# Antibacterial Travel Travel products are designed with antibacterial materials and functions. By [Mishal Omar](https://www.trendhunter.com/MishalO) | Published Aug 22, 2020 | Category: [Lifestyle](https://www.trendhunter.com/pro/category/lifestyle-trends) Source: Trend Hunter, https://www.trendhunter.com/protrends/antibacterial-travel ## Key Figures - Trend score: 6.0/10 - Evidence articles: 7 ## What is the Antibacterial Travel trend? **Antibacterial Travel:** Items designed for on-the-go use are incorporating antibacterial properties as heightened hygiene remains an ongoing part of consumers' routines. With COVID-19 still being a threat to public health, everything from copper-threaded facemasks to disenfecting backpacks are being used to limit exposore to the virus. ## The consumer insight behind the Antibacterial Travel trend As most of the world carefully reopens businesses and tries to resume life as normally as possible, there still exists a public health threat that both institutions and consumers are well aware of. While consumers are aware that they can't remain in quarantine limbo forever, they're also more cognizant of their personal hygiene habits than ever before. Thus, they're turning to brands that take these issues just as seriously as they do. ## At a Glance - Evidence: 7 featured examples - Articles from: May 13, 2020 to Dec 11, 2021 - Published: Aug 22, 2020 - Patterns: [Convergence](https://www.trendhunter.com/pattern/convergence) - Megatrends: [Hybridization](https://www.trendhunter.com/megatrend/hybridization), [Catalyzation](https://www.trendhunter.com/megatrend/catalyzation) ## Audience - Gender: 30% men, 70% women - Primary generations: Gen Z, Millennial, Gen X - Top markets: North America, Europe, Asia ## Themes within the Antibacterial Travel trend ### Antibacterial On-the-Go With heightened hygiene awareness, consumers are seeking products designed for on-the-go use incorporating antibacterial properties. ### Smart Hygiene Products Products like Mask from Myant, Safe Travels Kit for germ-free flights, antibacterial bag for gym-goers and Hygiene20 backpack featuring UV-C light are being developed to support the new normal in a post-COVID world. ### Travel Hygiene Kits Travelers are looking for compact, travel-ready solutions like the BluBag from Michelle Hope Skincare, that combines care items and hygiene products, all neatly tucked into a bespoke travel bag. ## What the Antibacterial Travel trend means for industry ### For Healthcare Industry The healthcare industry can utilize antibacterial technologies and materials to develop superior personal protective equipment (PPE) and improve patient safety. ### For Travel and Hospitality Industry The travel and hospitality industry can provide smart hygiene products, travel hygiene kits, germ-free travel accessories like the Safe Travels Kit, and on-the-go antibacterial products to enhance customers' safety and satisfaction. ### For Sports and Fitness Industry Sports and fitness brands can develop antibacterial and odor-locking materials to create superior accessories and clothing for gym-goers, athletes, and travelers who seek both comfort and hygiene. ## Workshop question How is your brand accommodating its customers' new habits? ## Trend signals for Antibacterial Travel Trend score 6.0 out of 10, from popularity 85%, activity 84%, freshness 11%. - Popularity: 85% - Activity: 84% - Freshness: 11% ## Examples of the Antibacterial Travel trend 7 featured examples from May 13, 2020 to Dec 11, 2021. - [Antiviral Smart Textile Masks](https://www.trendhunter.com/trends/myant-1): Myant Launched a Mask Knitted from Copper and Silver Yarns (Category: Lifestyle) Implication: The development of smart textile materials using copper and silver yarns can revolutionize the manufacturing of masks and other PPE. - [Gear-Sanitizing Backpacks](https://www.trendhunter.com/trends/smart-sanitizing-backpack): The 'Hygiene20' Smart Sanitizing Backpack Has a UV-C Light Inside (Category: Lifestyle) Implication: The backpack industry has an opportunity to incorporate innovative disinfecting technologies in their products and meet the growing demand for hygiene-conscious backpacks. - [Hygienic Travel Skincare](https://www.trendhunter.com/trends/blubag): The BluBag Includes a Mix of Facial Skincare & Hygiene Products (Category: Fashion) Implication: The hospitality industry can benefit from offering hygienic travel skincare products, such as the BluBag, to provide their customers with added peace of mind and enhanced travel e… - [Antibacterial Gym Bags](https://www.trendhunter.com/trends/antibacterial-bag): The SUB 0 'ODEY' Antibacterial Bag Locks in Sweat, Moisture and Odors (Category: Lifestyle) Implication: The sports gear industry can manufacture more antibacterial products for fitness enthusiasts. - [Antimicrobial Air Travel Kits](https://www.trendhunter.com/trends/safe-travels-kit): The Safe Travels Kit Comes with Essentials for Comfy Traveling (Category: World) Implication: Opportunity to create more health-focused products and services for the travel industry. - [Antibacterial Copper-Infused Face Masks](https://www.trendhunter.com/trends/csc01-copper-shield): The 'CSC01 COPPER SHIELD' Face Mask Kills Germs on Contact (Category: Lifestyle) Implication: Disruptive innovation opportunity: Integrate antimicrobial technology into healthcare equipment and supplies to prevent the spread of infections in hospitals and clinical settings. - [Folding Travel-Friendly Car Seats](https://www.trendhunter.com/trends/taxie-child-car-seat): The 'Taxie' Child Car Seat Offers Impressive Protection (Category: Life-Stages) Implication: The child car seat industry can take advantage of these disruptive innovations to offer new designs and features for parents and children. ## Recent trend clusters - [Assisted Choices](https://www.trendhunter.com/protrends/weight-loss-medication-support) (Lifestyle) - [Storyline Sips](https://www.trendhunter.com/protrends/themed-drink-menus) (Lifestyle) - [Bedtime Cocoon](https://www.trendhunter.com/protrends/sleep-sensory-blocking) (Lifestyle) - [Source Signatures](https://www.trendhunter.com/protrends/oak-finish-whiskey) (Lifestyle) ## Trending in Lifestyle - [Mystery Packaging Campaigns](https://www.trendhunter.com/trends/cow-not-laughing) - [Multi-Benefit Protein Shakes](https://www.trendhunter.com/trends/comes-in-three-flavors) - [Creator-Led Learning Series](https://www.trendhunter.com/trends/learning-series) - [Accessible Fintech Pop-Ups](https://www.trendhunter.com/trends/chequing-account) All articles: [Lifestyle](https://www.trendhunter.com/lifestyle)