# Automated Nutrition Consumers turn to high tech appliances to cut calories and boost nutrition. By [Courtney Scharf](https://www.trendhunter.com/Courtney), Chief Client Officer | Published Mar 3, 2016 | Category: [Lifestyle](https://www.trendhunter.com/pro/category/lifestyle-trends) Source: Trend Hunter, https://www.trendhunter.com/protrends/automated-nutrition ## Key Figures - Trend score: 4.3/10 - Evidence articles: 4 ## What is the Automated Nutrition trend? **Automated Nutrition:** Providing consumers with an easy way to boost the benefits of their home-cooked meals, cooking appliances designed to help improve the nutritional integrity of dishes are gaining popularity. By emphasizing the health benefits of food cooked in the home, brands behind these products are able to capture the growing number of consumers who are taking their health and diet seriously. ## At a Glance - Evidence: 4 featured examples - Articles from: Oct 28, 2015 to Mar 10, 2016 - Published: Mar 3, 2016 - Patterns: [Divergence](https://www.trendhunter.com/pattern/divergence), [Reduction](https://www.trendhunter.com/pattern/reduction) - Megatrends: [Curation](https://www.trendhunter.com/megatrend/curation), [Simplicity](https://www.trendhunter.com/megatrend/simplicity), [Catalyzation](https://www.trendhunter.com/megatrend/catalyzation) ## Audience - Gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America, South America, Europe, Asia ## Themes within the Automated Nutrition trend ### Smart Nutritional Tracking As people become more health-conscious, there is a growing demand for kitchen appliances that provide personalized, easy-to-use nutritional tracking, such as smart scales and nutrition programs. ### Healthy Cooking Alternatives Consumers are looking for cooking appliances that provide alternatives to traditional oil-laden cooking methods, such as nutrient-preserving cookers, air fryers and other appliances that provide a balance of healthy and flavorful cooking. ### Convenient Meal Preparation Consumers are looking for pressure and multi-cookers that can cook meals faster and more efficiently, while also providing slow-cooking and delayed timers to enable busy consumers to have freshly-cooked meals waiting when they arrive home. ## What the Automated Nutrition trend means for industry ### For Kitchen Appliance Manufacturing Industry Manufacturing companies in the kitchen appliance industry can use new technology to develop innovative products that prioritize healthy cooking alternatives, smart nutritional tracking and convenience. ### For Food Industry The food industry can tap into the growing trend of health consciousness by partnering with kitchen appliance manufacturers to provide healthy, easily prepared food options for the home cook. ### For Fitness and Wellness Industry Fitness and wellness companies can use technology integration and partnerships with manufacturers to provide personalized nutritional tracking solutions that align with consumer values of health, wellness and convenient meal preparation. ## Workshop question What relationship does your brand have with health? ## Trend signals for Automated Nutrition Trend score 4.3 out of 10, from popularity 65%, activity 57%, freshness 8%. - Popularity: 65% - Activity: 57% - Freshness: 8% ## Examples of the Automated Nutrition trend 4 featured examples from Oct 28, 2015 to Mar 10, 2016. - [Conveniently Quick Meal Preparers](https://www.trendhunter.com/trends/multi-cooker): The REDMOND Pressure Multi Cooker Makes Meals Quickly and Easily (Category: Art & Design) Implication: Home appliance manufacturers can introduce multi-function cookers with delayed timer features to create a differentiated product lineup. - [Calorie-Cutting Cooking Appliances](https://www.trendhunter.com/trends/air-fryer): The Rosewill Air Fryer Cooks Food with Just a Touch of Oil (Category: Art & Design) Implication: Introducing air fryer appliances and low-calorie cooking alternatives can disrupt the home appliance industry. - [Nutrient-Preserving Cookers](https://www.trendhunter.com/trends/programmable-pressure-cooker): The Ivation Programmable Pressure Cooker Ensures High-Grade Meals (Category: Art & Design) Implication: The Ivation Programmable Pressure Cooker presents an opportunity for the home appliance industry to integrate more multi-functional and health-conscious features in their products. - [Portable Smart Scales](https://www.trendhunter.com/trends/nutrition-scale): The Slate Nutrition Scale is Bluetooth-Enabled and Smartphone-Friendly (Category: Lifestyle) Implication: Opportunity for disruptive innovation in the health and wellness industry by incorporating portable smart scales that provide personalized nutritional information to support healt… ## Recent trend clusters - [Assisted Choices](https://www.trendhunter.com/protrends/weight-loss-medication-support) (Lifestyle) - [Storyline Sips](https://www.trendhunter.com/protrends/themed-drink-menus) (Lifestyle) - [Bedtime Cocoon](https://www.trendhunter.com/protrends/sleep-sensory-blocking) (Lifestyle) - [Source Signatures](https://www.trendhunter.com/protrends/oak-finish-whiskey) (Lifestyle) ## Trending in Lifestyle - [Mystery Packaging Campaigns](https://www.trendhunter.com/trends/cow-not-laughing) - [Multi-Benefit Protein Shakes](https://www.trendhunter.com/trends/comes-in-three-flavors) - [Creator-Led Learning Series](https://www.trendhunter.com/trends/learning-series) - [Accessible Fintech Pop-Ups](https://www.trendhunter.com/trends/chequing-account) All articles: [Lifestyle](https://www.trendhunter.com/lifestyle)