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Hey there!

As omnichannel retail becomes the new norm, both brick-and-mortar and online retailers have a strong incentive to expand their lines of business. It's fairly straightforward for successful brick-and-mortar brands to establish themselves online, but what about online-first brands looking to build a physical presence?

To complement their existing business without compromising their disruptive edge, digitally native brands are adopting innovative tactics to create offline shopping experiences. While some shops, like Amazon's Clicks and Mortar, provide a shared space for online businesses to showcase their goods in person, others, like the Endy Lodge pop-up, allow consumers to test out online-exclusive products before making a purchase.

We've rounded up some of our favorite examples in our list of 17 Digitally Native Retail Concepts. Check it out for more!

Enjoy!

Jeremy Gutsche
CEO, Author & Keynote Speaker - JeremyGutsche.com
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