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# Artistic Aging
The beauty of age is taken a step further through artwork.

By [Armida Ascano](https://www.trendhunter.com/Armida), Chief Insights Officer | Published Jul 8, 2013 | Category: [Life-Stages](https://www.trendhunter.com/pro/category/life-stages)
Source: Trend Hunter, https://www.trendhunter.com/protrends/artful-aging

## Key Figures

- Trend score: 4.8/10
- Evidence articles: 5

## What is the Artistic Aging trend?

**Artistic Aging:** Age is no longer something to be feared, as the boomer generation approaches its retiring age and thus, has come into a second adolescence wherein leisure reigns supreme. This has resulted in the glamorization of age, which is taken a step further as artists explore the true beauty behind growing old. This new fascination with aging signifies a shift as growing old becomes a thing to anticipate, instead of dread.

## At a Glance

- Evidence: 5 featured examples
- Articles from: Feb 4 to Apr 12, 2013
- Published: Jul 8, 2013
- Patterns: [Divergence](https://www.trendhunter.com/pattern/divergence), [Redirection](https://www.trendhunter.com/pattern/redirection)
- Megatrends: [Naturality](https://www.trendhunter.com/megatrend/naturality), [Authenticity](https://www.trendhunter.com/megatrend/authenticity)

## Audience

- Gender: 50% men, 50% women
- Primary generations: Gen X
- Top markets: North America

## Themes within the Artistic Aging trend

### Aging Acceptance

Glamorization of aging and its true beauty are explored in artwork

### Alter-Ego Photography

Photographers adopt elderly alter-egos to tackle fear of aging through surreal and poignant imagery

### Mortality Pondering Photography

Exploring life and beauty through photography in the face of mortality

## What the Artistic Aging trend means for industry

### For Healthcare

Exploring new methods of dealing with aging and its associated physical and mental health challenges

### For Art and Design

Tapping into the fascination with aging to create art products that celebrate and explore the beauty of the aging process through various mediums and styles

### For Fashion and Beauty

Creating beauty products and fashion pieces targeted at the older demographic, celebrating and embracing the unique features of aging

## Trend signals for Artistic Aging

Trend score 4.8 out of 10, from popularity 58%, activity 77%, freshness 8%.

- Popularity: 58%
- Activity: 77%
- Freshness: 8%

## Examples of the Artistic Aging trend

5 featured examples from Feb 4 to Apr 12, 2013.

- [Then-and-Now Senior Shots](https://www.trendhunter.com/trends/identities-by-ana-oliveira): Identities by Ana Oliveira Reveal the Passage of Time Through Photos (Category: Life-Stages)
  Implication: Photographers can capitalize on this trend by offering specialized photo sessions that capture evolution and change over time, as well as offering AR-enhanced visual storytelling…
- [Folklore-Inspired Elder Portraits](https://www.trendhunter.com/trends/eyes-as-big-as-plates): The Eyes as Big as Plates Series is Mythically Arresting (Category: Life-Stages)
  Implication: The Eyes as Big as Plates series provides an opportunity for fine art photographers to expand their creative repertoire through unique collaborations with seniors and a focus on l…
- [Elderly Alter-Ego Photography](https://www.trendhunter.com/trends/i-used-to-be-you): I Used to be You by Kyoto Hamada Tackles the Fear of Aging (Category: Life-Stages)
  Implication: The photography industry could explore the use of elderly alter-egos as a tool for creating more empathy and awareness for the aging population.
- [Mortality Pondering Photography](https://www.trendhunter.com/trends/balloon-man): The Balloon Man Series Portrays a Comforting Last Day on Earth (Category: Art & Design)
  Implication: Artists and photographers can leverage the trend of mortality pondering to create thought-provoking works that resonate with audiences seeking deeper meaning and reflection.
- [Hyperrealistic Senior Portraits](https://www.trendhunter.com/trends/adele-renault-elderlies): The Adele Renault Elderlies Series Captures the Beauty of Age (Category: Art & Design)
  Implication: Artists and galleries can leverage hyperrealistic techniques to create unique and visually engaging artworks that resonate with collectors.

## Recent trend clusters

- [Constructible Franchises](https://www.trendhunter.com/protrends/constructible-franchises) (Life-Stages)
- [Assisted Choices](https://www.trendhunter.com/protrends/weight-loss-medication-support) (Lifestyle)
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- [Bedtime Cocoon](https://www.trendhunter.com/protrends/sleep-sensory-blocking) (Lifestyle)

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All articles: [Life-Stages](https://www.trendhunter.com/life-stages)
