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# Appointment Retail
Appointment-only retail shopping ensures safe in-person shopping experiences.

By [Mishal Omar](https://www.trendhunter.com/MishalO) | Published Oct 22, 2020 | Category: [Business](https://www.trendhunter.com/pro/category/business-trends)
Source: Trend Hunter, https://www.trendhunter.com/protrends/appointment-retail

## Key Figures

- Trend score: 4.7/10
- Evidence articles: 4

## What is the Appointment Retail trend?

**Appointment Retail:** Though businesses around the world have reopened for in-person shopping, revamped health protocols are common and often required of them. One of the ways in which stores are maintaining distance and managing employee and customer health is by only letting those who have made appointments prior enter stores.

## The consumer insight behind the Appointment Retail trend

Consumers who understand the ongoing risks to their health, and the health of their loved ones, are still anxious about taking part in the activities that were once second nature to them. Businesses and institutions that acknowledge and address this collective anxiety with safety precautions are, to most people, doing what's expected of them for the sake of public health.

## At a Glance

- Evidence: 4 featured examples
- Articles from: Jun 9 to Oct 22, 2020
- Published: Oct 22, 2020
- Patterns: [Redirection](https://www.trendhunter.com/pattern/redirection)
- Megatrends: [Experience](https://www.trendhunter.com/megatrend/experience), [Catalyzation](https://www.trendhunter.com/megatrend/catalyzation)

## Audience

- Gender: 50% men, 50% women
- Primary generations: Gen Z, Millennial, Gen X
- Top markets: North America, South America, Europe, Asia, Africa

## Themes within the Appointment Retail trend

### Appointment-Only Retail

In-person shopping experiences have become safer with appointment-only models for customers.

### Retail Focus on Customer Saftey

Retail businesses are prioritizing customer safety with innovative and adaptive models through the pandemic.

### Digital Retail Services

Technology-based retail services have become a must-have in response to the pandemic.

## What the Appointment Retail trend means for industry

### For Retail Industry

Retail industry professionals can implement appointment-only models to ensure a safe shopping environment.

### For Technology Industry

Technology professionals can develop solutions that aid in managing prompt and efficient appointment scheduling systems.

### For Customer Service Industry

Professionals in customer service can develop new models that offer customer-centric appointments and prioritize safety.

## Workshop question

How could your brand better address consumer anxiety?

## Trend signals for Appointment Retail

Trend score 4.7 out of 10, from popularity 75%, activity 58%, freshness 9%.

- Popularity: 75%
- Activity: 58%
- Freshness: 9%

## Examples of the Appointment Retail trend

4 featured examples from Jun 9 to Oct 22, 2020.

- [New Normal Retail Software](https://www.trendhunter.com/trends/splice-software): SPLICE Software Created a Service for Retailers to Adjust Operations (Category: Business)
  Implication: Retail industry can explore technological solutions to adapt to the new normal, by utilizing automated communication workflows and digital tools.
- [Distancing Grocery Pop-Ups](https://www.trendhunter.com/trends/popup-grocer): Pop Up Grocer Introduced Private Appointments for Solo Shopping (Category: Business)
  Implication: Retailers could adopt private shopping appointments and curated boxes to provide customers with personalized and safe shopping experiences.
- [Express Tech Retail Stores](https://www.trendhunter.com/trends/express-retail): Apple's Express Retail Update Plans to Navigate Physical Stores (Category: Business)
  Implication: Retailers will continue to innovate in their physical store layouts and processes as they navigate the ongoing pandemic and prioritize consumer safety.
- [Sports Store Appointment Systems](https://www.trendhunter.com/trends/ellis-brigham): Ellis Brigham Offers a Scheduling System to Navigate Traffic (Category: Business)
  Implication: Appointment booking systems can be used by retailers to maintain social distancing and offer personalized customer service.

## Recent trend clusters

- [Assisted Conversion](https://www.trendhunter.com/protrends/ai-assisted-checkout) (Business)
- [Occasion Commerce](https://www.trendhunter.com/protrends/occasion-commerce) (Business)
- [Autonomous Merchandising](https://www.trendhunter.com/protrends/autonomous-merchandising) (Business)
- [Assisted Choices](https://www.trendhunter.com/protrends/weight-loss-medication-support) (Lifestyle)

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All articles: [Business](https://www.trendhunter.com/business)
