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Trend Hunter
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Hey there!

This week, we're shining a spotlight on some of the unique ways that big brands are placing an increased focus on consumer accessibility needs. From the development of specialized new products to the rethinking of in-store experiences, innovative measures are being taken across all industries to foster greater inclusivity.

Virtual reality is being tapped to help architects design better spaces for those living with dementia, and major chains like Toys R Us are introducing "quiet hours" to provide stress-free shopping experiences for children and caregivers with autism. When searching for your own innovative idea, you just might find inspiration by looking to the diverse needs of your customers.

I've included some insights about Developmental Accommodation, Accessible Play and Functional Empathy, but if you're looking for more inspiration, be sure to check out our 2019 Trend Report and to secure your ticket to this year's Future Festivals. See you there!


Jeremy Gutsche
CEO, Author & Keynote Speaker - JeremyGutsche.com
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Consumer Insights
Accessible Play
Game-related products and spaces include individuals with disabilities Implications - Brands associated with gaming and play are aiming to be more inclusive by accommodating the needs of individuals with physical and/or mental disabilities. Opting to become more... [More]
Functional Empathy
VR teaches empathy to better the customer-provider relationship Implications - Though VR has long been a platform used to enhance empathy for various human experiences, it is now able to transform that empathy beyond simply understanding others, and into... [More]
Developmental Accommodation
Brands are creating more serene environments for people with autism Implications - It is largely recognized that the man-made world is specifically designed for people without mental and physical disabilities, but some brands are beginning to change this fact. This... [More]

Hot This Week

1. Counter Space-Saving Cookers

The 'Ordine' Cooking Hub is Optimized for Small Living Spaces

2. Efficient Chain-Free Bicycles

The 'NuBike' Reduces Stress on the Rider and Increases Speed

3. Ultra-Contemporary House Designs

CODA Bespoke Works to Create Two Homes That Compliment Each Other

4. Stylish Stringed Cocoon Chairs

Tim Kwok's Lounge Chair Boasts a Steel Frame & a Leather String Net

5. Humorous Social Media-Referencing Campaigns

The Instagram Egg Gets a Shout Out in This IKEA Poster

6. Minimalist Cafe Racer Bikes

The Conceptual B1 Motorcycle Maintains a Very Low Profile

7. Two-Person Emergency Survival Systems

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8. Assisting Multi-Functional Car Tools

The TRILIGHT is a Multipurpose Tool with Seven Features

9. Playful Pop Culture-Referencing Ads

This LEGO Ad Responds to Netflix's Tidying Up with Marie Kondo

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20 Mickey Mouse Products

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Trend Hunter
TREND HUNTER (www.trendhunter.com) is the world's largest trend spotting and cool hunting community. It is an explosion of cool, fueled by a global network of trend spotters and cool hunters. Innovation and strategic advantage hinge on the ability to anticipate the latest trends and identify the next big thing. By tracking the evolution of cool, Trend Hunters generate ideas, stimulate creativity, and ultimately unlock cool.

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