# Printed Social Images from social media platforms get a makeover with traditional mediums. By [Shelby Lee Walsh](https://www.trendhunter.com/shelby), President | Published Jun 16, 2016 | Category: [Social Media](https://www.trendhunter.com/pro/category/social-media-trends) Source: Trend Hunter, https://www.trendhunter.com/protrends/Printed-Social ## Key Figures - Trend score: 5.2/10 - Evidence articles: 9 ## What is the Printed Social trend? **Printed Social:** Memoirs, coloring books, magazines and other non-digital mediums are now breathing life into digital imagery, bringing the online world, offline. While apps such as Instagram and Facebook are still important platforms for sharing personal photos within consumer's networks, the desire for something more tangible is still something desired and romanticized across all generations. ## At a Glance - Evidence: 9 featured examples - Articles from: Feb 15, 2014 to Jul 27, 2018 - Published: Jun 16, 2016 - Patterns: [Divergence](https://www.trendhunter.com/pattern/divergence) - Megatrends: [Tribalism](https://www.trendhunter.com/megatrend/tribalism), [Prosumerism](https://www.trendhunter.com/megatrend/prosumerism), [Personalization](https://www.trendhunter.com/megatrend/personalization) ## Audience - Gender: 50% men, 50% women - Primary generations: Gen Z, Millennial, Gen X - Top markets: North America, Europe, Asia ## Themes within the Printed Social trend ### Personalized Social Media Prints The rise of services that offer personalized physical products, such as magnets, photo books, and coloring books, that feature users' social media content, providing a tangible and memorable way to cherish personal memories captured on social media platforms. ### Retro-Inspired Social Media Prints The popularity of retro aesthetics and nostalgia, which has driven the demand for social media prints that emulate retro styles and formats, including vintage filters, slide reels, and Polaroid-like instant prints. ### Interactive In-Flight Magazines The adoption of digital tools, such as Facebook Connect, to create interactive and engaging reading experiences, allowing passengers to be more involved in the content creation and personalizing the in-flight magazine experience. ## What the Printed Social trend means for industry ### For Print-On-Demand Services Companies that offer print-on-demand services and customized products of all kinds can create new revenue streams by offering personalized social media prints and other products that tap into the desire for physical keepsakes of digital content. ### For Adult Coloring Books The adult coloring book industry can expand its offerings beyond hand-drawn illustrations by partnering with social media printing services to create custom coloring books that feature users' social media content. ### For Digital Publishing The future of digital publishing lies in providing interactive, personalized reading experiences that engage and entertain audiences, as seen in the trend of interactive in-flight magazines that use digital tools to tailor content to individual passengers. ## Workshop question How can your brand better align with the values of your consumer, in an authentic way? ## Trend signals for Printed Social Trend score 5.2 out of 10, from popularity 77%, activity 69%, freshness 8%. - Popularity: 77% - Activity: 69% - Freshness: 8% ## Examples of the Printed Social trend 9 featured examples from Feb 15, 2014 to Jul 27, 2018. - [Internet Culture Coloring Books](https://www.trendhunter.com/trends/illustrated-coloring-book): The 'Holy Meme Bible' is a Web-Inspired Illustrated Coloring Book (Category: Pop Culture) Implication: Publishing companies can tap into the rise of adult coloring books by creating unique and innovative designs inspired by popular trends such as internet culture. - [Photo-Printing Smartphone Mods](https://www.trendhunter.com/trends/polaroid-mod): The Polaroid Mod Lets the Moto Z Print Photos in Real-Time (Category: Tech) Implication: Opportunity for disruptive innovation in the photography industry by incorporating instant printing technology into smartphones. - [Scannable Coloring Books](https://www.trendhunter.com/trends/color-notebook): The Color Notebook Lets Parents Save Kids Artwork Before Reusing It (Category: Life-Stages) Implication: Opportunity for educational companies to incorporate scannable coloring books into their curriculum. - [Social Media Coloring Books](https://www.trendhunter.com/trends/color-me-book): 'Color Me Book' Turns Instagram Pictures into Adult Coloring Books (Category: Art & Design) Implication: The printing and publishing industry can explore the production of personalized coloring books that integrate social media photos as a new revenue stream. - [Social Media Magnetization Apps](https://www.trendhunter.com/trends/stickygram-magnets): StickyGram Magnets Turn Digital Memories Cute Memoribilia Items (Category: Tech) Implication: The printing and photography industries can capitalize on the trend of personalized magnet printing by offering services that transform digital images into physical magnets. - [Retro Instagram Reels](https://www.trendhunter.com/trends/instagram-photography): Reelagram Turns Instagram Photography Authentically Vintage (Category: Tech) Implication: Printing companies can leverage the trend of retro Instagram prints by offering unique printing options, such as slide reel formats or vintage-themed printing services. - [Printed Social Media Keepsakes](https://www.trendhunter.com/trends/facebook-journal): 365 Days in Print Helps You Create a Beautiful Facebook Journal (Category: Tech) Implication: The printing and publishing industry can leverage the trend of printed social media keepsakes by providing specialized printing services for personalized memory books. - [Social Media Coloring Books](https://www.trendhunter.com/trends/colored-moments): 'Colored Moments' Creates Custom Coloring Books from Your Photos (Category: Social Media) Implication: Printing and publishing companies can offer personalized coloring books as a new product line. - [Personalized Inflight Magazines](https://www.trendhunter.com/trends/inflight-magazine): TAM Airlines Created Customized Reading Material for Travelers (Category: Art & Design) Implication: Airlines can implement personalized inflight magazines to enhance the passenger experience and differentiate themselves from competitors. ## Recent trend clusters - [Assisted Choices](https://www.trendhunter.com/protrends/weight-loss-medication-support) (Lifestyle) - [Storyline Sips](https://www.trendhunter.com/protrends/themed-drink-menus) (Lifestyle) - [Bedtime Cocoon](https://www.trendhunter.com/protrends/sleep-sensory-blocking) (Lifestyle) - [Source Signatures](https://www.trendhunter.com/protrends/oak-finish-whiskey) (Lifestyle) ## Trending in Social Media - [Performance-Based Creator Ads](https://www.trendhunter.com/trends/creator-ad-platforms) - [Nostalgic Dating App Campaigns](https://www.trendhunter.com/trends/hily-dating) - [Weekly People's Choice Cookie Menus](https://www.trendhunter.com/trends/choice-menu) All articles: [Social Media](https://www.trendhunter.com/socialmedia)