

## Trend signals for Backyard Boldness

Trend score 3.5 out of 10, from popularity 52%, activity 46%, freshness 8%.

- Popularity: 52%
- Activity: 46%
- Freshness: 8%

## Examples of the Backyard Boldness trend

6 featured examples from May 16, 2013 to Dec 9, 2015.

- [Modern LED Planters](https://www.trendhunter.com/trends/LED-Planter): These Garden LED Accessories Illuminate Outdoor Spaces (Category: Art & Design)
  Implication: The home decor industry can embrace disruptive innovation by incorporating LED planters and innovative lighting solutions into their product offerings.
- [Woven Lantern Decor](https://www.trendhunter.com/trends/handmade-hanging-lantern): Etsy's Handmade Hanging Lantern is Decorative and Eccentric (Category: Art & Design)
  Implication: Disruptive innovation opportunity in the craft and artisan industry to create and sell handmade decor products.
- [Underwater Light Shows](https://www.trendhunter.com/trends/underwater-light-shows): This Clever Gadget Will Turn Your Pool Party Into a Sensation (Category: Art & Design)
  Implication: Disruptive innovation opportunity: Introducing technologically advanced lighting products and accessories to enhance the pool and spa experience for customers.
- [Wireless Outdoor Decorations](https://www.trendhunter.com/trends/decorative-lights): These Cordless Ornament Decorative Lights are Eco-Friendly to Boot (Category: Art & Design)
  Implication: Disruptive innovation opportunity for creating innovative and eco-friendly home decor products.
- [Interactive Touch Lights](https://www.trendhunter.com/trends/filimin): Filimin is a WiFi-Enabled Devices Light That Glows with Others (Category: Tech)
  Implication: Smart home technology industry can utilize WiFi-enabled lights to create innovative lighting solutions that enhance user experience and interactivity.
- [LED Tree Swings](https://www.trendhunter.com/trends/led-tree-swing): German Gonzalez Garrido's Design Puts on a Beautiful Nighttime Light Show (Category: Life-Stages)
  Implication: Manufacturing and selling high-tech outdoor recreation equipment, like LED tree swings, can be a new opportunity for companies looking to enter the leisure industry.

## Recent trend clusters

- [Oven Aesthetics](https://www.trendhunter.com/protrends/decorative-casserole-dishes) (Art & Design)
- [Assisted Choices](https://www.trendhunter.com/protrends/weight-loss-medication-support) (Lifestyle)
- [Storyline Sips](https://www.trendhunter.com/protrends/themed-drink-menus) (Lifestyle)
- [Bedtime Cocoon](https://www.trendhunter.com/protrends/sleep-sensory-blocking) (Lifestyle)

## Trending in Art & Design

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- [Recycled Neon Light Sculptures](https://www.trendhunter.com/trends/encore-encore)
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All articles: [Art & Design](https://www.trendhunter.com/artdesign)
