# Accessorized Tech Fashion and Tech merge to create subtly stylish and function accessories. By [Tana Makmanee](https://www.trendhunter.com/tmak), SVP, Research Services at Trend Hunter | Published Sep 26, 2019 | Category: [Tech](https://www.trendhunter.com/pro/category/technology-trends-and-gadgets) Source: Trend Hunter, https://www.trendhunter.com/protrends/accessorized-tech ## Key Figures - Trend score: 6.0/10 - Evidence articles: 4 ## What is the Accessorized Tech trend? **Accessorized Tech:** Brands are adapting product designs and aesthetics to be more easily integrated into consumer rituals. Often outside the technology space, these brands are re-designing and adapting their products to be more inclusive of tech and smartphone needs. ## The consumer insight behind the Accessorized Tech trend Mobile tech's prevalence in consumers' day-to-day is undeniable, and consumers' purchase decisions when it comes to fashion and decor industries are now often based in how functional items would be in accommodating their daily tech habits. Hybrid solutions for consumers allow them to establish routines that are both functional and convenient. ## At a Glance - Evidence: 4 featured examples - Articles from: Jan 27, 2018 to Sep 25, 2019 - Published: Sep 26, 2019 - Patterns: [Convergence](https://www.trendhunter.com/pattern/convergence) - Megatrends: [Hybridization](https://www.trendhunter.com/megatrend/hybridization), [Simplicity](https://www.trendhunter.com/megatrend/simplicity) ## Audience - Gender: 50% men, 50% women - Primary generations: Gen Z, Millennial - Top markets: North America ## Themes within the Accessorized Tech trend ### Hybrid Products Brands are adapting product designs and aesthetics to be more easily integrated into consumer rituals, creating hybrid products that are functional and convenient. ### Tech Wearables Technology integrated into fashion and accessories results in tech wearables that offer connectivity capabilities and added functionality. ### Programmable Purses Brands offering purses that can be programmed to perform various tasks, combining fashion and technology in innovative ways. ## What the Accessorized Tech trend means for industry ### For Fashion Industry The fashion industry is increasingly incorporating technology into their designs to meet consumers' demands for functional and stylish accessories. ### For Technology Industry The technology industry is collaborating with fashion designers and accessory brands to integrate technology into wearable products. ### For Consumer Goods Industry Consumer goods brands are investing in hybrid products that provide added convenience and functionality for modern consumers. ## Workshop question What do your consumers value most in their day-to-day rituals? How might you target that need more prominently in your products or services? ## Trend signals for Accessorized Tech Trend score 6.0 out of 10, from popularity 88%, activity 84%, freshness 9%. - Popularity: 88% - Activity: 84% - Freshness: 9% ## Examples of the Accessorized Tech trend 4 featured examples from Jan 27, 2018 to Sep 25, 2019. - [Wireless Charger Fanny Packs](https://www.trendhunter.com/trends/ampere-side-pocket): The Ampere Side Pocket Powers Up Devices in a Discreet Way (Category: Tech) Implication: The fashion accessories industry can explore incorporating wireless charging capabilities and smartphone connectivity to create innovative and practical products. - [Programmable Tech Purses](https://www.trendhunter.com/trends/bee-kin): Bee & Kin's New Purse Can Be Programmed to Do a Range of Tasks (Category: Fashion) Implication: The fashion accessories industry can leverage the programmable purse trend to create new product offerings that combine style and functionality. - [Purse Accessory Charger Cables](https://www.trendhunter.com/trends/lightning-charging-cable): The Casteify Tassel Lightning Charging Cable Hides in Plain Sight (Category: Tech) Implication: Disruptive innovation opportunity: Merge fashion with technology by creating stylish accessories that serve a technological purpose. - [Bag-Like iPhone Cases](https://www.trendhunter.com/trends/stylish-iphone-case): Valfre's Elena is a Stylish iPhone Case With an Edgy Silhouette (Category: Tech) Implication: The market for mobile phone accessories offers an opportunity for disruptive innovation by offering fashionable and functional products like bag-like cases with designated card sl… ## Recent trend clusters - [Delegated Interfaces](https://www.trendhunter.com/protrends/delegated-interfaces) (Tech) - [Adaptive Controls](https://www.trendhunter.com/protrends/adaptive-controls) (Tech) - [Desk Systems](https://www.trendhunter.com/protrends/desk-systems) (Tech) - [Spatial Refinement](https://www.trendhunter.com/protrends/spatial-refinement) (Tech) ## Trending in Tech - [Decor-Led Home Projectors](https://www.trendhunter.com/trends/decor-led-home-projectors) - [Accessible Fintech Pop-Ups](https://www.trendhunter.com/trends/chequing-account) - [Dual-Wavelength Recovery Wearables](https://www.trendhunter.com/trends/joint-therapy) - [Pop-Culture WiFi Routers](https://www.trendhunter.com/trends/pop-culture-wifi-routers) All articles: [Tech](https://www.trendhunter.com/tech)