# Aesthetic Cyclist Stylish athleisure apparel borrows from the world of cycling. By [Rebecca Byers](https://www.trendhunter.com/becbyers), Insights Research at Trend Hunter | Published Oct 23, 2018, updated Oct 25, 2018 | Category: [Fashion](https://www.trendhunter.com/pro/category/style-and-fashion-trends) Source: Trend Hunter, https://www.trendhunter.com/protrends/aesthetic-cyclist ## Key Figures - Trend score: 4.6/10 - Evidence articles: 4 ## What is the Aesthetic Cyclist trend? **Aesthetic Cyclist:** Ushered in by tastemakers and cult designers, brands are exploring cycling apparel as a source of fashion inspiration. This has led to the creation of high-end items that reflect both an active and aspirational lifestyle. ## The consumer insight behind the Aesthetic Cyclist trend Over the last decade or so, the wellness movement has become somewhat of a luxury market to consumers, and is heavily associated with the same aspirations that drive fashion. As a result, many health-minded consumers are seeking conspicuously designed, expensive-looking products when it comes to this category. ## At a Glance - Evidence: 4 featured examples - Articles from: Jun 12 to Oct 23, 2018 - Published: Oct 23, 2018 - Patterns: [Convergence](https://www.trendhunter.com/pattern/convergence), [Divergence](https://www.trendhunter.com/pattern/divergence) - Megatrends: [Hybridization](https://www.trendhunter.com/megatrend/hybridization), [Tribalism](https://www.trendhunter.com/megatrend/tribalism), [Nostalgia](https://www.trendhunter.com/megatrend/nostalgia) ## Audience - Gender: 50% men, 50% women - Primary generations: Gen Z, Millennial, Gen X - Top markets: North America, Europe, Asia ## Themes within the Aesthetic Cyclist trend ### Cycling Fashion The sport of cycling is becoming a new source of inspiration for designer fashion and activewear brands. ### Multi-Sport-Inspired Apparel Athletic clothing that borrows design elements from multiple sports is proving popular among consumers seeking high-end activewear that is both functional and fashionable. ### Playful Performance Wear Activewear brands are experimenting with colorful, playful designs while still incorporating high-performance materials and technology. ## What the Aesthetic Cyclist trend means for industry ### For Fashion New designs and collections incorporating cycling-inspired apparel are providing opportunities for fashion designers and retailers alike. ### For Athletic Apparel Multi-sport-inspired activewear and playful performance wear are disrupting the athletic apparel market with innovative design and materials. ### For Fast Fashion Retro-inspired bike shorts and other clothing trends are taking over the fast fashion market, signaling opportunities for affordable and trendy pieces. ## Workshop question How can you use the relationship between fashion and function to reflect the new consumer expectation of products that manage do balance both? ## Trend signals for Aesthetic Cyclist Trend score 4.6 out of 10, from popularity 57%, activity 74%, freshness 8%. - Popularity: 57% - Activity: 74% - Freshness: 8% ## Examples of the Aesthetic Cyclist trend 4 featured examples from Jun 12 to Oct 23, 2018. - [Cyclist-Inspired Clothing Collections](https://www.trendhunter.com/trends/cyclist-fashion): Pyer Moss and Hennessy Collaborate on a Cyclist Fashion Line (Category: Fashion) Implication: Opportunity for fashion designers and brands to tap into the growing market of urban cyclist fashion. - [Playful Cycling Apparel](https://www.trendhunter.com/trends/victory-chimp): The Victory Chimp Kit Collection Features Banana Positioning Technology (Category: Lifestyle) Implication: Disruptive innovation opportunities in developing playful performance kits that cater to the specific needs of cyclists. - [Multi-Sport-Inspired Activewear](https://www.trendhunter.com/trends/ivy-park-ss18): Ivy Park SS18 Draws Inspiration from Football, Baseball & Cycling (Category: Lifestyle) Implication: Disruptive innovation opportunity: Combine elements from various sports to create innovative and multi-functional athletic apparel that appeals to a wider range of athletes. - [Highlighter Yellow Bike Shorts](https://www.trendhunter.com/trends/neon-bike-shorts): These Yellow Neon Bike Shorts from PLT are Retro and Flattering (Category: Fashion) Implication: Fashion retailers can take advantage of the retro fashion trend and provide customers with affordable and trendy options like neon bike shorts. ## Recent trend clusters - [Scaled Restraint](https://www.trendhunter.com/protrends/small-luxury-watches) (Fashion) - [Sneaker Theater](https://www.trendhunter.com/protrends/sneaker-theater) (Fashion) - [Ritual Systems](https://www.trendhunter.com/protrends/ritual-systems) (Fashion) - [Athletic Styling](https://www.trendhunter.com/protrends/athletic-styling) (Fashion) ## Trending in Fashion - [Paisley-Shelled Collector Sneakers](https://www.trendhunter.com/trends/paisley-shelled-collector-sneakers) - [Fruit-Inspired Digital Watches](https://www.trendhunter.com/trends/themed-wristwatches) - [Deluxe Beauty Advent Calendars](https://www.trendhunter.com/trends/classic-and-prestige) - [Modular Winter Wardrobes](https://www.trendhunter.com/trends/moose-knuckles-fallwinter-2026) All articles: [Fashion](https://www.trendhunter.com/fashion)