# Sophisticated Arcade Gamer culture undergoes maturation to stay relevant with grown-up gamers. By [Michael Hemsworth](https://www.trendhunter.com/Michael.Hemsworth), Contributing Researcher | Published Feb 26, 2014 | Category: [Tech](https://www.trendhunter.com/pro/category/technology-trends-and-gadgets) Source: Trend Hunter, https://www.trendhunter.com/protrends/adulterated-arcade ## Key Figures - Trend score: 2.9/10 - Evidence articles: 6 ## What is the Sophisticated Arcade trend? **Sophisticated Arcade:** Video games -- a market segment heavily made up of teenage boys -- are undergoing something of a maturation with products that appeal to the 30 or 40-something player that still takes pleasure in playing, but needs a balance between gaming and adult commitments like marriage, physical health or vehicle ownership. This new community for aging gamers removes the stigma associated with gaming after 20 and expands the market into new, unexplored areas that give new relevancy for a pastime predetermined as being juvenile or weird for men or women with their own children to partake in. ## At a Glance - Evidence: 6 featured examples - Articles from: Sep 10, 2013 to Feb 10, 2014 - Published: Feb 26, 2014 - Patterns: [Cyclicality](https://www.trendhunter.com/pattern/cyclicality), [Redirection](https://www.trendhunter.com/pattern/redirection) - Megatrends: [Nostalgia](https://www.trendhunter.com/megatrend/nostalgia), [Youthfulness](https://www.trendhunter.com/megatrend/youthfulness) ## Audience - Gender: 90% men, 10% women - Primary generations: Millennial, Gen X - Top markets: North America ## Themes within the Sophisticated Arcade trend ### Maturation of Gaming Culture Increasing number of aging gamers create opportunities for the creation of games that appeal to this demographic. ### Innovative Video Game Design Creation of video games that mimic real life or provide exercise oriented games for fitness enthusiasts. ### Gamer-Inspired Product Designs Incorporating gaming culture into products such as engagement rings or concept cars. ## What the Sophisticated Arcade trend means for industry ### For Video Game Industry Opportunities for game designers to create content that appeals to diverse age ranges and interests within the gaming community. ### For Luxury Goods Industry Creation of gold-plated or other luxury electronics for gaming enthusiasts. ### For Fitness Industry Opportunities for creating products that get people moving while they play video games. ## Trend signals for Sophisticated Arcade Trend score 2.9 out of 10, from popularity 41%, activity 38%, freshness 8%. - Popularity: 41% - Activity: 38% - Freshness: 8% ## Examples of the Sophisticated Arcade trend 6 featured examples from Sep 10, 2013 to Feb 10, 2014. - [Gamer Engagement Rings](https://www.trendhunter.com/trends/intendo-ring): The Intendo Ring Makes a Promise From One Nerd to Another (Category: Fashion) Implication: The intersection of gaming and jewelry provides a disruptive innovation opportunity for the jewelry industry to create unique and appealing products for gamers. - [8-Bit Booze Containers](https://www.trendhunter.com/trends/nes-cartridge-flasks): The NES Cartridge Flasks Let You Get Your Game and Drink On (Category: Lifestyle) Implication: Opportunity for gaming accessory companies to diversify their product offerings with retro-themed merchandise. - [Gamer-Designed Concept Coupes](https://www.trendhunter.com/trends/forza-civic-si): The Honda Forza Civic Si Was Designed for Virtual Racers (Category: Autos) Implication: Automotive companies can use crowdsourcing and virtual reality technology to create more personalized and innovative car designs for the market, giving them a competitive edge. - [Gold-Plated Gaming Consoles](https://www.trendhunter.com/trends/gold-plated-xbox-one): The Gold-Plated Xbox One is All the Rage at Harrods Department Store (Category: Tech) Implication: Disruptive innovation opportunity: Develop and market luxury gaming consoles using cutting-edge technology. - [Realist Video Games](https://www.trendhunter.com/trends/realistic-video-games): 'Always Sometimes Monsters' Mimics Real Life (Category: Tech) Implication: Disruptive innovation opportunity for game developers to create realistic and immersive gaming experiences. - [Exercise-Oriented Gaming Systems](https://www.trendhunter.com/trends/goji-play): Goji Play Aims to Make Cardio More Engaging (Category: Tech) Implication: Opportunity for disruptive innovation in manufacturing fitness equipment that incorporates gaming elements to make workouts more enjoyable. ## Recent trend clusters - [Delegated Interfaces](https://www.trendhunter.com/protrends/delegated-interfaces) (Tech) - [Adaptive Controls](https://www.trendhunter.com/protrends/adaptive-controls) (Tech) - [Desk Systems](https://www.trendhunter.com/protrends/desk-systems) (Tech) - [Spatial Refinement](https://www.trendhunter.com/protrends/spatial-refinement) (Tech) ## Trending in Tech - [Decor-Led Home Projectors](https://www.trendhunter.com/trends/decor-led-home-projectors) - [Accessible Fintech Pop-Ups](https://www.trendhunter.com/trends/chequing-account) - [Self-Cleaning Smart Vacuums](https://www.trendhunter.com/trends/tinecos-pure-one-station-5) - [Dual-Wavelength Recovery Wearables](https://www.trendhunter.com/trends/joint-therapy) All articles: [Tech](https://www.trendhunter.com/tech)