# Animated Excursion Cartoons extend into retail and cafes to offer a sense of fun and familiarity. By [Tana Makmanee](https://www.trendhunter.com/tmak), SVP, Research Services at Trend Hunter | Published Jul 7, 2014 | Category: [Life-Stages](https://www.trendhunter.com/pro/category/life-stages) Source: Trend Hunter, https://www.trendhunter.com/protrends/animated-excursion ## Key Figures - Trend score: 4.7/10 - Evidence articles: 4 ## What is the Animated Excursion trend? **Animated Excursion:** Seeking to draw in children and those seeking a nostalgic experience, cartoon-themed destinations add familiarity and playfulness to ordinary retail and dining spaces. By referencing classic characters, these spaces have an aesthetic that consumers can connect with, tying beloved icons with memorable experiences. ## At a Glance - Evidence: 4 featured examples - Articles from: Apr 8 to Jun 25, 2014 - Published: Jul 7, 2014 - Patterns: [Divergence](https://www.trendhunter.com/pattern/divergence), [Redirection](https://www.trendhunter.com/pattern/redirection) - Megatrends: [Tribalism](https://www.trendhunter.com/megatrend/tribalism), [Nostalgia](https://www.trendhunter.com/megatrend/nostalgia) ## Audience - Gender: 50% men, 50% women - Primary generations: Gen Alpha, Gen Z, Millennial - Top markets: North America, Europe, Asia ## Themes within the Animated Excursion trend ### Nostalgia Marketing Using iconic cartoon characters known from the past to draw in consumers and familiarize a new generation. ### Pop-Up Stores Creating limited-time retail stores to generate buzz and a sense of urgency among consumers. ### Celebrity Cafes Turning characters, often beloved by a younger audience, into cafe mascots to attract brand engagement and interest in a popular franchise. ## What the Animated Excursion trend means for industry ### For Entertainment Bringing joy and value to consumers by extending beloved concepts from screen to physical spaces. ### For Hospitality Developing immersive experiences that incorporate elements from well-known pop culture brands to engage more customers. ### For Retail Creating exclusive merchandise and inventory found only in certain stores that attract die-hard fans of a brand to encourage purchasing behavior. ## Trend signals for Animated Excursion Trend score 4.7 out of 10, from popularity 73%, activity 61%, freshness 8%. - Popularity: 73% - Activity: 61% - Freshness: 8% ## Examples of the Animated Excursion trend 4 featured examples from Apr 8 to Jun 25, 2014. - [Nostalgic Anime Boutiques](https://www.trendhunter.com/trends/sailor-moon-boutique): Get All Your Sailor Moon Products at This Sailor Moon Boutique (Category: Pop Culture) Implication: The emergence of dedicated anime-themed clothing boutiques, such as the Sailor Moon boutique, presents an opportunity for fashion brands to collaborate with popular animated franc… - [Anime Pop-Up Shops](https://www.trendhunter.com/trends/pokemon-x): A Pop-Up Shop in Paris Opened to Promote Pokemon X and Y (Category: Tech) Implication: Opportunities exist for retailers to create limited-edition pop-up shops that cater to specific fandoms or cultural trends. - [Anime Character Cafes](https://www.trendhunter.com/trends/sanrio-character-ranking): The Sanrio Character Ranking Awards Cafe Celebrates the Best Cartoons (Category: Business) Implication: The hospitality industry can create pop-up cafes to attract customers and offer unique dining experiences based on different themes. - [Cartoon Dog Tea Houses](https://www.trendhunter.com/trends/japanese-tea-house): The Snoopy Japanese Tea House is Devoted Entirely to Charlie Brown's Dog (Category: World) Implication: The hospitality industry can potentially leverage character-themed spaces to create unique and immersive experiences for guests, potentially increasing customer loyalty and revenu… ## Recent trend clusters - [Constructible Franchises](https://www.trendhunter.com/protrends/constructible-franchises) (Life-Stages) - [Assisted Choices](https://www.trendhunter.com/protrends/weight-loss-medication-support) (Lifestyle) - [Storyline Sips](https://www.trendhunter.com/protrends/themed-drink-menus) (Lifestyle) - [Bedtime Cocoon](https://www.trendhunter.com/protrends/sleep-sensory-blocking) (Lifestyle) ## Trending in Life-Stages - [Retro Graphic Tees](https://www.trendhunter.com/trends/nostalgic-graphic-tees) - [Screen-Free Kids Phones](https://www.trendhunter.com/trends/screen-free-kids-phones) - [Edible Oil-Based Lubes](https://www.trendhunter.com/trends/coco-lube) - [Women's Health-Focused Probiotic Supplements](https://www.trendhunter.com/trends/womens-health-probiotic-capsules) All articles: [Life-Stages](https://www.trendhunter.com/life-stages)