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# Assisted Stylist
Virtual personal stylists in both design and fashion are on the rise.

By [Mishal Omar](https://www.trendhunter.com/MishalO) | Published Mar 16, 2020 | Category: [Business](https://www.trendhunter.com/pro/category/business-trends)
Source: Trend Hunter, https://www.trendhunter.com/protrends/assisted-stylist

## Key Figures

- Trend score: 3.1/10
- Evidence articles: 4

## What is the Assisted Stylist trend?

**Assisted Stylist:** Modern technology, like assistive devices and smartphone apps, are aiding in the process of personal styling—whether that’s related to fashion or interior design. By empowering consumers through specialized technology, brands are able to make a once-exclusive industry more accessible to all.

## The consumer insight behind the Assisted Stylist trend

Assistive technology hasn’t just made consumers’ daily routines and needs easier to tackle, it’s also streamlined everything from entertainment to design-related services for consumers. The benefit of these tech-powered services is that they open themselves up to consumers who wouldn’t be able to access or afford such services in their more traditional forms. Thus, streamlined apps and assistive device functions allow more people to be able to achieve the results they want in different areas of their lives, without the costs or exclusivity that once came alongside them.

## At a Glance

- Evidence: 4 featured examples
- Articles from: Jun 7, 2018 to Jan 13, 2020
- Published: Mar 16, 2020
- Patterns: [Divergence](https://www.trendhunter.com/pattern/divergence)
- Megatrends: [Experience](https://www.trendhunter.com/megatrend/experience), [Catalyzation](https://www.trendhunter.com/megatrend/catalyzation), [Artificial Intelligence](https://www.trendhunter.com/megatrend/artificial-intelligence)

## Audience

- Gender: 50% men, 50% women
- Primary generations: Gen Z, Millennial, Gen X
- Top markets: North America, Europe, Asia

## Themes within the Assisted Stylist trend

### Assistive Styling Technology

Technology, like assistive devices and smartphone apps, are aiding in the process of personal styling—whether that’s related to fashion or interior design.

### Personalization Services

Streaming apps and assistive device functions allow more people to achieve specific results in different areas of their lives through customized services.

### Blockchain for Furniture Industry

Developing the world's first blockchain technology for the furniture industry allows for ad-hoc collaboration and profit-sharing mechanisms among interior designers, shoppers, and furniture businesses at scale.

## What the Assisted Stylist trend means for industry

### For Retail Industry

Personal styling offered by retailers or through e-commerce platforms present a huge disruptive opportunity for the retail industry.

### For Home Decor Industry

Voice assistants such as Google Assistant can offer highly customized consumer experiences within the home leading to innovations in the home decor industry.

### For Interior Design Industry

Blockchain technology could disrupt the interior design industry by offering a more convenient and accessible experience for all, thus increasing collaboration between interior designers, shoppers, and furniture businesses.

## Workshop question

How is your brand using technology to prioritize accessibility for its customers?

## Trend signals for Assisted Stylist

Trend score 3.1 out of 10, from popularity 48%, activity 36%, freshness 9%.

- Popularity: 48%
- Activity: 36%
- Freshness: 9%

## Examples of the Assisted Stylist trend

4 featured examples from Jun 7, 2018 to Jan 13, 2020.

- [Blockchain Interior Design Apps](https://www.trendhunter.com/trends/decormatters): Decormatters is Developing Blockchain Tech for Furniture (Category: Art & Design)
  Implication: Blockchain technology and AI/AR integration have the potential to disrupt the interior design industry by transforming collaboration and enhancing user experience.
- [Personalized Styling Services](https://www.trendhunter.com/trends/style-experts): Revolve is Enhancing Its Style Experts Service with StyleWidget (Category: Marketing)
  Implication: Disruptive Innovation Opportunity: Leverage virtual reality technology to create immersive online shopping experiences, allowing customers to virtually try on clothes and accessor…
- [E-Commerce Fashion Shopping Services](https://www.trendhunter.com/trends/prime-personal-shopping): Amazon Will Launch a Prime Personal Shopping Service (Category: Business)
  Implication: The launch of the Prime personal shopping service by Amazon drives innovation and disrupts the e-commerce industry by offering a unique and personalized shopping experience.
- [Home Decor Voice Assistants](https://www.trendhunter.com/trends/home-stylist): Through Google Assistant, H&M Home Stylist Offers Decor Inspiration (Category: Tech)
  Implication: Home decor companies can leverage voice assistant technology to enhance the shopping experience and offer personalized suggestions.

## Recent trend clusters

- [Assisted Conversion](https://www.trendhunter.com/protrends/ai-assisted-checkout) (Business)
- [Occasion Commerce](https://www.trendhunter.com/protrends/occasion-commerce) (Business)
- [Autonomous Merchandising](https://www.trendhunter.com/protrends/autonomous-merchandising) (Business)
- [Assisted Choices](https://www.trendhunter.com/protrends/weight-loss-medication-support) (Lifestyle)

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All articles: [Business](https://www.trendhunter.com/business)
