# Artisanal Edible Cannabis-infused edibles go highbrow with inventive gourmet creations. By [Rebecca Byers](https://www.trendhunter.com/becbyers), Insights Research at Trend Hunter | Published May 23, 2016 | Category: [Lifestyle](https://www.trendhunter.com/pro/category/lifestyle-trends) Source: Trend Hunter, https://www.trendhunter.com/protrends/artisanal-edible ## Key Figures - Trend score: 4.1/10 - Evidence articles: 8 ## What is the Artisanal Edible trend? **Artisanal Edible:** Creative emerging brands are producing artisan edibles and are being embraced by both medical and recreational consumers where legalization has created the opportunity to do so. In addition to highlighting the opportunity for new groups of consumers to be exposed to this product, this progression demonstrates that particular consumer taste preferences and attention to quality of ingredients are priorities applied to all areas of consumption. ## At a Glance - Evidence: 8 featured examples - Articles from: Apr 20, 2015 to May 17, 2016 - Published: May 23, 2016 - Patterns: [Divergence](https://www.trendhunter.com/pattern/divergence), [Redirection](https://www.trendhunter.com/pattern/redirection) - Megatrends: [Tribalism](https://www.trendhunter.com/megatrend/tribalism), [Experience](https://www.trendhunter.com/megatrend/experience) ## Audience - Gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America, Europe ## Themes within the Artisanal Edible trend ### Artisanal Cannabis Edibles Emerging brands are producing artisan edibles empowered by small-batch approach and expertise in high-quality ingredients. ### Transparent Ingredient Branding Brands provide undisguised and natural list of healthy products found inside the cereal blend or edible treat. ### Vegan Cannabis Edibles Recreational and medical drug edibles are becoming more accessible that offer cannabis products adhering to vegan dietary restrictions. ## What the Artisanal Edible trend means for industry ### For Gourmet Food and Beverage The evolution of cannabis infused into gourmet food and beverage industry. ### For Packaging and Branding Innovations in packaging and branding that reflect sophisticated design and cultural acceptance of cannabis products. ### For Health and Wellness The emergence of edibles as an alternative medication for their medical properties in the health and wellness industry. ## Workshop question How could your brand appeal to highbrow aesthetics? How about lowbrow aesthetics? ## Trend signals for Artisanal Edible Trend score 4.1 out of 10, from popularity 58%, activity 56%, freshness 8%. - Popularity: 58% - Activity: 56% - Freshness: 8% ## Examples of the Artisanal Edible trend 8 featured examples from Apr 20, 2015 to May 17, 2016. - [Cannabis-Infused Gum Packaging](https://www.trendhunter.com/trends/cannabisinfused): This Branding Mixes Classic Typography with Mesmerizing Graphics (Category: Marketing) Implication: The cannabis industry can capitalize on the trend of functional packaging and multicolored graphics to create unique branding for their products. - [Hemp-Infused Sacred Chocolates](https://www.trendhunter.com/trends/cannabis-dessert): The Amasuni Butsuda is a Cannabis Dessert Shaped Like Buddha (Category: Lifestyle) Implication: Opportunity for cannabis companies to expand their product offerings beyond traditional forms like oils and tinctures into the lucrative cannabis edibles market. - [Vegan Cannabis Edibles](https://www.trendhunter.com/trends/cannabis-edibles): Rapper Waka Flocka is Set to Release a Line of THC-Infused Granola Bars (Category: Lifestyle) Implication: The cannabis industry has the opportunity to expand its consumer base by offering vegan edibles for consumers interested in the medicinal benefits of cannabis, who also adhere to… - [Wholesome Artisan Edibles](https://www.trendhunter.com/trends/edible-treats): Auntie Dolores Proudly Produces Gourmet Cannabis Edible Treats (Category: Lifestyle) Implication: Auntie Dolores' innovative approach to packaging and presentation of cannabis edibles can inspire high-end gourmet food companies to create unique packaging and specialize in nich… - [Artisanal Cannabis Edibles](https://www.trendhunter.com/trends/shearer-and-dahl): Shearer and Dahl is a Toronto-Based Medicinal Edibles Brand (Category: Lifestyle) Implication: The cannabis edibles industry provides opportunities for innovation and growth as consumers increasingly seek out sophisticated and gourmet products. - [Edible Cannabis Product Packaging](https://www.trendhunter.com/trends/edible-cannabis): Snoop Dogg and Pentagram are Creating Colorful Food Designs (Category: Art & Design) Implication: The cannabis industry can benefit from hiring graphic design, packaging design, and branding agencies to develop visually appealing and easy-to-use packaging for their edible prod… - [Small-Batch Artisan Edibles](https://www.trendhunter.com/trends/sweet-grass-kitchen): Denver's Sweet Grass Kitchen Has a Medicinal and Recreational Menu (Category: Lifestyle) Implication: The cannabis-infused edibles industry is ripe for disruption by adopting small-batch artisanal techniques and offering innovative, high-quality products. - [Antioxidant Cannabis Granolas](https://www.trendhunter.com/trends/hemp-cereal): The Wholesome Hemp Cereal Offers Transparent Ingredient Branding (Category: Lifestyle) Implication: Food retailers can take advantage of the trend towards healthy breakfast options by offering transparent ingredient branding and nutritious cereal options. ## Recent trend clusters - [Assisted Choices](https://www.trendhunter.com/protrends/weight-loss-medication-support) (Lifestyle) - [Storyline Sips](https://www.trendhunter.com/protrends/themed-drink-menus) (Lifestyle) - [Bedtime Cocoon](https://www.trendhunter.com/protrends/sleep-sensory-blocking) (Lifestyle) - [Source Signatures](https://www.trendhunter.com/protrends/oak-finish-whiskey) (Lifestyle) ## Trending in Lifestyle - [Mystery Packaging Campaigns](https://www.trendhunter.com/trends/cow-not-laughing) - [Multi-Benefit Protein Shakes](https://www.trendhunter.com/trends/comes-in-three-flavors) - [Creator-Led Learning Series](https://www.trendhunter.com/trends/learning-series) - [Accessible Fintech Pop-Ups](https://www.trendhunter.com/trends/chequing-account) All articles: [Lifestyle](https://www.trendhunter.com/lifestyle)