Ideas
Explore the world's #1 largest database of ideas and innovations, with 460,592 inspiring examples.
Trend Reports
Discover why 1,240 brands rely on our AI-powered Trend Reports to get better, faster insights.
Newsletter
Join 321,086 subscribers who rely on our weekly newsletter to keep up with need-to-know trends and insights.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Consumer Insights
Uncover major shifts and emerging opportunities with our exclusive PRO research.
Trend Reports
Discover why 1,240 brands rely on our AI-powered Trend Reports to get better, faster insights.
Newsletter
Join 321,086 subscribers who rely on our weekly newsletter to keep up with need-to-know trends and insights.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Advisory & Services
Accelerate innovation and ignite disruptive thinking with our award-winning programs and research.
Trend Reports
Get fast, customized trend reports, presentations and deep dives 20x faster than traditional research.
Plans
Get started today with a free consultation, our self-serve tools, or a dedicated program.
Articles & Magazine
Get inspired with our 4,210 innovation strategy articles, keynote, videos and innovation tools.
Innovation Awards
Trend Hunter’s Innovation Strategy Awards recognize the best innovation tactics gathered from our interviews with some of the world's most notable business leaders, authors and change makers.
Advisory & Services
Accelerate innovation and ignite disruptive thinking with our award-winning programs and research.
Innovation Assessment
Enhance your innovation potential with a deeper understanding of your unique innovation archetype and how your organization benchmarks.
FuturistU
Prepare for the years ahead with 100+ lessons, tactics, tools and frameworks with our full learning database.
Innovation Books
Join 20,000,000 people getting better and faster with our New York Times Bestselling books and keynote videos.
Jeremy Gutsche
Ignite your event or virtual event with our CEO, a NY Times Bestselling Author and one of the top innovation keynote speakers.
Our Team of Speakers & Virtual Presenters
Inspire your group with our most popular speakers on innovation, trends, change and futurism.
Custom Training & Events
Bring the Future Festival experience directly to your team or co-hosted custom event.
Custom Masterclasses
Join the world's leading brands who leverage our custom programs to accelerate innovation.
FuturistU 5-Day Program
Become a Futurist with our immersive 5-Day program at Future Festival World Summit.
Online eLearning
Learn the fundamentals of futurism and trends with 100+ online courses about innovation.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Contact
Get in touch to learn more, ask a question or submit a tip.
About Us
Learn more about Trend Hunter and how we accelerate innovation.
Follow-Us
Join our 3,500,000 social media followers, on the cutting edge.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
FAQ
Get answers to common questions about Trend Hunter.
Community
Stay on the cutting-edge with the help of the Trend Hunter community.
Team
Meet the team trusted by hundreds of leading businesses worldwide.
Jobs
Find opportunities to accelerate your career with the #1 Trend Firm.
News
Catch up on noteworthy Trend Hunter news and media mentions.
Join
Build a portfolio and put your trend-spotting abilities to the test.
Advertising
Supercharge your marketing by partnering with Trend Hunter.
Portfolio
Visit your public portfolio and browse your past articles.
Add a Trend
Write up an article and showcase your trend-spotting skills.
My Trends
Edit your articles and see how they stack up on the leaderboards.
Settings
Edit your profile, connect your social media accounts, and more.
Add a trend, customize your dashboard, or track topics.
Future Festival
Innovation Events
Join the world's top innovators at our in person events.
Free Webinars
Learn to innovate through chaos, navigate the new normal and maintain work culture from home.
Custom Training & Events
Bring the Future Festival experience directly to your team or co-hosted custom event.
Search our database of 460,592 cutting edge ideas.

All-Conditions Activewear

Consumers invest in fitness attire that stands up to the elements

Implications - As consumers move to integrate working out as a staple of their daily routine, many are investing in high-performance activewear that lets their workout plan remain unchanged by inclement weather. From socks designed to keep feet dry during a rainy run to a thermal shirt made from the right material for layering during outdoor winter training, consumers prove they are willing to invest in high-end athletic wear that ensures their highly curated routine goes unaffected by the elements. This progression speaks to the contemporary attitude toward health and fitness as a necessity that consumers won't compromise on.
3.4
Score
Popularity
Activity
Freshness
Patterns
Megatrends
4 Featured, 36 Examples:
112,509 Total Clicks
Date Range:
Jun 15 — Jan 16
Trending:
Average
Consumer Insight Topics:

Related Examples

Repurposed Garment Leggings
Repurposed Garment Leggings
ZuVi Eco-Friendly Activewear Leggings are Made from Recycled Polyester
Psychedelic Eco-Friendly Activewear
Psychedelic Eco-Friendly Activewear
teeki Yoga Gear is Crafted from Recycled Water Bottles
Anti-Slip Pilates Socks
Anti-Slip Pilates Socks
These Workout Accessories Offer Maximum Comfort and Grip
Reflective Running Headbands
Reflective Running Headbands
Sweaty Betty's Running Accessory Enhances Visibility at Night
Technical Activewear Collections
Technical Activewear Collections
HPE's Sportswear Range Supports Muscles and Promotes Comfort
Ultra-Reflective Activewear
Ultra-Reflective Activewear
These Reflective Garments are Designed for Running and Biking at Night
Stretchy Denim Activewear
Stretchy Denim Activewear
These Ultra-Strech Jeans are Designed for Active Consumers
Resilient Consumer Contests
Resilient Consumer Contests
Columbia Sportswear is Recruiting an 'Agent of Tough' in Canada
Membership-Based Fitness Apparel
Membership-Based Fitness Apparel
This Limited-Edition Kit Features Colorful Gym Clothes
Roomy Maternity Activewear
Roomy Maternity Activewear
Belabumbum's 'Room to Flow Cami' is Designed for Active Expectant Moms
Time-Traveler Leggings
Time-Traveler Leggings
These Doctor Who Comic Strip Leggings are Emblazoned with Vibrant Imagery
Personality-Based Activewear
Personality-Based Activewear
The Hyba Collection Has Something for Every Workout Style
Ultra-Slim Backpacks
Ultra-Slim Backpacks
This Slim Backpack Can Easily Be Concealed Underneath a Jacket or Sweater
Comic Book Couture
Comic Book Couture
This Jean Paul Gaultier Vintage Comic Print Jacket is a Blast from the Past
Resistance Activewear Lines
Resistance Activewear Lines
Physiclo Fitness Wear Gives You a Better Workout With the Same Moves
Recycled Down Jackets
Recycled Down Jackets
This Sustainable Clothing Line Aims to Extend the Life of Raw Materials
Inflatable Travel Attire
Inflatable Travel Attire
The Live Comfy Travel Jacket Hood Has Inflatable Head-Contouring Pockets
Dual-Layer Motorcycle Jackets
Dual-Layer Motorcycle Jackets
The Ducati Scrambler Outdoor Jacket is Sporty Yet Functional
Rap Star Varsity Jackets
Rap Star Varsity Jackets
The Ovo X Roots Canada Collaboration Continues for Another Edition
Ski-Inspired Sneakers
Ski-Inspired Sneakers
New Balance's 'MiUSA Connoisseur Collection' is Perfect for the Cold
Signalling Bicycle Jackets
Signalling Bicycle Jackets
The 'Lumenus' Smart Bicycle Jacket Features Embedded LED Lights
Museum Scavenger Hunts
Museum Scavenger Hunts
Designer Faye Toogood Sewed Treasure Maps into Coats for Visitors to Follow
Impenetrable Rain Gear
Impenetrable Rain Gear
The New 'OutDry Extreme' Jackets are Completely Impervious to Water
Fashionable Bamboo Socks
Fashionable Bamboo Socks
Braintree's Eco-Friendly Socks are Chic and Sustainable
Circulation-Boosting Hosiery
Circulation-Boosting Hosiery
These Foot-Warming Bed Socks are Made from a Synthetic Textile Blend
Eco Ski Socks
Eco Ski Socks
Teco's Merino Wool Socks Feature Light Cushioning
Smart Sensor Socks
Smart Sensor Socks
Sensoria's Textile Sensor Technology Monitors Performance and Accuracy
Printed Pop Culture Socks
Printed Pop Culture Socks
De Pied Ferme Creates Hosiery Inspired by Video Games and Celebrities
Reflective Cycling Socks
Reflective Cycling Socks
Showers Pass' New Torch Sock Line Features a 3M Scotchlight Strip
Customizable Athletic Socks
Customizable Athletic Socks
Nike's Hyper Elite Socks Blend High Performance with Customization
Customizable Basketball Socks
Customizable Basketball Socks
The Nike Fade Elite Crew Now Comes With Nike iD Customization
Moisture Control Socks
Moisture Control Socks
The Vitalsox Graduated Compression Socks Keep Runners' Feet Dryer
Nearly-Invisible Outerwear Zippers
Nearly-Invisible Outerwear Zippers
The New Olympic Zipper is Waterproof and Transparent
Body-Cooling Apparel
Body-Cooling Apparel
Columbia Omni-Freeze Zero Keeps Your Body Cool
Feline-Friendly Coats
Feline-Friendly Coats
The Columbia Sportswear ‘Angry Cat' Video Douses a Kitty to Test
Target Practice Prints
Target Practice Prints
These Columbia Sportswear Ads Remind You of the Rays' Risks