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Trend Hunter
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Greetings !

This week's newsletter highlights the consumer insight Scented Marketing. Brands are exploring a myriad of frontiers to connect with and engage consumers. Scented Marketing shows how companies are delivering an immersive experience through scratch-and-sniff labeling, packaging and a variety of other products.

My favorite example is the scratch-and-sniff wine bottles from Cocomero.

If you missed my latest innovation keynote, you can watch it here. It's a quick 30-minute video where I discuss how to elicit change and find opportunity in a corporate culture. Learn how to better understand your organization and how you and your team can better adapt through tactical next steps.


Jeremy Gutsche
CEO, Author & Keynote Speaker - JeremyGutsche.com
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Consumer Insights
Barley Bonanza
Barley is increasingly incorporated into non-alcoholic beverages Implications - The use of barley in bread and beer has now extended to non-alcoholic beverages, whether those are juices or imitation beers that cater to consumers who avoid alcohol. The use of this... [More]
Journeyed Stay
Hotel designs are inspired by whimsical journeys Implications - Hotel designs are being inspired by journeys that have been abundant in pop culture and literature for years, namely shipwrecks and space travel. These environments are multi-faceted... [More]
Secretive Formulation
"Secret recipes" are on the rise as a marketing tool Implications - Brands in the food and beverage industry are increasingly offering items deemed as having “secret recipes” that are hidden from consumers. The use of such secretive... [More]
Pop Art Revival
Pop art designs are being prioritized in the food and beverage industry Implications - Pop art is being reinstated as a playful addition to food packaging or restaurant designs in a way that’s intended to immediately capture consumers’ attention. More than... [More]
Online Protection
Brands create safe, anti-harassment online communities Implications - With online harassment in varying forms becoming increasingly common, brands are choosing to offer enhanced protections to individuals who use their online platforms. Whether through... [More]

Hot This Week

1. Unconventionally Designed Modern Cottages

Villa G Resembles a Scandinavian Cottage With a Twist

2. Funky Colorful Packaging Designs

Snask Creates a Modern Visual Identity for GET RAW

3. Compact 3D-Printed Jetpacks

The CUDA Jetpack Pushes Users Forward Underwater

4. Lifeproof Travel Duffles

The OtterBox Yampa Series Offers Multiple Waterproof Duffle Bags

5. Celebratory Italian Beachmobiles

Two New Fiat Spagginas Celebrate the Historic Fiat Jolly

6. Lifelike Fighter Sculptures

Edgar Askelovic Created a Conor McGregor Sculpture for His Birthday

7. Smart Speaker Battery Bases

Ninety7's SKY TOTE Makes the Amazon Echo 2 Portable

8. Aircraft Engine Motorcycles

The TMC Dumont Features a Literal Plane Engine and Hubless Wheels

9. Efficient Chain-Free Bikes

The CeramicSpeed 'Driven' Gear System Reduces Friction by 49%

Featured Clusters

30 Grocer Marketing Innovations

From Branded Grocer Podcasts to Streamlined Grocer Apps

29 Ceramic Home Accessories

From Conceptual Plant Vases to Stylish Pastel Lunchboxes

Learn How 500 of the World's
Top Innovators Rely on TrendHunter


11 Talks on Illogical Thinking

These Presentations on Logic in Business Discuss Important Benefits

65 Groundbreaking Science Speeches

From Non-Invasive Surgery to the Mysteries of Modern Cosmology


42 Customizable Marketing Experiences

From Personalized Meal Boxes to Virtual Beauty Concierges

45 Overnight Skincare Remedies

From Probiotic Overnight Skin Oils to CBD Sleeping Masks

Pop Culture

85 Female-Empowering Products

From Female Warrior-Inspired Jewelry to Empowering Astronaut Dolls

Top 40 Social Media Trends for March

From Rapper-Made Social Platforms to Emoji Expansions


35 Luxury Luggage Options

From Collapsible Suitcases to Self-Driving Smart Luggage

26 Snow Sport Essentials

From Ultra-Retro Ski Suits to Color-Changing Thermal Sweaters

Art & Design

24 3D Architectural Projects

From Martian Desert Colonies to Habitable Housing

100 Helpful Computer Add-Ons

From Creative Modular Trackpads to Privacy Webcam Covers


66 Ethical Fashion Brands

From Vegan Silk Dresses to Charity Supporting Ankle Boots

13 Eco-Friendly Perfumes

From Recycled Waste Perfumes to Sustainable Genderless Fragrances


Paint-Splattered Fashion Runways

Alexander McQueen's Spring/Summer 2019 Capsule is Artist-Inspired

Luxurious Yacht Charters

The Ahoy Club Offers a Range of Yachts for Fully Stocked Vacation Rentals


51 Neon Design Products

From Colorful Gopnik Streetwear to Novelty Pizza Lighting

38 Logo-Centric Fashion Designs

From Customizable Slip-On Sandals to Luxury Vintage Tank Tops

Local Food Movements

25 Tech-Savvy Social Businesses

8 Socially Conscious Gadgets

25 Benefits of Crowdsourcing

20 Keynotes on Progressive Education

12 Tips for Increasing Sales

Trend Hunter
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