# Accessible Biohack The concept of "biohacking" becomes more accessible to the average consumer. By [Mishal Omar](https://www.trendhunter.com/MishalO) | Published Nov 29, 2018 | Category: [Fashion](https://www.trendhunter.com/pro/category/style-and-fashion-trends) Source: Trend Hunter, https://www.trendhunter.com/protrends/accessible-biohack ## Key Figures - Trend score: 3.0/10 - Evidence articles: 4 ## What is the Accessible Biohack trend? **Accessible Biohack:** The concept of "biohacking" popularized in large part by the various biohacking methods partaken by those in Silicon Valley, is now being introduced to the average consumer in a variety of formats–whether those are in pet foods or in skincare. ## The consumer insight behind the Accessible Biohack trend Some of the habits and lifestyles that are promoted by people with large platforms tend to be inaccessible to most consumers. However, the influence of these individuals gives these lifestyles enough credibility that consumers take interest in them. These consumers seek out ways to recreate such lifestyles in a way that's practical and cost-effective. ## At a Glance - Evidence: 4 featured examples - Articles from: Apr 12, 2017 to Nov 12, 2018 - Published: Nov 29, 2018 - Patterns: [Redirection](https://www.trendhunter.com/pattern/redirection), [Acceleration](https://www.trendhunter.com/pattern/acceleration) - Megatrends: [Tribalism](https://www.trendhunter.com/megatrend/tribalism), [Catalyzation](https://www.trendhunter.com/megatrend/catalyzation), [Artificial Intelligence](https://www.trendhunter.com/megatrend/artificial-intelligence) ## Audience - Gender: 30% men, 70% women - Primary generations: Millennial, Gen X - Top markets: North America, Europe, Asia ## Themes within the Accessible Biohack trend ### Accessible Biohacking As the concept of biohacking begins to permeate mainstream culture, there are opportunities for startups to offer safe and affordable ways for consumers to enhance their physical and mental capabilities. ### Natural and Botanical Ingredients Increased consumer demand for natural and botanical ingredients presents an opportunity for companies to innovate and create products that are both effective and sustainably sourced. ### Brain Stimulation Wearables As technology advances, there is potential for non-invasive brain stimulation wearables like the Humm headband to be used in a variety of industries, including gaming, sports, and education. ## What the Accessible Biohack trend means for industry ### For Health and Wellness Companies can take advantage of the growing interest in biohacking and natural ingredients to offer innovative health and wellness products. ### For Pet Care There is an opportunity for startups to enter the pet care industry and offer natural and safe products, like Shoo's Rooffee, that cater to the health and wellness of pets. ### For Gaming and Esports The emergence of brain stimulation wearables like the Humm headband present opportunities for innovation in the gaming and esports industry, offering players a cognitive edge. ## Workshop question Consider a niche but growing trend in your industry. How could your brand transform it and offer it to a wide range of consumers? ## Trend signals for Accessible Biohack Trend score 3.0 out of 10, from popularity 42%, activity 40%, freshness 8%. - Popularity: 42% - Activity: 40% - Freshness: 8% ## Examples of the Accessible Biohack trend 4 featured examples from Apr 12, 2017 to Nov 12, 2018. - [eSports-Enhancing Headbands](https://www.trendhunter.com/trends/humm-headband): The Humm Headband Uses Electrical Signals to Improve Gameplay (Category: Tech) Implication: The Humm headband offers significant disruption opportunities to the gaming industry as it gives players a cognitive edge, potentially changing the way gamers approach competitive… - [Biohacking Botanical Skincare](https://www.trendhunter.com/trends/botanical-skincare-products): Desavery's Products are Formulated to Boost the Body’s Biochemistry (Category: Fashion) Implication: Opportunity for companies in the beauty and skincare industry to develop biohacking skincare products that enhance the body's biochemistry and improve mood. - [Natural Dog Coffees](https://www.trendhunter.com/trends/coffee-for-dogs): Shoo's Rooffee is a Coffee for Dogs Made Out of Roots and Vegetables (Category: Lifestyle) Implication: Disruptive innovation opportunity: Develop innovative products, like coffee for dogs, that cater to pet owners' desire for natural and unique offerings. - [Tech-Controlling Implantable Microchips](https://www.trendhunter.com/trends/dangerous-things): Dangerous Things Offers Affordable Implant-Embedding Kits (Category: Lifestyle) Implication: Implantable microchips have the potential to disrupt the healthcare industry by offering new ways of monitoring and improving health. ## Recent trend clusters - [Scaled Restraint](https://www.trendhunter.com/protrends/small-luxury-watches) (Fashion) - [Sneaker Theater](https://www.trendhunter.com/protrends/sneaker-theater) (Fashion) - [Ritual Systems](https://www.trendhunter.com/protrends/ritual-systems) (Fashion) - [Athletic Styling](https://www.trendhunter.com/protrends/athletic-styling) (Fashion) ## Trending in Fashion - [Paisley-Shelled Collector Sneakers](https://www.trendhunter.com/trends/paisley-shelled-collector-sneakers) - [Fruit-Inspired Digital Watches](https://www.trendhunter.com/trends/themed-wristwatches) - [Deluxe Beauty Advent Calendars](https://www.trendhunter.com/trends/classic-and-prestige) - [Modular Winter Wardrobes](https://www.trendhunter.com/trends/moose-knuckles-fallwinter-2026) All articles: [Fashion](https://www.trendhunter.com/fashion)