# Airline Entertainment Airlines create an enjoyable traveler experience by revamping required tasks. By [Courtney Scharf](https://www.trendhunter.com/Courtney), Chief Client Officer | Published Jun 24, 2015 | Category: [World](https://www.trendhunter.com/pro/category/global-trends-and-hip-travel) Source: Trend Hunter, https://www.trendhunter.com/protrends/airline-entertainment ## Key Figures - Trend score: 2.2/10 - Evidence articles: 5 ## What is the Airline Entertainment trend? **Airline Entertainment:** Looking to breathe life into the mundane routines of air travel, airlines are adding an entertaining twist to activities like safety procedures. This change not only serves to create a more positive experience for customers, but also allows these brands to develop a more approachable feel. ## At a Glance - Evidence: 5 featured examples - Articles from: Nov 21, 2014 to Jun 16, 2015 - Published: Jun 24, 2015 - Patterns: [Convergence](https://www.trendhunter.com/pattern/convergence), [Acceleration](https://www.trendhunter.com/pattern/acceleration) - Megatrends: [Multisensation](https://www.trendhunter.com/megatrend/multisensation), [Gamification](https://www.trendhunter.com/megatrend/gamification), [Experience](https://www.trendhunter.com/megatrend/experience) ## Audience - Gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America, Europe ## Themes within the Airline Entertainment trend ### Personalized Experience Airlines are adding an entertaining twist to activities like safety procedures. ### Innovative Design Airlines seating pranks usign mobile recliners. ### Revamped Entertainment System Virgin America is introducing more games and improved maps to flyers. ## What the Airline Entertainment trend means for industry ### For Airlines Airlines can capitalize on the personalized experienced to attract and retain customers. ### For Technology Technology companies can offer innovative solutions to improve in-flight entertainment. ### For Advertising and Marketing Companies can help airlines create compelling in-flight entertainment that sticks with customers. ## Workshop question What is the most mundane part of your industry? How can you revamp that aspect through gamification or stimulation? ## Trend signals for Airline Entertainment Trend score 2.2 out of 10, from popularity 41%, activity 17%, freshness 8%. - Popularity: 41% - Activity: 17% - Freshness: 8% ## Examples of the Airline Entertainment trend 5 featured examples from Nov 21, 2014 to Jun 16, 2015. - [Adventurous In-Flight Safety Videos](https://www.trendhunter.com/trends/inflight-safety): Air New Zealand Embraces Its Surfing Culture for Passengers (Category: World) Implication: Airline industry has an opportunity to differentiate themselves by incorporating unique and engaging themes into their in-flight safety videos. - [Airline Seating Pranks](https://www.trendhunter.com/trends/airline-seating): WestJet SmartSeats Commercial Fakes Self-Boarding Chairs for April Fool’s (Category: Unique) Implication: Airlines can consider implementing mobile reclining seats and automatic drive capabilities to enhance the passenger experience. - [Improved In-Flight Entertainment](https://www.trendhunter.com/trends/improved-inflight-entertainment): Virgin America Will Install Surround Sound on Planes Via Dysonics (Category: World) Implication: Airlines can benefit from partnering with audio technology companies to provide enhanced in-flight entertainment experiences, boosting customer satisfaction and loyalty. - [Heartwarming Headrest Messages](https://www.trendhunter.com/trends/cover-greetings): KLM's Cover Greetings Surprises Passengers with Personalized Notes (Category: Marketing) Implication: Airlines can explore incorporating personalized surprises like personalised messages on headrests to differentiate themselves and create memorable experiences for passengers. - [Familial Safety Videos](https://www.trendhunter.com/trends/airline-safety-video): TAM Airlines' Safety Videos Star Travelers' Loved Ones (Category: Marketing) Implication: Airlines can explore the use of personalized safety videos as a unique way to engage customers and enhance their safety culture. ## Recent trend clusters - [Layered Getaways](https://www.trendhunter.com/protrends/short-trip-leisure) (World) - [Assisted Choices](https://www.trendhunter.com/protrends/weight-loss-medication-support) (Lifestyle) - [Storyline Sips](https://www.trendhunter.com/protrends/themed-drink-menus) (Lifestyle) - [Bedtime Cocoon](https://www.trendhunter.com/protrends/sleep-sensory-blocking) (Lifestyle) ## Trending in World - [Electrically Powered Airline Seats](https://www.trendhunter.com/trends/premium-economy-seat) - [Family Rave Vacations](https://www.trendhunter.com/trends/family-rave) - [Free In-Flight Internet](https://www.trendhunter.com/trends/free-in-flight-internet) - [Flexible Luxury Motorhomes](https://www.trendhunter.com/trends/flexible-luxury-motorhomes) All articles: [World](https://www.trendhunter.com/world)