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# Assisted Facial
Face cleansing routines are enhanced with powerful accessories.

By [Gil Cohen](https://www.trendhunter.com/ghaddi), SVP Client Success | Published Nov 14, 2017 | Category: [Fashion](https://www.trendhunter.com/pro/category/style-and-fashion-trends)
Source: Trend Hunter, https://www.trendhunter.com/protrends/assisted-facial

## Key Figures

- Trend score: 4.7/10
- Evidence articles: 5

## What is the Assisted Facial trend?

**Assisted Facial:** Always seeking a more effective way to enhance their daily skincare routines, many beauty focused consumers are turning to tools and accessories that help them recreate spa-like facial treatments at home. As visual mediums like Instagram and YouTube encourage more sophisticated beauty routines, consumers are increasingly prioritizing skincare as part of their self-care rituals, investing more money in tools that promise a deeper cleanse and a smoother canvass for the next day's makeup routine.

## At a Glance

- Evidence: 5 featured examples
- Articles from: Jun 15, 2016 to May 16, 2018
- Published: Nov 14, 2017
- Patterns: [Redirection](https://www.trendhunter.com/pattern/redirection), [Acceleration](https://www.trendhunter.com/pattern/acceleration)
- Megatrends: [Curation](https://www.trendhunter.com/megatrend/curation), [Experience](https://www.trendhunter.com/megatrend/experience), [Catalyzation](https://www.trendhunter.com/megatrend/catalyzation)

## Audience

- Gender: 30% men, 70% women
- Primary generations: Millennial, Gen X
- Top markets: North America, Europe, Asia

## Themes within the Assisted Facial trend

### Technology-Enabled Skincare Tools

As consumers prioritize skincare routines as part of their self-care, the demand for affordable, user-friendly, and technology-enabled skincare tools rise.

### Multifunctional Skincare Devices

The demand for versatile skincare devices increases as consumers seek tools that can do more than one task in their skincare routine.

### Magnetic Skincare Products

The use of magnetic skincare products in the beauty industry continues to increase as they offer a unique and effective way to rid the skin of impurities.

## What the Assisted Facial trend means for industry

### For Beauty Industry

The beauty industry benefits significantly from the growth of affordable and user-friendly skincare tools.

### For Consumer Electronics Industry

Electronics companies provide innovative tools for versatile skincare routines.

### For Cosmeceutical Industry

The cosmeceutical industry can innovate through the development of effective magnetic skincare products with unique ingredients.

## Workshop question

Where does your brand enhance your consumer's daily routine and help create rituals?

## Trend signals for Assisted Facial

Trend score 4.7 out of 10, from popularity 73%, activity 58%, freshness 8%.

- Popularity: 73%
- Activity: 58%
- Freshness: 8%

## Examples of the Assisted Facial trend

5 featured examples from Jun 15, 2016 to May 16, 2018.

- [Magnetic Face Masks](https://www.trendhunter.com/trends/dr-brandt-magnetight): The Dr. Brandt Magnetight Solution Hydrates and Reduces Aging Effects (Category: Fashion)
  Implication: Magnetic face masks can revolutionize the beauty and skincare industry by offering a unique, effective and convenient skincare solution.
- [Massaging Facial Cleansers](https://www.trendhunter.com/trends/massaging-facial-cleanser): e.l.f. Cosmetics' Skincare Gadget is Ultra-Affordable (Category: Fashion)
  Implication: The beauty and personal care industry has an opportunity to develop innovative, affordable skincare gadgets that cater to a wide range of consumers.
- [Crescent Ultrasonic Cleansers](https://www.trendhunter.com/trends/ultrasonic-face-cleanser): Anemone 3D Ultrasonic Face Cleanser Uses Sound Waves to Buff Skin (Category: Fashion)
  Implication: The Anemone 3D Ultrasonic Face Cleanser disrupts the personal skincare industry by providing consumers with easy access to advanced, spa-style technology for cleansing and rejuven…
- [Rejuvenating Facial Cleansers](https://www.trendhunter.com/trends/my-skin-buddy): 'My Skin Buddy' Uses LED Light Therapy to Soothe and Heal the Skin (Category: Fashion)
  Implication: The skincare industry can explore the integration of LED light therapy and ultrasonic cleansing technology into their product lines.
- [Skin-Scrubbing Shaving Brushes](https://www.trendhunter.com/trends/facial-cleansing-shaving-brush): The Panasonic Facial Cleansing Shaving Brush Optimizes Grooming (Category: Tech)
  Implication: The personal care industry can leverage customized grooming solutions to meet the evolving needs of male consumers.

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All articles: [Fashion](https://www.trendhunter.com/fashion)
