# Normalized Narcissism Social media users embrace vanity and over-sharing. By [Shelby Lee Walsh](https://www.trendhunter.com/shelby), President | Published Feb 5, 2013 | Category: [Life-Stages](https://www.trendhunter.com/pro/category/life-stages) Source: Trend Hunter, https://www.trendhunter.com/protrends/Normalized-Narcissism ## Key Figures - Trend score: 5.1/10 - Evidence articles: 6 ## What is the Normalized Narcissism trend? **Normalized Narcissism:** What was once personal has now become public thanks to various social media networks. Over-sharing has become a normalized part of everyday for millennials and Generation Z. For those who have grown up with these online platforms, sharing their favorite interests, brands, products and experiences has become habitual. ## At a Glance - Evidence: 6 featured examples - Articles from: Apr 30, 2009 to Oct 5, 2012 - Published: Feb 5, 2013 - Patterns: [Divergence](https://www.trendhunter.com/pattern/divergence) - Megatrends: [Prosumerism](https://www.trendhunter.com/megatrend/prosumerism), [Authenticity](https://www.trendhunter.com/megatrend/authenticity) ## Audience - Gender: 30% men, 70% women - Primary generations: Gen Z, Millennial - Top markets: North America, Europe, Asia ## Themes within the Normalized Narcissism trend ### Normalized Narcissism Social media users embrace vanity and over-sharing ### Satirical Instagram Graphics Poking fun at the over-the-top, vain and competitive nature of the Facebook-owned app ### Narcissistic Restroom Interiors Restroom that caters to the narcissist ## What the Normalized Narcissism trend means for industry ### For Hospitality Industry Create narcissistic restrooms that cater to the self-centered individual ### For Social Media Industry Satirical graphics about vanity and social media addiction ### For Fashion Industry Clothing that plays on the trend of vanity and narcissism ## Trend signals for Normalized Narcissism Trend score 5.1 out of 10, from popularity 76%, activity 70%, freshness 8%. - Popularity: 76% - Activity: 70% - Freshness: 8% ## Examples of the Normalized Narcissism trend 6 featured examples from Apr 30, 2009 to Oct 5, 2012. - [Glam Narcissistic Editorials](https://www.trendhunter.com/trends/velvet-italy-october-2012): The Velvet Italy October 2012 Photoshoot Stars a Vain Morgane Warnier (Category: Fashion) Implication: Photographers can disrupt the industry by experimenting with unique concepts that highlight narcissism and self-admiration. - [Narcissistic Restroom Interiors](https://www.trendhunter.com/trends/webguerillas-washrooms-by-tulp): Webguerillas Washrooms by TULP Encourage Vain Behavior (Category: Art & Design) Implication: The trend of decorated restrooms creates opportunities for interior decorators to create unique and customized restroom spaces for various businesses. - [Mirrors With Cameras](https://www.trendhunter.com/trends/daily-you-mirror): The ‘Daily You' Mirror Logs Your Appearance Every Day (Category: Eco) Implication: The use of smart mirrors in home decor adds a touch of modern innovation and personalization to interior design. - [Hipster Photo Addict Charts](https://www.trendhunter.com/trends/instagram-junkie): The Instagram Junkie Infographic is Satirically Witty (Category: Pop Culture) Implication: Disruptive Innovation Opportunity: Create smartphones with improved camera capabilities and features tailored for phone-based photography. - [Real Life Twitter](https://www.trendhunter.com/trends/real-life-twitter): CollegeHumor Video Proves Tweets Don't Translate Offline (Category: Pop Culture) Implication: Opportunities for creating new platforms that bridge the gap between online and offline communication. - [Mocking Social Media](https://www.trendhunter.com/trends/despair-inc.-diagnoses-behavioural-disorders-online-networking): Despair Inc. Diagnoses Behavioral Disorders From Online Networking (Category: Pop Culture) Implication: The fashion industry can create innovative clothing and accessories that parody social media and highlight its absurdities, providing a novel and humorous take on fashion. ## Recent trend clusters - [Automated Upkeep](https://www.trendhunter.com/protrends/automated-upkeep) (Tech) - [Serial Snacking](https://www.trendhunter.com/protrends/serial-snacking) (Lifestyle) - [Autumn Teasers](https://www.trendhunter.com/protrends/autumn-teasers) (Business) - [Ambient Assistance](https://www.trendhunter.com/protrends/ambient-assistance) (Tech) ## Trending in Life-Stages - [Mini Clog Collectibles](https://www.trendhunter.com/trends/cars-x-crocs-blind-box) - [Thoughtfully Designed Lunchboxes](https://www.trendhunter.com/trends/glacier-lunchbox) - [Larger-Format Brainteaser Games](https://www.trendhunter.com/trends/kanoodle-party) - [Historical Character Collectibles](https://www.trendhunter.com/trends/polly-pocket-x-american-girl) All articles: [Life-Stages](https://www.trendhunter.com/life-stages)