In his online storytelling speech, Andrew Fitzgerald discusses the evolution of how stories are told, from radio to the digital frontier. He uses radio as an example of how a new medium can define a format, and therefore the stories as well. He identifies access to tools as being the only barrier to broadcasting. The speedy feedback from mediums like e-books and other online platforms allows creative experimentation, which has become in turn a part of the process.
He mentions tools on Twitter like flexible or anonymous identity, as well as the multiple perspectives available through the ability to create multiple accounts as building blocks for this kind of literary experimentation. His online storytelling speech offers several examples of parody accounts that share narratives in different ways, whether it is West Wing fan fiction or a time travelling version of Rahm Emanuel.