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# Prideful Planning
Targeting the LGBT budget traveller, apps and services simplify DIY trips.

By [Michael Hemsworth](https://www.trendhunter.com/Michael.Hemsworth), Contributing Researcher | Published Jan 30, 2014, updated Feb 20, 2014 | Category: [World](https://www.trendhunter.com/pro/category/global-trends-and-hip-travel)
Source: Trend Hunter, https://www.trendhunter.com/protrends/allinclusive-travel

## Key Figures

- Trend score: 2.7/10
- Evidence articles: 5

## What is the Prideful Planning trend?

**Prideful Planning:** Reflecting a worldwide increase in queer community tourism, roughly two thirds of LGBT travellers are seeking out budget travel options, which is being aided by a boost in the number of diverse DIY solutions. Offering inexpensive alternatives to planning and extensive background information on destinations, the solutions appeal to communities by speaking to a desire for total control over every aspect of the experience including travel routes, accommodations and points of interest. This attention to detail reinforces trust between consumer and brand that's rooted in an inclusive ethos that appeals to consumers of all walks and not just select minorities.

## At a Glance

- Evidence: 5 featured examples
- Articles from: Dec 5, 2013 to Jan 30, 2014
- Published: Jan 30, 2014
- Patterns: [Divergence](https://www.trendhunter.com/pattern/divergence), [Redirection](https://www.trendhunter.com/pattern/redirection)
- Megatrends: [Tribalism](https://www.trendhunter.com/megatrend/tribalism), [Experience](https://www.trendhunter.com/megatrend/experience), [Many to Many](https://www.trendhunter.com/megatrend/many-to-many)

## Audience

- Gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: North America, Europe

## Themes within the Prideful Planning trend

### DIY LGBT Travel Planning

DIY solutions offer inexpensive, detailed plans for LGBT budget travelers, allowing them to control every aspect of their trips.

### Personalized Travel Apps

Personalized travel apps like Momondo and the RoundTrip app offer users a more comprehensive travel experience by centralizing all travel-related information with added features.

### LGBT-Specific Travel Tools

LGBT-specific travel tools like Gayville provide more convenient and comfortable travel experiences for queer individuals by offering gay-friendly locations and events.

## What the Prideful Planning trend means for industry

### For Travel and Tourism Industry

The travel and tourism industry can cater to the needs of LGBT budget travelers with more affordable and detailed DIY solutions like condensed city travel guides and LGBT-specific travel tools.

### For Mobile App Development Industry

Mobile app developers can create personalized travel apps, like the RoundTrip app, that centralize all travel-related information with added features to improve the travel experience.

### For Hospitality and Accommodation Industry

Hotels and rentals can cater to the needs of budget LGBT travelers by promoting their gay-friendly locations and offering payment options through LGBT-specific travel tools.

## Trend signals for Prideful Planning

Trend score 2.7 out of 10, from popularity 49%, activity 24%, freshness 8%.

- Popularity: 49%
- Activity: 24%
- Freshness: 8%

## Examples of the Prideful Planning trend

5 featured examples from Dec 5, 2013 to Jan 30, 2014.

- [Amalgamated Travel-Enhancing Apps](https://www.trendhunter.com/trends/roundtrip-app): The RoundTrip App Will Plan Your Trip There and Back Again (Category: Business)
  Implication: The travel technology industry can benefit from developing comprehensive travel apps like RoundTrip that streamline travel-related information.
- [Personalized Travel Apps](https://www.trendhunter.com/trends/ipad-travel-app): Momondo is a Personalized iPad Travel App (Category: Tech)
  Implication: The travel and tourism industry can leverage personalized travel apps like Momondo's iPad app to enhance the overall traveler experience and increase customer satisfaction.
- [LGBT-Specific Travel Tools](https://www.trendhunter.com/trends/samesex-travel): Gayville is an LGBT-Friendly Travel Tool (Category: Lifestyle)
  Implication: Hotels and other accommodation providers can enhance their offerings by marketing LGBT-friendly accommodations and amenities.
- [Condensed City Travel Guides](https://www.trendhunter.com/trends/holiday-autos): Holiday Autos Put Together 60-Second Guides to Popular Destinations (Category: Autos)
  Implication: Opportunity for travel agencies and tour operators to offer condensed city travel guides as part of their services.
- [Public Transit Travel Apps](https://www.trendhunter.com/trends/here-transit): HERE Transit Helps People See the World with Public Transportation (Category: Tech)
  Implication: The transportation industry can leverage augmented reality and multi-modal planning to create disruptive innovations in public transit.

## Recent trend clusters

- [Layered Getaways](https://www.trendhunter.com/protrends/short-trip-leisure) (World)
- [Assisted Choices](https://www.trendhunter.com/protrends/weight-loss-medication-support) (Lifestyle)
- [Storyline Sips](https://www.trendhunter.com/protrends/themed-drink-menus) (Lifestyle)
- [Bedtime Cocoon](https://www.trendhunter.com/protrends/sleep-sensory-blocking) (Lifestyle)

## Trending in World

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- [Free In-Flight Internet](https://www.trendhunter.com/trends/free-in-flight-internet)
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All articles: [World](https://www.trendhunter.com/world)
