# Affordatech Consumers are attracted to no-frills, affordable versions of tech products. By [Courtney Scharf](https://www.trendhunter.com/Courtney), Chief Client Officer | Published Jul 2, 2013, updated Jan 7, 2014 | Category: [Tech](https://www.trendhunter.com/pro/category/technology-trends-and-gadgets) Source: Trend Hunter, https://www.trendhunter.com/protrends/affordatech ## Key Figures - Trend score: 3.0/10 - Evidence articles: 6 ## What is the Affordatech trend? **Affordatech:** The ubiquity of tech culture and tech products is influencing a consumer demand for more affordable goods. Whether it be lightweight tablets or smartphones designed for long-term value, the tech industry, previously seen as somewhat elite and inaccessible, is making a turn for the inexpensive. This affordability not only applies to the tech market, but could more broadly influence typically high-end markets like fashion or auto. ## At a Glance - Evidence: 6 featured examples - Articles from: May 12 to Jun 25, 2013 - Published: Jul 2, 2013 - Patterns: [Reduction](https://www.trendhunter.com/pattern/reduction) - Megatrends: [Multisensation](https://www.trendhunter.com/megatrend/multisensation), [Curation](https://www.trendhunter.com/megatrend/curation), [Simplicity](https://www.trendhunter.com/megatrend/simplicity) ## Audience - Gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America, South America, Europe, Asia, Africa ## Themes within the Affordatech trend ### Affordable Tech The ubiquity of tech culture and tech products is influencing a consumer demand for more affordable goods. ### DIY Creating affordable tools/apps that democratize processes previously restricted to professionals, or were prohibitively expensive for enthusiasts, is proving to be a popular and profitable niche. ### Extended Battery Life Extended battery life in mobile devices is an in-demand trend in the tech industry. ## What the Affordatech trend means for industry ### For Consumer Electronics As the market for mass-produced electronics becomes crowded, innovation is being driven by producing for more affordable, niche and specialty products. ### For Photography and Filmmaking Photography and Filmmaking solutions, both hardware and software, will continue to be in demand as amateur and professional users look for affordable and simple solutions for complex processes. ### For Travel/Hospitality Travel/hospitality solutions are beginning to address the problem of expensive international roaming charges and are gaining momentum in the market. ## Trend signals for Affordatech Trend score 3.0 out of 10, from popularity 51%, activity 32%, freshness 8%. - Popularity: 51% - Activity: 32% - Freshness: 8% ## Examples of the Affordatech trend 6 featured examples from May 12 to Jun 25, 2013. - [Inexpensive Luxury Tablets](https://www.trendhunter.com/trends/hisense-sero): The Hisense Sero 7 Pro is an Affordable High-Speed Tablet (Category: Tech) Implication: The trend of producing inexpensive tablets creates disruption in the consumer electronics market, offering more affordable alternatives to high-end devices and potentially shaking… - [Gliding iPhone Video Gear](https://www.trendhunter.com/trends/glide-gear): The Glide Gear SYL1000 Smooths Shakiness in iPhone Videos (Category: Tech) Implication: The Glide Gear SYL1000 targets the smartphone accessories industry, offering a solution to improve video quality and user experience. - [DIY Film Digitizers](https://www.trendhunter.com/trends/the-kinograph): The Kinograph Digitize Film on the Cheap (Category: Tech) Implication: The cost-effective film digitization solutions, like the Kinograph, create opportunities for film restoration and archiving companies to provide affordable services to clients. - [Budget-Friendly 3D Printers](https://www.trendhunter.com/trends/affordable-3d-printer): The Buccaneer is the Most Budget-Friendly 3D Printer (Category: Tech) Implication: The 3D printing industry can capitalize on the demand for more affordable printers by offering innovative and cost-effective solutions. - [Long-Lasting Smartphones](https://www.trendhunter.com/trends/sprint-smartphone): The ZTE Vital Sprint Smartphone Has Extended Battery Life (Category: Tech) Implication: There are opportunities for disruptive innovation in smartphone manufacturing to increase quality and features while offering more affordable prices. - [Economical Adventurer Sim Cards](https://www.trendhunter.com/trends/doodad-sim): The 'DOODAD' SIM Card Gives You Cheap Data Rates Worldwide (Category: Tech) Implication: The telecommunications industry can benefit from disruptive innovations like the DOODAD SIM card that offer affordable and transparent data options for international travelers. ## Recent trend clusters - [Protocol Delegation](https://www.trendhunter.com/protrends/clinical-action-software) (Tech) - [Delegated Interfaces](https://www.trendhunter.com/protrends/delegated-interfaces) (Tech) - [Adaptive Controls](https://www.trendhunter.com/protrends/adaptive-controls) (Tech) - [Desk Systems](https://www.trendhunter.com/protrends/desk-systems) (Tech) ## Trending in Tech - [Decor-Led Home Projectors](https://www.trendhunter.com/trends/decor-led-home-projectors) - [Modular CMF Bluetooth Speakers](https://www.trendhunter.com/trends/modular-cmf-bluetooth-speakers) - [Dual-Wavelength Recovery Wearables](https://www.trendhunter.com/trends/joint-therapy) - [Pop-Culture WiFi Routers](https://www.trendhunter.com/trends/pop-culture-wifi-routers) All articles: [Tech](https://www.trendhunter.com/tech)