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# ADHD Support
Virtual Platforms are Offering Convenient Access to ADHD Treatment and Support.

By [Colin Smith](https://www.trendhunter.com/Colin96), Senior Insights Analyst | Published Jan 21, 2024 | Category: [Lifestyle](https://www.trendhunter.com/pro/category/lifestyle-trends)
Source: Trend Hunter, https://www.trendhunter.com/protrends/adhd-support

## Key Figures

- Trend score: 4.3/10
- Evidence articles: 4

## What is the ADHD Support trend?

**ADHD Support:** Brands are launching virtual platforms designed to help workers with ADHD focus while working remotely. These platforms remove distractions, reward focused work, and use neuroscientist-backed methods to increase focus, all while being affordable and working around workers' busy schedules.

## The consumer insight behind the ADHD Support trend

In the era of remote and hybrid work environments, works are tasked with more distractions than ever that prevent them from completing work effectively. These consumers often have constricted schedules, leading them to gravitate towards easily-accessible products and services that help improve the efficiency of their work environments. Brands are responding to these desires with low-cost, readily-available virtual services for workers with ADHD.

## At a Glance

- Evidence: 4 featured examples
- Articles from: Mar 8, 2023 to Jan 15, 2024
- Published: Jan 21, 2024
- Patterns: [Divergence](https://www.trendhunter.com/pattern/divergence), [Reduction](https://www.trendhunter.com/pattern/reduction)
- Megatrends: [Curation](https://www.trendhunter.com/megatrend/curation), [Catalyzation](https://www.trendhunter.com/megatrend/catalyzation), [Personalization](https://www.trendhunter.com/megatrend/personalization)

## Audience

- Gender: 50% men, 50% women
- Primary generations: Gen Z, Millennial, Gen X
- Top markets: North America, Europe, Asia

## Themes within the ADHD Support trend

### Virtual Platforms for ADHD

Brands are launching virtual platforms designed to help workers with ADHD focus while working remotely.

### Productivity-Enhancing Focus Sessions

Daily focus sessions may be beneficial to some consumers who are struggling with staying productive during their fast-paced work day.

### OTC Digital ADHD Treatments

Akili has unveiled its over-the-counter (OTC) EndeavorOTC digital ADHD treatment, now accessible on Android devices via the Google Play market.

## What the ADHD Support trend means for industry

### For Virtual Healthcare

Brands are responding to the increased demand for remote healthcare services by launching virtual platforms designed to help workers with ADHD focus while working remotely.

### For Online Productivity Tools

The growing need for improved productivity in remote work environments has led to the development of daily focus sessions and productivity-enhancing tools.

### For Digital Health Solutions

The introduction of over-the-counter (OTC) digital ADHD treatments represents a disruptive innovation opportunity in the digital health industry.

## Workshop question

How could your brand launch new products or services designed with remote work environments in mind?

## Trend signals for ADHD Support

Trend score 4.3 out of 10, from popularity 62%, activity 47%, freshness 21%.

- Popularity: 62%
- Activity: 47%
- Freshness: 21%

## Examples of the ADHD Support trend

4 featured examples from Mar 8, 2023 to Jan 15, 2024.

- [OTC Digital ADHD Treatments](https://www.trendhunter.com/trends/otc-digital-adhd-treatment): Akili Introduces OTC Digital ADHD Treatment for Android Users (Category: Lifestyle)
  Implication: The OTC digital ADHD treatment market falls under the digital health industry, offering innovative solutions for mental health support.
- [ADHD-Friendly Browsers](https://www.trendhunter.com/trends/sidekick-2): Sidekick is a New Browser that Functions like a Wellness App (Category: Lifestyle)
  Implication: Companies working in software development can leverage the ADHD-friendly design principles found in Sidekick to appeal to the growing demand for productivity and wellness tools in…
- [Youth-Focused Therapist Networks](https://www.trendhunter.com/trends/zencare): 'Zencare' Connects Patients with Vetted Therapists Without Hassle (Category: Lifestyle)
  Implication: The growing telehealth industry has seen a surge in demand and innovation during the COVID-19 pandemic.
- [Productivity-Enhancing Focus Sessions](https://www.trendhunter.com/trends/focus-session): SoulCycle Partners with Deep Work Platform FLOWN (Category: Marketing)
  Implication: Lifestyle brands like SoulCycle can explore partnerships with virtual co-working platforms to enhance their offerings and provide additional value to their members.

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