# Automated Social Media As consumers strive to share more than ever, automatic updates spike in use. By [Michael Hemsworth](https://www.trendhunter.com/Michael.Hemsworth), Contributing Researcher | Published May 9, 2014, updated May 13, 2014 | Category: [Social Media](https://www.trendhunter.com/pro/category/social-media-trends) Source: Trend Hunter, https://www.trendhunter.com/protrends/automated-social-media ## Key Figures - Trend score: 4.6/10 - Evidence articles: 5 ## What is the Automated Social Media trend? **Automated Social Media:** As the concept of over-sharing becomes commonplace and expected on social media, automated tweets, Instagram posts and Facebook replies are being adopted as an essential means to keep up with constant interaction. This move towards efficiency over authenticity amidst consumers marks a shift from a need for genuine face time to a more apathetic attitude towards social media that dictates a consumer base overstimulated with social networking. ## At a Glance - Evidence: 5 featured examples - Articles from: Nov 16, 2013 to Feb 18, 2014 - Published: May 9, 2014 - Patterns: [Reduction](https://www.trendhunter.com/pattern/reduction) - Megatrends: [Curation](https://www.trendhunter.com/megatrend/curation), [Prosumerism](https://www.trendhunter.com/megatrend/prosumerism), [Many to Many](https://www.trendhunter.com/megatrend/many-to-many) ## Audience - Gender: 50% men, 50% women - Primary generations: Gen Z, Millennial - Top markets: North America, Europe, Asia ## Themes within the Automated Social Media trend ### Automated Social Media Posts Businesses can create innovative social media management tools that allow automated rather than manually made social media posts. ### Social Messaging Automation Companies can create apps or services focusing on automating responses to social media messages or comments. ### Auto-Liking Applications Web applications that offer automatic liking to increase engagement in social media can boost business marketing on Instagram. ## What the Automated Social Media trend means for industry ### For Software Development Software companies can develop social media management tools that offer automated social media posting and scheduling to increase efficiency. ### For Marketing and Advertising Marketing and advertising firms can leverage automated social messaging services to reach more people on social media and engage with potential customers online more efficiently. ### For Mobile App Development Mobile app developers can create automatic response apps or services for businesses to improve customer experience on social media, reducing the need for manually responding to every message. ## Trend signals for Automated Social Media Trend score 4.6 out of 10, from popularity 86%, activity 45%, freshness 8%. - Popularity: 86% - Activity: 45% - Freshness: 8% ## Examples of the Automated Social Media trend 5 featured examples from Nov 16, 2013 to Feb 18, 2014. - [Automated Social Messaging Services](https://www.trendhunter.com/trends/auto-reply): 'Relaxed' Sends Auto-Reply Messages on Facebook & Twitter (Category: Tech) Implication: In the marketing industry, social media management services can take advantage of automated messaging to better communicate with potential customers or clients online. - [Fake Friend-Removing Tools](https://www.trendhunter.com/trends/fake-facebook-friends): The FakeOFF Facebook App Scans and Identifies Fake Facebook Friends (Category: Tech) Implication: The rise of fake friend-removing tools creates an opportunity for social media platforms to enhance their security measures and ensure a more authentic user experience. - [Automatic Liking Web Apps](https://www.trendhunter.com/trends/instagram-likes): The Lovematically App Provides Automatic Instagram Likes (Category: Social Media) Implication: Disruptive innovation opportunity: Developing advanced algorithms and tools for enhancing user engagement and networking on social media platforms. - [Snarky Safety-Tweeting Apps](https://www.trendhunter.com/trends/emergency-notification-app): The IAmAliveVIP Emergency Notification App Tweets After Bombings (Category: Tech) Implication: Disruptive innovation opportunities in the mobile app development industry to create innovative and useful emergency notification apps. - [Silly Status Generating Sites](https://www.trendhunter.com/trends/what-would-i-say): What Would I Say Creates Personalized Nonsense Facebook Updates (Category: Pop Culture) Implication: The social media industry can leverage the trend of automated status updates to enhance user engagement and drive traffic to their platforms, thereby increasing advertising revenu… ## Recent trend clusters - [Assisted Choices](https://www.trendhunter.com/protrends/weight-loss-medication-support) (Lifestyle) - [Storyline Sips](https://www.trendhunter.com/protrends/themed-drink-menus) (Lifestyle) - [Bedtime Cocoon](https://www.trendhunter.com/protrends/sleep-sensory-blocking) (Lifestyle) - [Source Signatures](https://www.trendhunter.com/protrends/oak-finish-whiskey) (Lifestyle) ## Trending in Social Media - [Performance-Based Creator Ads](https://www.trendhunter.com/trends/creator-ad-platforms) - [Nostalgic Dating App Campaigns](https://www.trendhunter.com/trends/hily-dating) - [Weekly People's Choice Cookie Menus](https://www.trendhunter.com/trends/choice-menu) All articles: [Social Media](https://www.trendhunter.com/socialmedia)