# Accelerated Spaghetti Pasta products are redesigned to be made with minimal effort. By [Gil Cohen](https://www.trendhunter.com/ghaddi), SVP Client Success | Published Mar 6, 2017 | Category: [Lifestyle](https://www.trendhunter.com/pro/category/lifestyle-trends) Source: Trend Hunter, https://www.trendhunter.com/protrends/accelerated-spaghetti ## Key Figures - Trend score: 2.7/10 - Evidence articles: 6 ## What is the Accelerated Spaghetti trend? **Accelerated Spaghetti:** Staying competitive in the ready-to-eat category, CPG brands are eliminating mundane tasks from consumer lifestyles, to the point where boiling water to cook pasta is becoming passé. With increasingly busy schedules, the modern consumer has come to expect instant gratification in all areas, resulting in innovative noodles that are fast, portable and most of all, convenient. ## At a Glance - Evidence: 6 featured examples - Articles from: Feb 26, 2016 to Mar 2, 2017 - Published: Mar 6, 2017 - Patterns: [Redirection](https://www.trendhunter.com/pattern/redirection), [Reduction](https://www.trendhunter.com/pattern/reduction) - Megatrends: [Curation](https://www.trendhunter.com/megatrend/curation), [Simplicity](https://www.trendhunter.com/megatrend/simplicity), [Experience](https://www.trendhunter.com/megatrend/experience) ## Audience - Gender: 50% men, 50% women - Primary generations: Millennial - Top markets: North America ## Themes within the Accelerated Spaghetti trend ### Convenient Pasta Options As consumers demand increasingly time-saving solutions, pasta products continue to evolve to be ready-to-eat or quick-cooking. ### Improved Nutritional Value of Instant Noodles As the instant noodle market faces negative publicity for being high in sodium and unhealthy, new developments in fortified flavors and healthy ingredients are emerging. ### Alternative Cooking Methods As consumers seek out time-saving cooking solutions, alternative cooking methods like microwaving and dehydrating gain popularity. ## What the Accelerated Spaghetti trend means for industry ### For Food and Beverage Industry In order to keep up with the demands of busy consumers, businesses within the food and beverage industry need to stay innovative in producing quick and healthy meal options. ### For Packaging Industry As more companies move towards on-the-go meal options, packaging solutions that are compostable, recyclable or biodegradable are becoming increasingly important. ### For Kitchen Appliance Industry As consumers require quicker and easier meal preparation methods, innovations in kitchen appliances like microwaves and small portable stoves may become more popular. ## Workshop question What are some steps in your consumers' journey that could be easily eliminated? ## Trend signals for Accelerated Spaghetti Trend score 2.7 out of 10, from popularity 35%, activity 38%, freshness 8%. - Popularity: 35% - Activity: 38% - Freshness: 8% ## Examples of the Accelerated Spaghetti trend 6 featured examples from Feb 26, 2016 to Mar 2, 2017. - [Quick-Cooking Pasta](https://www.trendhunter.com/trends/organic-pasta): Racconto's Bella Terra Rapido is an Organic No-Boil, No-Drain Pasta (Category: Lifestyle) Implication: Disruptive Innovation Opportunity: Introduce improved packaging and preservation methods for quick-cooking pasta products to extend shelf life and enhance convenience for consumer… - [Microwavable Pasta Pouches](https://www.trendhunter.com/trends/microwavable-pasta): The Prego Ready Meals Serve as a Tasty and Convenient Meal Solution (Category: Lifestyle) Implication: Opportunity to develop new packaging technologies that enhance the convenience and functionality of microwavable food products. - [Artisan Pasta Kits](https://www.trendhunter.com/trends/macaroni-and-cheese): These Macaroni and Cheese Kits Were Created to Taste Homemade (Category: Lifestyle) Implication: The food and beverage industry offers opportunities for creating and marketing artisan pasta kits. - [Dehydrated Spaghetti Dinners](https://www.trendhunter.com/trends/dehydrated-spaghetti): This Gourmet Spaghetti Dinner Requires Nothing but Water to Prepare (Category: Eco) Implication: The camping provisions industry can leverage dehydrated meal options and eco-friendly packaging to better cater to consumers' needs when traveling or outdoor activities. - [Nutritious Noodle Cups](https://www.trendhunter.com/trends/healthy-noodles): NutriPot's Healthy Noodles Provide Essential Vitamins and Minerals (Category: Lifestyle) Implication: Opportunity for food and beverage companies to create healthier and more convenient meal options. - [15-Minute Microwave Lasagnas](https://www.trendhunter.com/trends/lasagna-in-the-microwave): This Epicurious Recipe Shows How to Make Lasagna in the Microwave (Category: Lifestyle) Implication: As more consumers seek to prepare meals in the microwave, there is an opportunity for kitchen appliance manufacturers to create new, innovative products that are specifically desi… ## Recent trend clusters - [Assisted Choices](https://www.trendhunter.com/protrends/weight-loss-medication-support) (Lifestyle) - [Storyline Sips](https://www.trendhunter.com/protrends/themed-drink-menus) (Lifestyle) - [Bedtime Cocoon](https://www.trendhunter.com/protrends/sleep-sensory-blocking) (Lifestyle) - [Source Signatures](https://www.trendhunter.com/protrends/oak-finish-whiskey) (Lifestyle) ## Trending in Lifestyle - [Mystery Packaging Campaigns](https://www.trendhunter.com/trends/cow-not-laughing) - [Multi-Benefit Protein Shakes](https://www.trendhunter.com/trends/comes-in-three-flavors) - [Creator-Led Learning Series](https://www.trendhunter.com/trends/learning-series) - [Accessible Fintech Pop-Ups](https://www.trendhunter.com/trends/chequing-account) All articles: [Lifestyle](https://www.trendhunter.com/lifestyle)