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# Modernized Pet
Consumers wish to have pet products that are both functional and beautiful.

By [Shelby Lee Walsh](https://www.trendhunter.com/shelby), President | Published Apr 1, 2013 | Category: [Lifestyle](https://www.trendhunter.com/pro/category/lifestyle-trends)
Source: Trend Hunter, https://www.trendhunter.com/protrends/Modernized-Pet

## Key Figures

- Trend score: 3.7/10
- Evidence articles: 6

## What is the Modernized Pet trend?

**Modernized Pet:** Consumers have a fierce affinity for their pets, but don't wish to sacrifice the look and feel of their home to accommodate traditional pet accessories. The industry of modern pet products is one that is rising in popularity especially since the number of pets in North America is skyrocketing.

## At a Glance

- Evidence: 6 featured examples
- Articles from: Aug 6, 2012 to Mar 22, 2013
- Published: Apr 1, 2013
- Patterns: [Convergence](https://www.trendhunter.com/pattern/convergence), [Divergence](https://www.trendhunter.com/pattern/divergence)
- Megatrends: [Hybridization](https://www.trendhunter.com/megatrend/hybridization), [Catalyzation](https://www.trendhunter.com/megatrend/catalyzation)

## Audience

- Gender: 30% men, 70% women
- Primary generations: Millennial, Gen X
- Top markets: North America, Europe, Asia

## Themes within the Modernized Pet trend

### Modern Pet Products

Consumers want pet accessories that match their home decor and personal aesthetics.

### Functional Design

Modern pet products feature sleek designs that prioritize functionality as well as aesthetic appeal.

### DIY Pet Accessories

Consumers are increasingly interested in creating their own elevated pet accessories and furnishings.

## What the Modernized Pet trend means for industry

### For Home Furnishings

Pet furniture and accessories now need to fit the aesthetic of an overall design scheme.

### For Pet Products

Advanced designs and innovative solutions are essential to capturing a growing pet loving market.

### For DIY

Consumers are finding innovative ways to elevate their pet's furnishings by making them themselves.

## Trend signals for Modernized Pet

Trend score 3.7 out of 10, from popularity 52%, activity 50%, freshness 8%.

- Popularity: 52%
- Activity: 50%
- Freshness: 8%

## Examples of the Modernized Pet trend

6 featured examples from Aug 6, 2012 to Mar 22, 2013.

- [Posh Pet Couches](https://www.trendhunter.com/trends/modern-pet-bed): The Modern Pet Bed is a Stylish Way to Pamper Your Pooch or Cat (Category: Art & Design)
  Implication: As the trend towards humanizing pets and incorporating them into the home increases, furniture companies can expand their offerings to include stylish and functional pet furniture.
- [Contemporary Pet Furnishings](https://www.trendhunter.com/trends/forma-suite): The Forma Italia Suite Series Combines Comfort With a Chic Design (Category: Lifestyle)
  Implication: Disruptive innovation opportunity: Partnering with luxury retailers to create high-end pet furnishings that cater to affluent pet owners.
- [Modernized Animal Dishware](https://www.trendhunter.com/trends/felli-pet-pet-bowls): The ‘Felli Pet Pet Bowls’ Turn Your Pooch Posh (Category: Lifestyle)
  Implication: The pet industry has an opportunity to create stylish and customizable pet products that cater to consumers wanting to pamper their pets.
- [Cat Commode Consoles](https://www.trendhunter.com/trends/circa50-collection): The Circa50 Collection Conceals a Litter Box or a Pet Bed Behind Cabinets (Category: Art & Design)
  Implication: Pet furniture manufacturers can explore designs that prioritize functionality and space-efficiency while also incorporating trendy aesthetics.
- [Geoform DIY Doghouses](https://www.trendhunter.com/trends/homemade-modern-geometric-doghouse): The HomeMade Modern Geometric Bed Promises Surprisingly Simple Construction (Category: Art & Design)
  Implication: Opportunity for disruptive innovation: Collaborating with home improvement stores to create dedicated sections for DIY pet furniture and accessories.
- [Modular Animal Meal Trays](https://www.trendhunter.com/trends/walloff): The Walloff Pet Bowl Promotes More Civilized Manners from Your Pooch (Category: Lifestyle)
  Implication: Pet product companies can explore new designs and materials for innovative pet dishware.

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All articles: [Lifestyle](https://www.trendhunter.com/lifestyle)
