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# Activation Tech
Tech-controlled products offer more than just virtual reality.

By [Armida Ascano](https://www.trendhunter.com/Armida), Chief Insights Officer | Published Jan 25, 2011, updated Feb 1, 2011 | Category: [Tech](https://www.trendhunter.com/pro/category/technology-trends-and-gadgets)
Source: Trend Hunter, https://www.trendhunter.com/protrends/activation-tech

## Key Figures

- Trend score: 4.7/10
- Evidence articles: 6

## What is the Activation Tech trend?

**Activation Tech:** Through their iPads or even Tweets, consumers can now control a separate product in real-time. This kind of tech-enabled action allows users to experience a special sensory connection to the digital world, an experience that enhances both entertainment and convenience and also breaks down the barrier between physical and virtual reality.

## At a Glance

- Evidence: 6 featured examples
- Articles from: May 21, 2010 to Jan 25, 2011
- Published: Jan 25, 2011
- Patterns: [Convergence](https://www.trendhunter.com/pattern/convergence), [Divergence](https://www.trendhunter.com/pattern/divergence)
- Megatrends: [Multisensation](https://www.trendhunter.com/megatrend/multisensation), [Artificial Intelligence](https://www.trendhunter.com/megatrend/artificial-intelligence)

## Audience

- Gender: 70% men, 30% women
- Primary generations: Millennial, Gen X
- Top markets: North America, Europe, Asia

## Themes within the Activation Tech trend

### Real-time product control

Consumers can now control a separate product in real-time with the use of iPads or Tweets, breaking down the barrier between physical and virtual realities.

### Incorporation of touch screen technology

Incorporating touch screen technology in various devices enhances convenience and creates an efficient human-computer interaction.

### Internet of Things (IoT)

The integration of digital technology and smart devices brings about a world where physical objects can connect and communicate with each other.

## What the Activation Tech trend means for industry

### For Entertainment

Real-time product control could allow the entertainment industry to create experiences that bridge the gap between physical and virtual realities.

### For Banking

The incorporation of iPad technology in ATMs may revolutionize the banking experience by providing a user-friendly interface and enhanced security features.

### For Home appliances

The integration of touch screen technology and IoT in home appliances presents the opportunity for creating smart homes that offer convenience and efficiency.

## Trend signals for Activation Tech

Trend score 4.7 out of 10, from popularity 84%, activity 50%, freshness 8%.

- Popularity: 84%
- Activity: 50%
- Freshness: 8%

## Examples of the Activation Tech trend

6 featured examples from May 21, 2010 to Jan 25, 2011.

- [iPad-Controlled Blimps](https://www.trendhunter.com/trends/ipad-controlled-blimp): Breakfast NY Showcases Touchscreen Controller at Design Week (Category: Art & Design)
  Implication: The aerospace industry can explore the use of iPad-controlled blimps for cost-effective monitoring and inspection of large facilities or infrastructure.
- [Wi-Fi Enabled Fridges](https://www.trendhunter.com/trends/samsung-rf4289-refrigerator): The Samsung RF4289 Refrigerator is a Tech-Savvy Kitchen Appliance (Category: Art & Design)
  Implication: The appliance manufacturing industry can capitalize on the smart appliances trend by developing innovative products that integrate technology and provide added value to consumers.
- [Touchscreen-Controlled Pleasurers](https://www.trendhunter.com/trends/ohmibod-body-heat): The OhMiBod Body Heat Uses Apple's Touchscreens to Stimulate (Category: Naughty)
  Implication: Disruptive innovation opportunities in the adult toy industry by incorporating touchscreen technology for added pleasure and user control.
- [iPad-Powered ATMs](https://www.trendhunter.com/trends/bbva-bank): The BBVA Bank in Spain Integrates iPad Technology (Category: Unique)
  Implication: The integration of iPad technology into ATMs could revolutionize the banking industry with new digital banking services.
- [Computer-Powered Aquariums](https://www.trendhunter.com/trends/usb-desktop-aquarium): The USB Desktop Aquarium is the Ultimate Desk Accessory (Category: Tech)
  Implication: Potential for home decor companies to develop and market computer-powered aquariums as unique decorative pieces for tech enthusiasts
- [Social Media-Moved Cars](https://www.trendhunter.com/trends/twitter-controlled-car): The Twitter-Controlled Car Moves with Your Tweets (Category: Autos)
  Implication: The automotive industry can leverage the trend of Twitter-controlled cars to create innovative, customizable vehicles that offer unique user experiences.

## Recent trend clusters

- [Delegated Interfaces](https://www.trendhunter.com/protrends/delegated-interfaces) (Tech)
- [Adaptive Controls](https://www.trendhunter.com/protrends/adaptive-controls) (Tech)
- [Desk Systems](https://www.trendhunter.com/protrends/desk-systems) (Tech)
- [Spatial Refinement](https://www.trendhunter.com/protrends/spatial-refinement) (Tech)

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All articles: [Tech](https://www.trendhunter.com/tech)
