# AI Noise Control Brands are leveraging AI technology for more efficient audio communication. By [Amy Duong](https://www.trendhunter.com/amyduong), Trend and Research Writer | Published Jun 9, 2020 | Category: [Tech](https://www.trendhunter.com/pro/category/technology-trends-and-gadgets) Source: Trend Hunter, https://www.trendhunter.com/protrends/ai-noise-control ## Key Figures - Trend score: 4.3/10 - Evidence articles: 4 ## What is the AI Noise Control trend? **AI Noise Control:** As more people continue to work from home, tech companies are helping with work and school efficiency by eliminating audio distractions using artificial intelligence. They are leveraging AI technology to control background noise during classes or meetings for more efficient communication and concentration. ## The consumer insight behind the AI Noise Control trend Due to COVID-19, consumers are staying home to practice social distancing. In the past year they've experienced a shift in work dynamics as they've transitioned to a work-from-home environment. As they transform their domestic space to accommodate this, they're still met with distractions and a changing of work-life dynamics. As a result, consumers seek out products and solutions that make the process of maintaining this new life easier. ## At a Glance - Evidence: 4 featured examples - Articles from: Apr 8 to Jun 10, 2020 - Published: Jun 9, 2020 - Patterns: [Divergence](https://www.trendhunter.com/pattern/divergence), [Reduction](https://www.trendhunter.com/pattern/reduction) - Megatrends: [Artificial Intelligence](https://www.trendhunter.com/megatrend/artificial-intelligence) ## Audience - Gender: 50% men, 50% women - Primary generations: Gen Z, Millennial, Gen X - Top markets: North America, Europe, Asia ## Themes within the AI Noise Control trend ### AI Noise Control Tech companies are leveraging AI technology to control background noise during classes or meetings for more efficient communication and concentration ### Noise-Canceling Devices Devices that harness AI noise-cancelling technology such as earbuds, headsets, and call platforms are becoming more popular as more people work from home. ### Google Meet AI Noise Cancellation Google Meet's AI-powered noise cancellation feature filters out background noise like a dog barking or keystrokes while on virtual meetings. ## What the AI Noise Control trend means for industry ### For Technology Technology companies are harnessing AI technology to create noise-cancelling devices for more efficient communication while working from home. ### For Communication Virtual communication platforms like Google Meet and call platforms like Krisp are investing in AI noise filtering technology to remove background noise during calls. ### For Audio Devices Popular audio device manufacturers like ReduxBuds and Logitech are developing earbuds and headsets that feature AI-powered noise-cancellation technology. ## Workshop question How can your brand leverage AI technology for more streamlined experiences for consumers? ## Trend signals for AI Noise Control Trend score 4.3 out of 10, from popularity 66%, activity 55%, freshness 9%. - Popularity: 66% - Activity: 55% - Freshness: 9% ## Examples of the AI Noise Control trend 4 featured examples from Apr 8 to Jun 10, 2020. - [AI-Powered Wireless Earbuds](https://www.trendhunter.com/trends/reduxbuds): The 'ReduxBuds' Offer Active Noise Cancellation and More (Category: Tech) Implication: The consumer electronics industry can leverage the AI-powered headphones trend to create innovative products that enhance the audio experience and meet the growing demand for adva… - [Noise-Cancelling Conference Headsets](https://www.trendhunter.com/trends/logitech-zone-wired): The Logitech Zone Wired Headset is Microsoft Teams-Certified (Category: Tech) Implication: Consumer electronics companies can tap into the rising demand for remote work accessories and develop advanced noise-cancelling conference headsets. - [AI-Powered Noise Cancellation](https://www.trendhunter.com/trends/ai-powered-noise-cancellation): Google Meet Now Uses Artificial Intelligence to Quiet Ambient Noise (Category: Tech) Implication: This industry can continue to innovate by improving the audio quality of their platforms, utilizing AI to deliver advanced noise cancellation features and technologies. - [Noise-Canceling Call Platforms](https://www.trendhunter.com/trends/krisp): 'Krisp' Uses AI to Remove Unwanted Noise from Calls (Category: Tech) Implication: Disruptive innovation opportunities in developing noise-canceling features and tools for communication platforms and devices. ## Recent trend clusters - [Delegated Interfaces](https://www.trendhunter.com/protrends/delegated-interfaces) (Tech) - [Adaptive Controls](https://www.trendhunter.com/protrends/adaptive-controls) (Tech) - [Desk Systems](https://www.trendhunter.com/protrends/desk-systems) (Tech) - [Spatial Refinement](https://www.trendhunter.com/protrends/spatial-refinement) (Tech) ## Trending in Tech - [Decor-Led Home Projectors](https://www.trendhunter.com/trends/decor-led-home-projectors) - [Accessible Fintech Pop-Ups](https://www.trendhunter.com/trends/chequing-account) - [Dual-Wavelength Recovery Wearables](https://www.trendhunter.com/trends/joint-therapy) - [Pop-Culture WiFi Routers](https://www.trendhunter.com/trends/pop-culture-wifi-routers) All articles: [Tech](https://www.trendhunter.com/tech)