# Accessible Snack More brands in food retail prioritize accessible packaging. By [Mishal Omar](https://www.trendhunter.com/MishalO) | Published Apr 7, 2022 | Category: [Art & Design](https://www.trendhunter.com/pro/category/modern-art-and-design-trends) Source: Trend Hunter, https://www.trendhunter.com/protrends/accessible-snack ## Key Figures - Trend score: 5.2/10 - Evidence articles: 4 ## What is the Accessible Snack trend? **Accessible Snack:** Accessible packaging and branding has become a priority for some brands in the food industry. Now, more businesses are designing food packaging that's easily accessed by people with disabilities--with everything from the incorporation of braille to easier-to-open lids. ## The consumer insight behind the Accessible Snack trend Modern activism is taken more seriously by brands as consumers increasingly demand that businesses address the various social, environmental, and political factors that create barriers for underserved communities. Disability activists and their allies have been advocating for inclusion in a range of industries and institutions, and some brands are responding by prioritizing accessibility. ## At a Glance - Evidence: 4 featured examples - Articles from: Apr 5, 2022 to Sep 13, 2023 - Published: Apr 7, 2022 - Patterns: [Redirection](https://www.trendhunter.com/pattern/redirection) - Megatrends: [Simplicity](https://www.trendhunter.com/megatrend/simplicity), [Experience](https://www.trendhunter.com/megatrend/experience) ## Audience - Gender: 50% men, 50% women - Primary generations: Gen Alpha, Gen Z, Millennial, Gen X - Top markets: North America, South America, Europe, Asia, Africa ## Themes within the Accessible Snack trend ### Accessible Packaging Designing food packaging that's easily accessed by people with disabilities with everything from the incorporation of braille to easier-to-open lids. ### Inclusive Technology Partnering with technology firms to create inclusive features for visually impaired customers such as Braille barcodes system and cooking apps. ### Assistive Devices Designing assistive devices such as button-equipped easy-removal lids that require little hand strength to open and close. ## What the Accessible Snack trend means for industry ### For Food and Beverage Priority for some brands in the food industry to have accessible packaging and branding design for people with disabilities. ### For Technology Technology firms are working with businesses that prioritize inclusion in providing accessible features for customers with disabilities. ### For Consumer Products Creating assistive devices and inclusive features in consumer products such as easy-open and resealable vacuum sealed food containers. ## Workshop question How could your brand be more accessible for underserved communities? ## Trend signals for Accessible Snack Trend score 5.2 out of 10, from popularity 75%, activity 64%, freshness 18%. - Popularity: 75% - Activity: 64% - Freshness: 18% ## Examples of the Accessible Snack trend 4 featured examples from Apr 5, 2022 to Sep 13, 2023. - [Button-Equipped Easy-Removal Lids](https://www.trendhunter.com/trends/eeasy-lid): The EEASY LID Vacuum Seals Containers and Opens Easily (Category: Art & Design) Implication: The EEASY LID technology creates an opportunity to revolutionize the containers industry, particularly in the realm of household and food storage products. - [Braille-Friendly Holiday Chocolates](https://www.trendhunter.com/trends/braille-box): Purdys Chocolatier Created a Braille Box to House its Treats (Category: Social Good) Implication: Implementing inclusive packaging designs to cater to customers with visual impairments and disabilities. - [Easy-Open Enchilada Sauces](https://www.trendhunter.com/trends/red-enchilada-sauce): La Preferida's Organic Red Enchilada Sauce is Packaged in Tetra Recart (Category: Lifestyle) Implication: The organic red enchilada sauce aligns with the growing trends in the organic food industry, providing an opportunity for companies to capitalize on the increasing consumer demand… - [Squeezable Sour Cream Packaging](https://www.trendhunter.com/trends/squeezable-packaging): The Hiland Sour Cream Squeezable Packaging is Easy to Dispense (Category: Marketing) Implication: Opportunity for manufacturers in the food and beverage industry to adopt squeezable packaging designs to improve customer experience and product shelf life. ## Recent trend clusters - [Sensory Packaging](https://www.trendhunter.com/protrends/sensory-packaging) (Art & Design) - [Festive Fusions](https://www.trendhunter.com/protrends/festive-fusions) (Lifestyle) - [Engineered Layers](https://www.trendhunter.com/protrends/engineered-layers) (Fashion) - [Embedded Intelligence](https://www.trendhunter.com/protrends/embedded-intelligence) (Tech) ## Trending in Art & Design - [Fruit-Inspired Cleaning Tools](https://www.trendhunter.com/trends/vilada-punch) - [Electrically Powered Airline Seats](https://www.trendhunter.com/trends/premium-economy-seat) - [Textural Furniture Ranges](https://www.trendhunter.com/trends/fall-designs-blu-dot) - [Recycled Neon Light Sculptures](https://www.trendhunter.com/trends/encore-encore) All articles: [Art & Design](https://www.trendhunter.com/artdesign)