# Portion Control Enabled Families look to limit overconsumption as obesity becomes a concern. By [Shelby Lee Walsh](https://www.trendhunter.com/shelby), President | Published Mar 5, 2014 | Category: [Lifestyle](https://www.trendhunter.com/pro/category/lifestyle-trends) Source: Trend Hunter, https://www.trendhunter.com/protrends/Portion-Control-Enabled ## Key Figures - Trend score: 4.8/10 - Evidence articles: 9 ## What is the Portion Control Enabled trend? **Portion Control Enabled:** Consumers are more proactive about their family's health and are looking to integrate tools into their household that allow them to track, limit and control the consumption of food. While diet has been a growing focus in the past, the portion sizes of QSR chains, cafes and CPG products will also be of growing concern in the future. ## At a Glance - Evidence: 9 featured examples - Articles from: Apr 26, 2013 to Oct 26, 2015 - Published: Mar 5, 2014 - Patterns: [Divergence](https://www.trendhunter.com/pattern/divergence), [Reduction](https://www.trendhunter.com/pattern/reduction) - Megatrends: [Simplicity](https://www.trendhunter.com/megatrend/simplicity), [Artificial Intelligence](https://www.trendhunter.com/megatrend/artificial-intelligence) ## Audience - Gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America ## Themes within the Portion Control Enabled trend ### Portion Control Consumers are more proactive about their family's health and are looking to integrate tools into their household that allow them to track, limit and control the consumption of food. ### Smart Dishware Innovative dishware products that use technology to measure and facilitate portion control. ### Nutritional Analysis Tools High-tech devices that can scan, analyze, and track the nutritional content of food items. ## What the Portion Control Enabled trend means for industry ### For Consumer Goods The product line for these trends can be marketable in the consumer goods industry. ### For Healthcare Healthcare industry can apply these trends to help people with health-related issues specifically targeted to controlling the food intake. ### For Food Industry The food industry has a great opportunity to offer portion-controlled food items for diet-conscious consumers that can be served or consumed directly. ## Trend signals for Portion Control Enabled Trend score 4.8 out of 10, from popularity 69%, activity 66%, freshness 8%. - Popularity: 69% - Activity: 66% - Freshness: 8% ## Examples of the Portion Control Enabled trend 9 featured examples from Apr 26, 2013 to Oct 26, 2015. - [Spread-Rationing Contraptions](https://www.trendhunter.com/trends/butter-boss): The Butter Boss Dispenses Measured Proportions for Healthier Meals (Category: Lifestyle) Implication: The Butter Boss falls within the kitchenware industry, offering a unique solution to portion control and food dispensing. - [Weight-Loss Dishware](https://www.trendhunter.com/trends/halved-dinnerware): HALVED Dinnerware Forces People to Eat a Lot Less (Category: Art & Design) Implication: The health and wellness industry can benefit from the HALVED Dinnerware by offering it as a tool for portion control and promoting a balanced diet. - [Hi-Tech Health-Promoting Plates](https://www.trendhunter.com/trends/my-diet-plate): My Diet Plate Facilitates Portion Control for Individual People (Category: Lifestyle) Implication: Disruptive innovation in the healthcare industry by leveraging technology to provide personalized nutrition and wellness solutions. - [Hi-Tech Nutritional Scanners](https://www.trendhunter.com/trends/proscan): The Proscan Can Examine Any Food in Seconds to Calculate Calories (Category: Lifestyle) Implication: The Proscan scanner's capabilities align with the health and wellness industry, providing potential for integrating nutritional analysis technology into fitness apps, meal plannin… - [Blunt Portion Control Plates](https://www.trendhunter.com/trends/food-size): This Ceramic Dishware Piece Reminds Eaters to Think of Food Size (Category: Art & Design) Implication: The use of blunt portion control plates can be leveraged in the diet and nutrition industry to help individuals manage their food portions and improve their eating habits. - [Meal-Tracking Plates](https://www.trendhunter.com/trends/smartplate): SmartPlate Tracks and Analyzes The Food Placed on It (Category: Lifestyle) Implication: SmartPlate's AI and weight sensor technology could potentially disrupt the fitness tracking industry by providing automated and accurate tracking of food intake, potentially integ… - [Portion Controlling Bowls](https://www.trendhunter.com/trends/wooden-bowl): This Elegant Wooden Bowl Encourages Healthy Homemade Meals (Category: Art & Design) Implication: The kitchenware industry can tap into the demand for portion controlling bowls to create a range of innovative and practical products. - [Portion Control Lunch Containers](https://www.trendhunter.com/trends/precise-portions): The Precise Portions Travel Pack is Aimed at Those with Diabetes (Category: Lifestyle) Implication: The health and wellness industry can benefit from disruptive innovations in portion control, carbohydrate management, and meal planning to offer effective solutions for individual… - [Sugary Snack Lock Boxes](https://www.trendhunter.com/trends/lock-box): The Kitchen Safe is a Timed Lock Box That Stores Unhealthy Snacks (Category: Art & Design) Implication: The Kitchen Safe is a prime example of innovation within the kitchen and home goods industry, as it addresses the need for healthy snacking options in households. ## Recent trend clusters - [Serial Snacking](https://www.trendhunter.com/protrends/serial-snacking) (Lifestyle) - [Calm Monitoring](https://www.trendhunter.com/protrends/calm-monitoring) (Lifestyle) - [Performance Powders](https://www.trendhunter.com/protrends/performance-powders) (Lifestyle) - [Task Beverages](https://www.trendhunter.com/protrends/task-beverages) (Lifestyle) ## Trending in Lifestyle - [Mystery Packaging Campaigns](https://www.trendhunter.com/trends/cow-not-laughing) - [Multi-Benefit Protein Shakes](https://www.trendhunter.com/trends/comes-in-three-flavors) - [Rapid Concussion Screening Headsets](https://www.trendhunter.com/trends/infrared-eye-tracking) - [Creator-Led Learning Series](https://www.trendhunter.com/trends/learning-series) All articles: [Lifestyle](https://www.trendhunter.com/lifestyle)