Navi Radjou is highly cited as a strategy expert. His writing is highly distributed, prompting him to coin several terms such as 'Indovation,' 'Polycentric Innovation' and 'Global Innovation Networks.' As the executive director of the Centre for India & Global Business at the Cambridge Business School, he holds expert insight on the international happenings of leadership trends.
He explains that creative leaders create creative leaders in a chain of positive and innovative energy. This means that every senior position must be able to recognize and harness the creative potential throughout the organization, including employees, customers and partners. Radjou also outlines the change in innovative processes, arguing that the process used to take place within four walls, and is now beginning outside.