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# Audio Adaptability
Speakers are integrated into functional, outdoor equipment for on-the-go use.

By [Tana Makmanee](https://www.trendhunter.com/tmak), SVP, Research Services at Trend Hunter | Published Dec 4, 2014 | Category: [Tech](https://www.trendhunter.com/pro/category/technology-trends-and-gadgets)
Source: Trend Hunter, https://www.trendhunter.com/protrends/audio-adaptability

## Key Figures

- Trend score: 3.4/10
- Evidence articles: 4

## What is the Audio Adaptability trend?

**Audio Adaptability:** Seeking to further integrate audio systems into everyday life, brands are turning to more functional adaptations to heighten accessibility. Integrating speaker systems and Bluetooth technology into skateboards and bike helmets, brands are turning to more exhilarating outdoor elements to add hype and functional appeal to traditionally single-purpose products.

## At a Glance

- Evidence: 4 featured examples
- Articles from: Jul 28 to Nov 26, 2014
- Published: Dec 4, 2014
- Patterns: [Convergence](https://www.trendhunter.com/pattern/convergence)
- Megatrends: [Hybridization](https://www.trendhunter.com/megatrend/hybridization), [Simplicity](https://www.trendhunter.com/megatrend/simplicity), [Artificial Intelligence](https://www.trendhunter.com/megatrend/artificial-intelligence)

## Audience

- Gender: 70% men, 30% women
- Primary generations: Millennial, Gen X
- Top markets: North America, Europe, Asia

## Themes within the Audio Adaptability trend

### Functional Adaptations

Brands are turning to functional adaptations to heighten accessibility in order to integrate speaker systems and Bluetooth technology into traditionally single-purpose products

### Discreet Integrations

Tech components are being discreetly embedded into traditional accessories to facilitate Bluetooth modules, microphones, and speaker systems

### Energy-Harvesting

Skateboard designs are being created to collect kinetic energy to power any mobile device, blending kinetic energy harvesting with mobile device use

## What the Audio Adaptability trend means for industry

### For Sporting and Outdoor Equipment

Integrating speaker systems and Bluetooth technology into skateboards and bike helmets

### For Consumer Electronics

Discreet integration of technology components into accessories, offering wireless syncing for music, calls and emails, amalgamating with daily life

### For Renewable Energy

Creating energy-harvesting solutions that will reduce the reliance on fossil fuel resources for off-grid travel devices and electronic gadgetry

## Trend signals for Audio Adaptability

Trend score 3.4 out of 10, from popularity 49%, activity 45%, freshness 8%.

- Popularity: 49%
- Activity: 45%
- Freshness: 8%

## Examples of the Audio Adaptability trend

4 featured examples from Jul 28 to Nov 26, 2014.

- [Lifesaving Bicycle Helmets](https://www.trendhunter.com/trends/black-box-helmet): The High-Tech 'Black Box Helmet' Improves Cyclist Safety (Category: Lifestyle)
  Implication: Manufacturers of sports accessories like helmets and wearables.
- [Wireless Speaker Mugs](https://www.trendhunter.com/trends/dubstein): The Dubstein Mug is a Delightful Fusion of Listening and Drinking (Category: Tech)
  Implication: Opportunity for disruptive innovation for consumer electronics companies to explore the integration of audio functionalities into everyday products.
- [Bluetooth Baseball Caps](https://www.trendhunter.com/trends/snaptrax): The Snaptrax Baseball Cap Connects With Your Smartphone Via Bluetooth (Category: Tech)
  Implication: Disruptive innovation opportunity for wearable technology that incorporates Bluetooth connectivity.
- [Smartphone-Powering Skateboards](https://www.trendhunter.com/trends/the-chargeboard): The Chargeboard Features a Power Box that Can Charge Your Phone (Category: Lifestyle)
  Implication: Skateboarding companies can explore technological advancements to innovate their products and attract tech-savvy customers.

## Recent trend clusters

- [Delegated Interfaces](https://www.trendhunter.com/protrends/delegated-interfaces) (Tech)
- [Adaptive Controls](https://www.trendhunter.com/protrends/adaptive-controls) (Tech)
- [Desk Systems](https://www.trendhunter.com/protrends/desk-systems) (Tech)
- [Spatial Refinement](https://www.trendhunter.com/protrends/spatial-refinement) (Tech)

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All articles: [Tech](https://www.trendhunter.com/tech)
