Explore the world's #1 largest database of ideas and innovations, with over 400,000 inspiring examples.
Uncover major shifts and emerging opportunities with our exclusive PRO research.
Trend Reports
Discover why 750 brands rely on our AI-powered Trend Reports to get better, faster insights.
Join over 200,000 subscribers who rely on our weekly newsletter to keep up with need-to-know trends and insights.
Join 20,000,000+ people getting better and faster with our New York Times Bestselling methods, best innovation books & keynote videos.
Get special access to premium content, topic tracking and customizable tools through our AI-powered Dashboard.
Learn how the Trend Hunter harnesses the power of artificial intelligence.
Enhance your innovation potential with a deeper understanding of your unique innovation archetype and how your organization benchmarks.
Accelerate innovation and ignite disruptive thinking with our award-winning programs and research.
Keynotes, Workshops & Webinars
Empower your team with the insights and frameworks they need to innovate better and faster.
Custom Research
Get fast, customized trend reports, presentations and deep dives 20x faster than traditional research.
Get started today with a free consultation, our self-serve tools, or a dedicated program.
Jeremy Gutsche
Ignite your event or virtual event with our CEO, a NY Times Bestselling Author and one of the top innovation keynote speakers.
Our Team of Speakers & Virtual Presenters
Inspire your group with our most popular speakers on innovation, trends, change and futurism.
Get in touch to learn more, ask a question or submit a tip.
About Us
Learn more about Trend Hunter and how we accelerate innovation.
Get answers to common questions about Trend Hunter.
Stay on the cutting-edge with the help of the Trend Hunter community.
Meet the team trusted by hundreds of leading businesses worldwide.
Find opportunities to accelerate your career with the #1 Trend Firm.
Catch up on noteworthy Trend Hunter news and media mentions.
Build a portfolio and put your trend-spotting abilities to the test.
Supercharge your marketing by partnering with Trend Hunter.
Visit your public portfolio and browse your past articles.
Add a Trend
Write up an article and showcase your trend-spotting skills.
My Trends
Edit your articles and see how they stack up on the leaderboards.
Edit your profile, connect your social media accounts, and more.
Add a trend, customize your dashboard, or track topics.
Future Festival
World Summit
Join the world's top innovators at our FREE Virtual event.
eLearning (NEW)
Prepare for the year's ahead with 100+ lessons, tactics, tools and frameworks with our full learning database.
Free Webinars
During COVID-19, learn to innovate through chaos, navigate the new normal and maintain work culture from home.
Innovation Events
Explore our 2021 tour dates and find the best city to inspire your team.
Custom Events
Host a custom innovation conference in your city that will inform and inspire.
Custom Training
Bring the Future Festival experience directly to your team with custom training packages.
Search our database of over 390,000 cutting edge ideas.

Vaccines of Tomorrow

Elizabeth Pollom's Vaccination Lecture Encourages Us to Get the Flu Shot

— April 23, 2014 — Keynote Trends
Elizabeth Pollom's vaccination lecture is part historical overview, part science lesson. Although Pollom acknowledges that we've made amazing progress since Edward Jenner's discovery of the small pox vaccine, she contends that we still have much work to do.

Pollum elucidates the slightly mystifying process of how vaccines actually work. When the vaccine enters our bloodstream, it is recognized by an antigen-presenting cell (APC), which will break it down and parade the intruder to other cells in the body, specifically B and T cells. The B cells will begin producing antibodies specific to the offending antigen, marking them either to be destroyed or blocked from binding to other cells. T cells have the capacity to become killer cells in the case of a live attenuated virus. In all cases, however, the B and T Cells become memory cells that will recall this behavior when an actual pathogen is present. To put it simply, vaccinations ensure that we have an army prepared to fend off invaders.

Finally, Pollum addresses issues that science is currently grappling with. For instance, the high rate pathogen mutation or pathogens that have no known immunity (HIV). When talking about vaccination innovation, she lists new techniques such as DNA-based vaccines and virus vector vaccines, as well as more advanced forms of delivery like patches and nasal sprays. The overall message is that vaccination innovation is highly important for the health of entire communities. Despite the fact that 70% of illnesses are down, if not entirely eradicated, vaccination technology needs to continue to evolve and improve.