# Fanboy Community Communal meetups between die-hard media fans become a pop culture mainstay. By [Shelby Lee Walsh](https://www.trendhunter.com/shelby), President | Published Jun 15, 2016 | Category: [Tech](https://www.trendhunter.com/pro/category/technology-trends-and-gadgets) Source: Trend Hunter, https://www.trendhunter.com/protrends/Fanboy-Community ## Key Figures - Trend score: 2.9/10 - Evidence articles: 5 ## What is the Fanboy Community trend? **Fanboy Community:** Entertainment is now very much a communal experience for young men -- especially within China. Moviegoers and gamers want to take their fandom to the next level by actively seeking out competitions, festivals and virtual platforms that allow them to interact and emotionally connect with those who have shared interests. These niche interests are embraced within their community, and members feel a sense of acceptance, achievement and greater purpose because of their network. ## At a Glance - Evidence: 5 featured examples - Articles from: Jun 2 to Jun 16, 2016 - Published: Jun 15, 2016 - Patterns: [Redirection](https://www.trendhunter.com/pattern/redirection), [Acceleration](https://www.trendhunter.com/pattern/acceleration) - Megatrends: [Tribalism](https://www.trendhunter.com/megatrend/tribalism), [Prosumerism](https://www.trendhunter.com/megatrend/prosumerism), [Many to Many](https://www.trendhunter.com/megatrend/many-to-many) ## Audience - Gender: 90% men, 10% women - Primary generations: Millennial - Top markets: Asia ## Themes within the Fanboy Community trend ### Fandom Community Entertainment is now very much a communal experience for young men -- especially within China. ### E-Sports Tournaments There is a growing interest in online gaming and just how lucrative the industry is becoming in countries like China. ### Movie Merchandise Pop-Ups The popularity of video game-based films such as Warcraft demonstrates that there is a growing demand for collective memorabilia from younger consumers. ## What the Fanboy Community trend means for industry ### For Gaming Industry There is potential for innovative apps that allow gamers, moviegoers and fans to find and connect with others who share their interests. ### For Entertainment Industry There is a growing demand for interactive events and merchandise to enhance the fan experience. ### For Marketing Industry There is potential for companies to capitalize on the popularity of fandom culture by creating targeted events and pop-ups that will attract consumers, including a diverse range of movie buffs, gamers and enthusiasts. ## Workshop question How can you create a sense of community within your consumer base outside of typical demographic segmentation? ## Trend signals for Fanboy Community Trend score 2.9 out of 10, from popularity 45%, activity 35%, freshness 8%. - Popularity: 45% - Activity: 35% - Freshness: 8% ## Examples of the Fanboy Community trend 5 featured examples from Jun 2 to Jun 16, 2016. - [Galactic Fandom Celebrations](https://www.trendhunter.com/trends/star-wars-parade): Hong Kong's Star Wars Parade Brought Together Dedicated Young Fans (Category: Pop Culture) Implication: Opportunities for theme parks to create events based on popular culture fandoms and attract new visitors through immersive and interactive experiences. - [Chinese Cosplay Competitions](https://www.trendhunter.com/trends/china-cosplay-super-show): The 'China Cosplay Super Show' Gave Gamers a Chance to Role Play (Category: Art & Design) Implication: As China's gaming culture continues to grow, competitions and events such as the China Cosplay Super Show can drive innovation and growth in the gaming industry. - [Movie Merchandise Pop-Ups](https://www.trendhunter.com/trends/movie-merchandise): Mtime's Warcraft Pop-Ups Gave Fans a Chance to Buy Exclusive Merchandise (Category: Pop Culture) Implication: Marketing companies like Mtime can capitalize on the growing demand for movie merchandise by organizing interactive pop-ups and merchandising stands. - [Multi-City eSports Tournaments](https://www.trendhunter.com/trends/esports-tournament): The eSports Tournament Will Draw Top Gamers from Across the World (Category: Tech) Implication: The WESG event showcases the potential for business opportunities in organizing and hosting large-scale eSports tournaments. - [Gamer-Connecting Apps](https://www.trendhunter.com/trends/league-of-legends-players): The Unite LOL App Helps You Meet League of Legends Players (Category: Tech) Implication: Gaming companies can develop apps that connect gamers and offer skill-based matching for better user experience. ## Recent trend clusters - [Delegated Interfaces](https://www.trendhunter.com/protrends/delegated-interfaces) (Tech) - [Adaptive Controls](https://www.trendhunter.com/protrends/adaptive-controls) (Tech) - [Desk Systems](https://www.trendhunter.com/protrends/desk-systems) (Tech) - [Spatial Refinement](https://www.trendhunter.com/protrends/spatial-refinement) (Tech) ## Trending in Tech - [Decor-Led Home Projectors](https://www.trendhunter.com/trends/decor-led-home-projectors) - [Accessible Fintech Pop-Ups](https://www.trendhunter.com/trends/chequing-account) - [Dual-Wavelength Recovery Wearables](https://www.trendhunter.com/trends/joint-therapy) - [Pop-Culture WiFi Routers](https://www.trendhunter.com/trends/pop-culture-wifi-routers) All articles: [Tech](https://www.trendhunter.com/tech)