# Anatomical Obsession Brands turn to bodily references to merge eccentricity with shock value. By [Tana Makmanee](https://www.trendhunter.com/tmak), SVP, Research Services at Trend Hunter | Published Jan 30, 2014, updated Apr 9, 2014 | Category: [Unique](https://www.trendhunter.com/pro/category/unique-and-bizarre) Source: Trend Hunter, https://www.trendhunter.com/protrends/anatomical-obsession ## Key Figures - Trend score: 4.6/10 - Evidence articles: 4 ## What is the Anatomical Obsession trend? **Anatomical Obsession:** With consumers unimpressed and mistrusting of mass-produced products, brands are turning to vivid anatomical themes to elicit more of a uniquely eccentric appeal. Images of the human body offer both shock value and familiarity. This battles mistrust of cold, inanimate objects directly by personifying products. ## At a Glance - Evidence: 4 featured examples - Articles from: Jan 7 to Dec 5, 2013 - Published: Jan 30, 2014 - Patterns: [Divergence](https://www.trendhunter.com/pattern/divergence) - Megatrends: [Tribalism](https://www.trendhunter.com/megatrend/tribalism), [Naturality](https://www.trendhunter.com/megatrend/naturality) ## Audience - Gender: 70% men, 30% women - Primary generations: Gen Z, Millennial - Top markets: North America, Europe, Asia ## Themes within the Anatomical Obsession trend ### Anatomical Themes in Products Anatomical references and designs in the production of products provides opportunities for brands to elicit more uniquely appealing shock value. ### Novelty Educational Products Novelty educational products like anatomical socks provide an opportunity for consumers to combine fun and learning when using a product. ### Comically Anatomical Accessories As shown by Instalegs, comically anatomical accessories provide an opportunity to make use of social media trends and promote smartphone accessories. ## What the Anatomical Obsession trend means for industry ### For Product Design Brands in product design can incorporate anatomical references and themes to create both unique and more marketable products. ### For Educational Products Educational products can add novelty elements like anatomical charts and tools to create more fun and interactive learning experiences. ### For Smartphone Accessories Smartphone accessory manufacturers can create unique comically anatomical accessories to appeal and cater to social media trends. ## Trend signals for Anatomical Obsession Trend score 4.6 out of 10, from popularity 70%, activity 60%, freshness 8%. - Popularity: 70% - Activity: 60% - Freshness: 8% ## Examples of the Anatomical Obsession trend 4 featured examples from Jan 7 to Dec 5, 2013. - [Leggy Smartphone Attachments](https://www.trendhunter.com/trends/analog-smartphone-picture-accessory): Instalegs are a Comically Anatomical Smartphone Accessory (Category: Unique) Implication: The Instalegs craze demonstrates a lucrative market for novel smartphone accessories that businesses can tap into for innovation opportunities. - [Anatomically Correct Wines](https://www.trendhunter.com/trends/blood-of-grapes): Gift Your Heart with the 'Blood of Grapes' Wine (Category: Art & Design) Implication: Packaging industry can explore creative and unconventional designs to differentiate products in the market. - [Bone-Revealing Socks](https://www.trendhunter.com/trends/fun-socks): The Anatomical Chart Company Has Created a Pair of Shockingly Fun Socks (Category: Unique) Implication: The fashion industry can capitalize on the trend of anatomically correct socks by incorporating education-based designs into clothing lines. - [Macabre Writing Utensils](https://www.trendhunter.com/trends/bone-pen): Create Evil Works of Art with These Bone Pens (Category: Special) Implication: Manufacturers and retailers in the stationery industry can capitalize on the demand for unique and unconventional writing tools like bone pens. ## Recent trend clusters - [Assisted Choices](https://www.trendhunter.com/protrends/weight-loss-medication-support) (Lifestyle) - [Storyline Sips](https://www.trendhunter.com/protrends/themed-drink-menus) (Lifestyle) - [Bedtime Cocoon](https://www.trendhunter.com/protrends/sleep-sensory-blocking) (Lifestyle) - [Source Signatures](https://www.trendhunter.com/protrends/oak-finish-whiskey) (Lifestyle) ## Trending in Unique - [Pickle-Flavored Iced Coffees](https://www.trendhunter.com/trends/dill-pickle-iced-coffee) - [K Beauty-Inspired Hydrogel Masks](https://www.trendhunter.com/trends/hydrogel-face-masks1) All articles: [Unique](https://www.trendhunter.com/unique)