# AI Gifting Artificial intelligence is being deployed for personal and corporate gift-giving. By [Kalin Ned](https://www.trendhunter.com/knedelch), Research Writer | Published Oct 22, 2020 | Category: [Tech](https://www.trendhunter.com/pro/category/technology-trends-and-gadgets) Source: Trend Hunter, https://www.trendhunter.com/protrends/ai-gifting ## Key Figures - Trend score: 5.2/10 - Evidence articles: 6 ## What is the AI Gifting trend? **AI Gifting:** Tech companies are making the personalization and sending of gifts more efficient thanks to artificial intelligence. Whether deployed as a means of helping one choose a gift or as a service that tracks return-of-investment, these platforms are increasingly streamlining the experience. ## The consumer insight behind the AI Gifting trend Whether it is for the holiday season or for a different special occasion, many contemporary consumers often find it difficult to decide what to buy for someone else—especially when they are faced with an overwhelming number of choices. In this space, many emphasize personalization as a way to make a decision, creating a demand for services and experiences that can give them peace of mind, while simultaneously delighting the receiver of a gift. ## At a Glance - Evidence: 6 featured examples - Articles from: Oct 21, 2020 to May 11, 2023 - Published: Oct 22, 2020 - Patterns: [Divergence](https://www.trendhunter.com/pattern/divergence), [Acceleration](https://www.trendhunter.com/pattern/acceleration) - Megatrends: [Curation](https://www.trendhunter.com/megatrend/curation), [Artificial Intelligence](https://www.trendhunter.com/megatrend/artificial-intelligence), [Personalization](https://www.trendhunter.com/megatrend/personalization) ## Audience - Gender: 50% men, 50% women - Primary generations: Gen Z, Millennial, Gen X - Top markets: North America, Europe, Asia ## Themes within the AI Gifting trend ### Personalized Gifting Companies are using AI to personalize the gifting experience, creating a demand for services and experiences that can give peace of mind while simultaneously delighting the receiver. ### AI-Powered Gifting Platforms Through AI-powered gifting platforms, companies can analyze social data to make expertly tailored suggestions for options that will likely delight the person who is receiving the goods, creating new opportunities for corporate and personal gifting. ### Online Gifting Start-Ups Artificial intelligence and machine learning-powered start-ups are expanding rapidly, offering diverse gifting options and functionalities with the potential to revolutionize the way consumers purchase gifts. ## What the AI Gifting trend means for industry ### For Retail Retailers can take advantage of personalized gifting solutions to create unique customer experiences and drive sales. ### For Marketing Artificial intelligence-powered gifting platforms offer marketers a new way to make the right decisions and measure ROI during the gifting process, creating new opportunities for brand promotion. ### For Logistics AI-powered corporate gifting services that offer global logistics can create new opportunities for the logistics industry to streamline the delivery of large quantities of gifts. ## Workshop question How can your brand streamline the gift-giving process? ## Trend signals for AI Gifting Trend score 5.2 out of 10, from popularity 78%, activity 63%, freshness 16%. - Popularity: 78% - Activity: 63% - Freshness: 16% ## Examples of the AI Gifting trend 6 featured examples from Oct 21, 2020 to May 11, 2023. - [AI Wedding Tools](https://www.trendhunter.com/trends/ai-wedding-tools): Joy Launches ChatGPT Tool For Weddings (Category: Lifestyle) Implication: AI-powered wedding planning tools, such as Joy's chatbot integration, have great potential for transforming the wedding planning industry and creating more efficient and inclusive… - [AI Mother's Day Campaigns](https://www.trendhunter.com/trends/mothers-day-shopping): Showcase is Simplifying Mother's Day Shopping with ChatGPT (Category: Business) Implication: Retailers can leverage AI technology to create curated gift lists and enhance their marketing strategies to cater to their customers and improve sales. - [AI-Powered Gift Recommendations](https://www.trendhunter.com/trends/giftwrapais-chatgpt-plugin): Giftwrap.ai's ChatGPT Plugin Uses AI to Share Personalized Ideas (Category: Tech) Implication: The incorporation of AI technology can provide e-commerce businesses with the ability to offer personalized shopping experiences and recommendations, potentially increasing custom… - [AI-Powered Corporate Gifting Services](https://www.trendhunter.com/trends/corporate-gifting-service): Giftpack Enables Streamlines Gifting Through Personalization (Category: Tech) Implication: The corporate gifting industry can leverage AI and personalization technologies to enhance their offerings and create a competitive edge. - [AI-Powered Gifting Platforms](https://www.trendhunter.com/trends/personalized-gifting-solution): Alyce's Swag Select Features is a Personalized Gifting Solution (Category: Art & Design) Implication: The marketing industry can benefit from AI-powered gifting platforms to create personalized and impactful gifting strategies that enhance customer engagement and loyalty. - [Online Gifting Start-Ups](https://www.trendhunter.com/trends/gifting-startup): FRINZA Seeks to Revolutionize the Way Consumers Purchase Gifts (Category: Art & Design) Implication: E-commerce companies can benefit from incorporating AI and ML to personalize product recommendations and streamline the purchase and delivery process. ## Recent trend clusters - [Delegated Interfaces](https://www.trendhunter.com/protrends/delegated-interfaces) (Tech) - [Adaptive Controls](https://www.trendhunter.com/protrends/adaptive-controls) (Tech) - [Desk Systems](https://www.trendhunter.com/protrends/desk-systems) (Tech) - [Spatial Refinement](https://www.trendhunter.com/protrends/spatial-refinement) (Tech) ## Trending in Tech - [Decor-Led Home Projectors](https://www.trendhunter.com/trends/decor-led-home-projectors) - [Accessible Fintech Pop-Ups](https://www.trendhunter.com/trends/chequing-account) - [Dual-Wavelength Recovery Wearables](https://www.trendhunter.com/trends/joint-therapy) - [Pop-Culture WiFi Routers](https://www.trendhunter.com/trends/pop-culture-wifi-routers) All articles: [Tech](https://www.trendhunter.com/tech)