# Accelerated Laundromat Laundromats are reinvented as appealing, multi-functional spaces. By [Courtney Scharf](https://www.trendhunter.com/Courtney), Chief Client Officer | Published May 4, 2018 | Category: [Lifestyle](https://www.trendhunter.com/pro/category/lifestyle-trends) Source: Trend Hunter, https://www.trendhunter.com/protrends/accelerated-laundromat ## Key Figures - Trend score: 4.0/10 - Evidence articles: 4 ## What is the Accelerated Laundromat trend? **Accelerated Laundromat:** Taking cues from the retail industry, laundromats are being redesigned and re-positioned with hybridization in mind. Merging the concept of laundromats with retail spaces, cafes and beyond, savvy business owners are re-imagining the laundromat as a place where its customers actually want to spend time. This reinvention speaks to the way in which consumers are focused on maximizing their time whether through experiences that enhance their enjoyment or serve to solve a problem. ## At a Glance - Evidence: 4 featured examples - Articles from: Mar 10, 2016 to May 4, 2018 - Published: May 4, 2018 - Patterns: [Convergence](https://www.trendhunter.com/pattern/convergence), [Acceleration](https://www.trendhunter.com/pattern/acceleration) - Megatrends: [Hybridization](https://www.trendhunter.com/megatrend/hybridization) ## Audience - Gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America ## Themes within the Accelerated Laundromat trend ### Laundromats as Hybrid Spaces Laundromats are being redesigned and merged with retail spaces, cafes, and other functions to enhance customer experience. ### Consumer Experience Tied to Routine Businesses are tying a consumer experience to a routine to solidify a product in the customer's mindset. ### Eco-Friendliness and Sustainability Laundromats are putting a focus on eco-friendliness and sustainability, offering organic products and environmentally safe detergent. ## What the Accelerated Laundromat trend means for industry ### For Retail Industry Laundromats are being re-imagined as hybrid spaces, merging with retail concepts to boost customer experience. ### For Gaming Industry Laundromats are becoming an unlikely spot for gaming, integrating arcade machines and internet games to engage young customers. ### For Hospitality Industry Laundromats are incorporating cafes and lounges to create a comfortable and relaxing atmosphere for customers. ## Workshop question What's a mundane aspect of your brand experience that you could reinvent to be more enjoyable? ## Trend signals for Accelerated Laundromat Trend score 4.0 out of 10, from popularity 56%, activity 56%, freshness 8%. - Popularity: 56% - Activity: 56% - Freshness: 8% ## Examples of the Accelerated Laundromat trend 4 featured examples from Mar 10, 2016 to May 4, 2018. - [Eco Lifestyle Laundromats](https://www.trendhunter.com/trends/ecofriendly-laundromat): 'Celsious' is an Eco-Friendly Laundromat with Organic Kombucha on Tap (Category: Eco) Implication: Laundromats can capitalize on the trend of eco-friendly services and create a unique selling point in a competitive industry. - [Student-Targeted Concept Stores](https://www.trendhunter.com/trends/ae-studio): AE Studio Lets Students Do a Free Load of Laundry (Category: Marketing) Implication: The student-targeted concept store trend presents opportunities for retailers to create tailored experiences that resonate with younger demographics and drive foot traffic to phys… - [Laundromat Frozen Yogurt Stores](https://www.trendhunter.com/trends/frozen-yogurt-store): Kenny's Brain Freeze Makes Indulging in Treats a Part of Routine (Category: Business) Implication: The food industry can explore innovative and unexpected partnerships to create exciting hybrid stores. - [eSports Gaming Laundromats](https://www.trendhunter.com/trends/cleaning-laundromat): Samsung's 'LANdry' Cleaning Laundromat Appeals to Teens (Category: Marketing) Implication: Creating gamified experiences in everyday tasks like laundry can revolutionize the entertainment industry with new offerings that consumers haven't seen before. ## Recent trend clusters - [Assisted Choices](https://www.trendhunter.com/protrends/weight-loss-medication-support) (Lifestyle) - [Storyline Sips](https://www.trendhunter.com/protrends/themed-drink-menus) (Lifestyle) - [Bedtime Cocoon](https://www.trendhunter.com/protrends/sleep-sensory-blocking) (Lifestyle) - [Source Signatures](https://www.trendhunter.com/protrends/oak-finish-whiskey) (Lifestyle) ## Trending in Lifestyle - [Mystery Packaging Campaigns](https://www.trendhunter.com/trends/cow-not-laughing) - [Multi-Benefit Protein Shakes](https://www.trendhunter.com/trends/comes-in-three-flavors) - [Creator-Led Learning Series](https://www.trendhunter.com/trends/learning-series) - [Accessible Fintech Pop-Ups](https://www.trendhunter.com/trends/chequing-account) All articles: [Lifestyle](https://www.trendhunter.com/lifestyle)